---
description: Compare Omnisend vs Sumo regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Omnisend vs Sumo Comparison
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Omnisend \<span\>vs\</span\> Sumo](https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome)

# Compare Omnisend vs Sumo

Canonical: https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome

> Detailed comparison between Omnisend and Sumo. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Omnisend | Sumo |
| **Overall rating** | 4.7/5 | 4.2/5 |
| **Total Reviews** | 836 | 66 |
| **Starting Price** | USD 16.00 | USD 49.00 |
| **Free Trial** | No | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Omnisend

- A/B Testing
- Campaign Management
- Channel Management
- Conversion Tracking
- Customisable Branding
- Customizable Templates
- Data Integration
- Drag & Drop
- Email Marketing
- Lead Management
- Monitoring
- Real-Time Data
- Reminders
- Scheduled Messaging
- Scheduling
- Social Media Integration
- Subscriber Management
- Web Forms
- Website Visitor Tracking

### Sumo

- A/B Testing
- Campaign Management
- Conversion Tracking
- Customisable Branding
- Customizable Templates
- Drag & Drop
- Email Marketing
- Shopping Cart
- Social Media Integration
- Subscriber Management

## Links

- [View Omnisend Profile](https://www.softwareadvice.com.au/software/100592/omnisend)
- [View Sumo Profile](https://www.softwareadvice.com.au/software/318290/sumome)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Omnisend vs Sumo Comparison","description":"Compare Omnisend vs Sumo regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome","about":[{"@id":"https://www.softwareadvice.com.au/software/100592/omnisend#software"},{"@id":"https://www.softwareadvice.com.au/software/318290/sumome#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome#breadcrumblist"},"@id":"https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"}},{"name":"Omnisend","description":"Omnisend is an email marketing software designed for eCommerce brands. It provides tools for automation, SMS messaging, and email campaigns. The platform supports businesses of various sizes, offering features to create personalized marketing campaigns across multiple channels.\n\nIts features include customizable email templates, SMS messaging, web push notifications, and pre-built automations for tasks such as welcome series and abandoned cart recovery. Advanced segmentation enables targeting based on shopping behavior and campaign activity. The interface is designed to simplify campaign creation without requiring technical expertise. Omnisend AI offers marketing assistance.The platform includes analytics and reporting tools, such as heat maps, to monitor campaign performance. It supports integration with various eCommerce platforms, including Shopify, BigCommerce, and WooCommerce.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/a4c426b2-3c80-4e7b-9fbe-617b44f47224.webp","url":"https://www.softwareadvice.com.au/software/100592/omnisend","@id":"https://www.softwareadvice.com.au/software/100592/omnisend#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":836},"offers":{"price":"16","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Sumo","description":"Sumo is a cloud-based email capture tool, which helps improve website traffic and enhance the subscriber list using email opt-in forms. Features include A/B testing, visitor targeting, customizable branding and social media sharing. \n\nThe application includes a list builder module, which enables marketers to design pop-ups and schedule them before the visitor leaves. Pop-ups can be customized according to the required background color, font, button style and more.  \n\nThe solution is available on monthly and annual subscriptions and support is offered via email.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/bd3ce726-aa27-4f89-9c2d-c7fc8c0954af.png","url":"https://www.softwareadvice.com.au/software/318290/sumome","@id":"https://www.softwareadvice.com.au/software/318290/sumome#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":66},"offers":{"price":"49","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/2878/campaign-management/software","@type":"ListItem"},{"name":"Omnisend vs Sumo","position":3,"item":"https://www.softwareadvice.com.au/compare/100592/318290/omnisend/vs/sumome","@type":"ListItem"}]}]}
</script>