---
description: Compare ReferralCandy vs Referral Factory regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: ReferralCandy vs Referral Factory Comparison
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [ReferralCandy \<span\>vs\</span\> Referral Factory](https://www.softwareadvice.com.au/compare/152176/432465/referralcandy/vs/referral-factory)

# Compare ReferralCandy vs Referral Factory

Canonical: https://www.softwareadvice.com.au/compare/152176/432465/referralcandy/vs/referral-factory

> Detailed comparison between ReferralCandy and Referral Factory. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ReferralCandy | Referral Factory |
| **Overall rating** | 4.5/5 | 4.8/5 |
| **Total Reviews** | 386 | 150 |
| **Starting Price** | USD 29.00 | USD 95.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Linux (On-Premise) |
| **Support** | Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### ReferralCandy

- API
- Activity Tracking
- Affiliate Management
- Campaign Management
- Campaign Planning
- Commission Management
- Conversion Tracking
- Customer Segmentation
- Customisable Branding
- Customizable Templates
- Fraud Detection
- Lead Engagement
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- Referral Tracking
- Reporting & Statistics
- Rewards Management
- Social Media Integration
- Social Promotion

### Referral Factory

- API
- Activity Tracking
- Affiliate Management
- Campaign Management
- Campaign Planning
- Commission Management
- Conversion Tracking
- Customer Segmentation
- Customisable Branding
- Customizable Templates
- Fraud Detection
- Lead Engagement
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- Referral Tracking
- Reporting & Statistics
- Rewards Management
- Social Media Integration
- Social Promotion

## Links

- [View ReferralCandy Profile](https://www.softwareadvice.com.au/software/152176/referralcandy)
- [View Referral Factory Profile](https://www.softwareadvice.com.au/software/432465/referral-factory)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/152176/432465/referralcandy/vs/referral-factory)

-----

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