---
description: Compare SplitMetrics Optimize vs MobileAction regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: SplitMetrics Optimize vs MobileAction Comparison
---

Breadcrumb: [Home](/) > [App Store Optimisation Software](/directory/4374/app-store-optimization-tools/software) > [SplitMetrics Optimize \<span\>vs\</span\> MobileAction](https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction)

# Compare SplitMetrics Optimize vs MobileAction

Canonical: https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction

> Detailed comparison between SplitMetrics Optimize and MobileAction. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | SplitMetrics Optimize | MobileAction |
| **Overall rating** | 4.0/5 | 4.3/5 |
| **Total Reviews** | 1 | 16 |
| **Starting Price** | USD 4,999.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Live Online, Webinars, Documentation | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### SplitMetrics Optimize

- A/B Testing
- API
- ASO Reporting
- Activity Tracking
- Benchmarking
- Campaign Segmentation
- Cohort Analysis
- Competitor Monitoring
- Conversion Rate Optimisation
- Customizable Reports
- Keyword Rank Tracking
- Keyword Research Tools
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Single Sign On

### MobileAction

- A/B Testing
- API
- ASO Reporting
- Activity Tracking
- Benchmarking
- Campaign Segmentation
- Cohort Analysis
- Competitor Monitoring
- Conversion Rate Optimisation
- Customizable Reports
- Keyword Rank Tracking
- Keyword Research Tools
- Monitoring
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Single Sign On

## Links

- [View SplitMetrics Optimize Profile](https://www.softwareadvice.com.au/software/302344/splitmetrics)
- [View MobileAction Profile](https://www.softwareadvice.com.au/software/481027/MobileAction)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SplitMetrics Optimize vs MobileAction Comparison","description":"Compare SplitMetrics Optimize vs MobileAction regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction","about":[{"@id":"https://www.softwareadvice.com.au/software/302344/splitmetrics#software"},{"@id":"https://www.softwareadvice.com.au/software/481027/MobileAction#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction#breadcrumblist"},"@id":"https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction#webpage","@type":["WebPage","CollectionPage"],"publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"inLanguage":"en-AU","isPartOf":{"@id":"https://www.softwareadvice.com.au/#website"}},{"name":"SplitMetrics Optimize","description":"SplitMetrics Optimize platform is dedicated to help mobile-first businesses worldwide to validate ideas, launch and grow successful mobile apps and games while eliminating risk of budget overrun and saving on time and investments. \n\nUsing SplitMetrics Optimize provides a fast start even with limited resources. Whether you are launching a new app or growing the existing one, the platform enables you to run tests with minimal design assets, get feedback from real users and make data-driven decisions. The tests are run in an isolated environment to eliminate the risk of dropping the rank and keep the results invisible to competitors. \n\nUsers can take advantage of 30K+ types of tests run with one technology stack. A variety of A/B/N methods, including Bayesian, multi-armed bandit and sequential, provides the most accurate data and the best result depending on your test goal. \n\nSplitMetrics Optimize platform helps publishers to upgrade each page element, including app icons, screenshots, meta and video previews to drive conversions, boost installs and grow the lifetime value of app users. \n\nTo expand the app’s reach and bring cost-effective web traffic, SplitMetrics Optimize users can create hosted landing pages or emulated app pages, see the full-funnel analytics and get more installs while decreasing CPI. \n\nThe dedicated SplitMetrics team supports the platform users at every stage with in-depth onboarding, strategic planning, test management support, and sharing industry benchmarks and best practices from the world-known mobile app and game publishers.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/3fa602a1-99fd-4718-9c81-9e9e50536bc0.png","url":"https://www.softwareadvice.com.au/software/302344/splitmetrics","@id":"https://www.softwareadvice.com.au/software/302344/splitmetrics#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1,"ratingValue":4.0},"offers":{"price":"4999","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"MobileAction","description":"MobileAction is the growth partner of apps and games. Part of InMobi Advertising and an official Apple Ads Partner, MobileAction helps companies maximize their app's potential with intelligence, automation, and expertise.\n\nThe product line covers every side of app store marketing. MobileAction AI predicts bids, plans keywords, replies to reviews, and reads store performance, with an AI Assistant backed by 65M+ data points. MobileAction CMP manages Apple Ads campaigns end to end across all four ad placements: teams build and bulk-edit campaigns, automate bids and budgets with rule-based Automations, point Smart Bidding at a target metric, direct spend with Budget Allocation, and A/B test custom product pages. ASO Intelligence drives organic growth on the App Store and Google Play Store with keyword optimization, metadata insights, and competitor benchmarking. Ad Intelligence analyzes 140M+ ad creatives from 700K+ advertisers and 100K+ publishers across 45+ ad networks to sharpen a competitive edge. Market Intelligence provides current data on market trends and category leaders. API Solutions serve customized needs through 80+ endpoints, 5M+ tracked keywords, and 140M+ ad creatives, and the MobileAction MCP server brings the same data into AI agents like Claude, ChatGPT, and Gemini. Managed Services add hands-on ASO and Apple Ads expertise from a dedicated team.\n\nTools support well-rounded optimization. Keyword performance tracking gauges terms, and keyword suggestions surface high-potential targets. Store monitoring and management oversees assets, while ASO reporting audits metadata. Competitor analysis assesses rivals, market leader discovery identifies prime movers, and creative collections inspire new ideas. Localization tools drive worldwide visibility, AI review replies keep user feedback moving, and MMP integrations connect paid performance to attributed results.\n\nWith robust data, automation, and expertise, MobileAction helps 5,000+ mobile app and game companies worldwide grow users, visibility, and reach. A unified organic and paid user acquisition approach, secure and fresh data (SOC 2 certified, GDPR compliant), and proven optimization expertise make it a single partner for app store success.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/db8c574a-95e2-415f-a057-810d45585815.png","url":"https://www.softwareadvice.com.au/software/481027/MobileAction","@id":"https://www.softwareadvice.com.au/software/481027/MobileAction#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":16,"ratingValue":4.3},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"App Store Optimisation Software","position":2,"item":"/directory/4374/app-store-optimization-tools/software","@type":"ListItem"},{"name":"SplitMetrics Optimize vs MobileAction","position":3,"item":"https://www.softwareadvice.com.au/compare/302344/481027/splitmetrics/vs/MobileAction","@type":"ListItem"}]}]}
</script>
