---
description: Compare Looker vs Fathom regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Looker vs Fathom Comparison
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/1702/analytics-tools/software) > [Looker \<span\>vs\</span\> Fathom](https://www.softwareadvice.com.au/compare/140986/456607/looker/vs/Fathom)

# Compare Looker vs Fathom

Canonical: https://www.softwareadvice.com.au/compare/140986/456607/looker/vs/Fathom

> Detailed comparison between Looker and Fathom. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Looker | Fathom |
| **Overall rating** | 4.5/5 | 4.8/5 |
| **Total Reviews** | 282 | 26 |
| **Starting Price** | USD 2,000.00 | USD 50.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Looker

- AI/Machine Learning
- Activity Dashboard
- Ad hoc Reporting
- Benchmarking
- Budgeting/Forecasting
- Dashboard
- Dashboard Creation
- Financial Reporting
- Forecasting
- KPI Monitoring
- Key Performance Indicators
- Performance Metrics
- Profitability Analysis
- Real-Time Data
- Reporting/Analytics
- Scheduled/Automated Reports
- Scorecards
- Strategic Planning
- Trend Analysis
- Visual Analytics

### Fathom

- AI/Machine Learning
- Activity Dashboard
- Ad hoc Reporting
- Benchmarking
- Budgeting/Forecasting
- Dashboard
- Dashboard Creation
- Financial Reporting
- Forecasting
- KPI Monitoring
- Key Performance Indicators
- Performance Metrics
- Profitability Analysis
- Real-Time Data
- Reporting/Analytics
- Scheduled/Automated Reports
- Scorecards
- Strategic Planning
- Trend Analysis
- Visual Analytics

## Links

- [View Looker Profile](https://www.softwareadvice.com.au/software/140986/looker)
- [View Fathom Profile](https://www.softwareadvice.com.au/software/456607/Fathom)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/140986/456607/looker/vs/Fathom)

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