---
description: Compare Tango vs Smile.io regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Tango vs Smile.io Comparison
---

Breadcrumb: [Home](/) > [Employee Recognition Software](/directory/3780/employee-recognition/software) > [Tango \<span\>vs\</span\> Smile.io](https://www.softwareadvice.com.au/compare/133150/329197/tango-card/vs/smile-io)

# Compare Tango vs Smile.io

Canonical: https://www.softwareadvice.com.au/compare/133150/329197/tango-card/vs/smile-io

> Detailed comparison between Tango and Smile.io. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Tango | Smile.io |
| **Overall rating** | 4.8/5 | 4.9/5 |
| **Total Reviews** | 518 | 67 |
| **Starting Price** | - | USD 199.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Chat | Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Documentation | Live Online, Webinars, Documentation, Videos |

## Key features

### Tango

- API
- Activity Dashboard
- Activity Tracking
- Customisable Branding
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Engagement Tracking
- Gamification
- Loyalty Cards
- Loyalty Program
- Reporting/Analytics
- Rewards Catalog
- Rewards Management
- Survey/Poll Management
- Surveys & Feedback
- eCards

### Smile.io

- API
- Activity Dashboard
- Activity Tracking
- Customisable Branding
- Customizable Fields
- Customizable Templates
- Dashboard
- Discount Management
- Gamification
- Loyalty Program
- Referral Tracking
- Reporting/Analytics
- Rewards Management

## Links

- [View Tango Profile](https://www.softwareadvice.com.au/software/133150/tango-card)
- [View Smile.io Profile](https://www.softwareadvice.com.au/software/329197/smile-io)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/133150/329197/tango-card/vs/smile-io)

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