---
description: Review of Segment Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Segment | Reviews, Pricing & Demos - SoftwareAdvice AU
---

Breadcrumb: [Home](/) > [Data Management Software](/directory/4230/data-management/software) > [Segment](/software/384327/segment) > [Segment Alternatives](https://www.softwareadvice.com.au/alternatives/384327/segment)

# Alternatives to Segment

Canonical: https://www.softwareadvice.com.au/alternatives/384327/segment

> Explore the top alternatives to Segment. Compare features, ratings, and reviews to find the best software for your needs.

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## Top Alternatives

1. **Google Analytics 360** — 4.7/5 (8089 reviews) — Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI anal...
   - [View profile](https://www.softwareadvice.com.au/software/137155/google-analytics)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/137155/384327/google-analytics/vs/segment)
2. **Mixpanel** — 4.5/5 (145 reviews) — Mixpanel is a product analytics solution that helps businesses gain insights into audience behavior and track custome...
   - [View profile](https://www.softwareadvice.com.au/software/367563/mixpanel)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/367563/384327/mixpanel/vs/segment)
3. **Amplitude** — 4.6/5 (67 reviews) — Amplitude is a product analytics platform that helps businesses to track visitors with the help of collaborative anal...
   - [View profile](https://www.softwareadvice.com.au/software/76608/amplitude)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/76608/384327/amplitude/vs/segment)
4. **Tableau** — 4.6/5 (2348 reviews) — Tableau is an integrated business intelligence (BI) and analytics solution that helps to analyze key business data an...
   - [View profile](https://www.softwareadvice.com.au/software/1940/tableau)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/1940/384327/tableau/vs/segment)
5. **Hotjar** — 4.6/5 (539 reviews) — Hotjar is a website behavior analytics tool designed to provide insights into how visitors interact with websites. It...
   - [View profile](https://www.softwareadvice.com.au/software/136486/hotjar)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/136486/384327/hotjar/vs/segment)
6. **Ortto** — 4.6/5 (112 reviews) — Build journeys that drive revenue. Your customer data, marketing automation \& analytics, together. Since 2015, Or...
   - [View profile](https://www.softwareadvice.com.au/software/83115/autopilot)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/83115/384327/autopilot/vs/segment)
7. **Apteco FastStats** — 4.8/5 (9 reviews) — FastStats is a data analysis software that allows marketers to gain actionable insights from customer data. The softw...
   - [View profile](https://www.softwareadvice.com.au/software/426043/faststats)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/384327/426043/segment/vs/faststats)
8. **Microsoft Clarity** — 4.8/5 (56 reviews) — Microsoft Clarity is a tool that captures how visitors interact with websites. It is free, easy to use, and can be se...
   - [View profile](https://www.softwareadvice.com.au/software/402208/microsoft-clarity)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/384327/402208/segment/vs/microsoft-clarity)
9. **Mailchimp** — 4.5/5 (17572 reviews) — Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users ...
   - [View profile](https://www.softwareadvice.com.au/software/111921/mailchimp)
   - [Compare vs Segment](https://www.softwareadvice.com.au/compare/111921/384327/mailchimp/vs/segment)
10. **Marketo Engage** — 4.3/5 (710 reviews) — Adobe Marketo Engage is a marketing automation platform powered by artificial intelligence. It supports B2B marketing...
    - [View profile](https://www.softwareadvice.com.au/software/21522/marketo-engage)
    - [Compare vs Segment](https://www.softwareadvice.com.au/compare/21522/384327/marketo-engage/vs/segment)
11. **Bloomreach** — 4.8/5 (56 reviews) — We want to help you to make full use of our tools so that you're set up for winning from day zero. Bloomreach connect...
    - [View profile](https://www.softwareadvice.com.au/software/212011/bloomreach-experience-manager)
    - [Compare vs Segment](https://www.softwareadvice.com.au/compare/212011/384327/bloomreach-experience-manager/vs/segment)
12. **Scal-e** — 4.9/5 (15 reviews) — Scal-e is a digital marketing platform allows brands to set up personalized devices via product or content recommenda...
    - [View profile](https://www.softwareadvice.com.au/software/315136/scal-e)
    - [Compare vs Segment](https://www.softwareadvice.com.au/compare/315136/384327/scal-e/vs/segment)
13. **Snowplow BDP** — 4.8/5 (9 reviews) — Snowplow Insights is a cloud-based data collection platform that helps businesses of all sizes collect and store data...
    - [View profile](https://www.softwareadvice.com.au/software/162988/snowplow-insights)
    - [Compare vs Segment](https://www.softwareadvice.com.au/compare/162988/384327/snowplow-insights/vs/segment)
14. **Hevo** — 4.7/5 (110 reviews) — Hevo is a no-code, bi-directional data pipeline platform specially built for modern ETL, ELT, and Reverse ETL Needs. ...
    - [View profile](https://www.softwareadvice.com.au/software/105471/hevo)
    - [Compare vs Segment](https://www.softwareadvice.com.au/compare/105471/384327/hevo/vs/segment)
15. **Meiro** — 4.9/5 (22 reviews) — Meiro is an AI-powered, composable Customer Data Platform for Private Installations on Cloud \& On-Premise—built f...
    - [View profile](https://www.softwareadvice.com.au/software/305764/meiro)
    - [Compare vs Segment](https://www.softwareadvice.com.au/compare/305764/384327/meiro/vs/segment)

## Related Categories

- [Data Management Software](https://www.softwareadvice.com.au/directory/4230/data-management/software)
- [Product Data Management Software](https://www.softwareadvice.com.au/directory/4215/product-data-management/software)
- [Master Data Management Software](https://www.softwareadvice.com.au/directory/4737/master-data-management/software)
- [Personalisation Software](https://www.softwareadvice.com.au/directory/4276/personalization/software)
- [Data Privacy Management Software](https://www.softwareadvice.com.au/directory/4523/data-privacy/software)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/alternatives/384327/segment)
- [View Product Profile](https://www.softwareadvice.com.au/software/384327/segment)

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