---
description: Compare Instagram vs Ocoya regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Instagram vs Ocoya Comparison
---

Breadcrumb: [Home](/) > [Social Networking Tools](/directory/4178/social-networking/software) > [Instagram \<span\>vs\</span\> Ocoya](https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya)

# Compare Instagram vs Ocoya

Canonical: https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya

> Detailed comparison between Instagram and Ocoya. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Instagram | Ocoya |
| **Overall rating** | 4.7/5 | 4.6/5 |
| **Total Reviews** | 5144 | 367 |
| **Starting Price** | - | USD 59.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop) |
| **Support** | FAQs/Forum, Knowledge Base | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Instagram

- Automated Publishing
- Automated Scheduling
- Blogs
- Campaign Analytics
- Campaign Management
- Commenting/Notes
- Content Management
- Customisable Branding
- Drag & Drop
- Engagement Tracking
- Image Library
- Monitoring
- Multi-Account Management
- Post Scheduling
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Tagging

### Ocoya

- Automated Publishing
- Automated Scheduling
- Campaign Analytics
- Campaign Management
- Commenting/Notes
- Content Management
- Customisable Branding
- Drag & Drop
- Engagement Tracking
- Image Library
- Monitoring
- Multi-Account Management
- Natural Language Processing
- Post Scheduling
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Tagging

## Links

- [View Instagram Profile](https://www.softwareadvice.com.au/software/115029/instagram)
- [View Ocoya Profile](https://www.softwareadvice.com.au/software/267588/ocoya)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Instagram vs Ocoya Comparison","description":"Compare Instagram vs Ocoya regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya","about":[{"@id":"https://www.softwareadvice.com.au/software/115029/instagram#software"},{"@id":"https://www.softwareadvice.com.au/software/267588/ocoya#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya#breadcrumblist"},"@id":"https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"}},{"name":"Instagram","description":"Instagram is a social media application that enables businesses to manage content, create and edit posts and monitor customer engagement. It lets users share photos and videos, comment on other users’ posts, send private messages and search posts using custom keywords.\n\n\nInstagram allows marketers to gain insights into followers’ behavior and track the performance of posts and stories. Users can utilize editing tools and apply a variety of filters such as adjustment of exposure, brightness, or contrast on photos or videos before posting. Additionally, content specialists can use the application to add texts and drawings to photos or videos, remove audio files and upload digital content in bulk.\n\n\nInstagram allows organizations to set up and run online campaigns, promote selected posts and target audiences based on locations, interests, demographics, and more. It is available to users for free and support is extended via various online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/08b79395-1315-4fca-80c8-81a3616f8d02.png","url":"https://www.softwareadvice.com.au/software/115029/instagram","@id":"https://www.softwareadvice.com.au/software/115029/instagram#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":5144},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Ocoya","description":"Ocoya is a cloud-based content marketing solution designed to help businesses create, schedule and post content across various social media platforms. Professionals can create graphical designs with the built-in editor, generate short-form videos and add captions or music clips according to requirements. \n\nOcoya allows organizations to view all scheduled posts on a calendar, create collaborative workspaces and request for team members’ approvals. Managers can automatically generate trending hashtags or SEO tags, remove backgrounds from images and monitor key performance indicators (KPIs) via actionable analytics. Additionally, supervisors can use Travis to generate marketing copies in multiple languages.   \n\nOcoya enables businesses to integrate the platform with various third-party applications, such as Facebook, Instagram, Twitter, LinkedIn, Hootsuite, Buffer and more. Pricing is available on monthly or annual subscriptions and support is extended via live chat, phone, email and other online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b3b4e195-a635-41c0-9524-3b9524a1613d.png","url":"https://www.softwareadvice.com.au/software/267588/ocoya","@id":"https://www.softwareadvice.com.au/software/267588/ocoya#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":367},"offers":{"price":"59","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Windows on premise, Linux on premise, Chrome"},{"@id":"https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Social Networking Tools","position":2,"item":"/directory/4178/social-networking/software","@type":"ListItem"},{"name":"Instagram vs Ocoya","position":3,"item":"https://www.softwareadvice.com.au/compare/115029/267588/instagram/vs/ocoya","@type":"ListItem"}]}]}
</script>