---
description: Compare Smaply vs Miro regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Smaply vs Miro Comparison
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/4276/personalization/software) > [Smaply \<span\>vs\</span\> Miro](https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro)

# Compare Smaply vs Miro

Canonical: https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro

> Detailed comparison between Smaply and Miro. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Smaply | Miro |
| **Overall rating** | 4.4/5 | 4.7/5 |
| **Total Reviews** | 20 | 1680 |
| **Starting Price** | EUR 0.00 | USD 10.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Smaply

- Access Controls/Permissions
- Campaign Analytics
- Collaboration Tools
- Commenting/Notes
- Customer Journey Mapping
- Customizable Templates
- Data Import/Export
- Drag & Drop
- Knowledge Management
- Negative Feedback Management
- Personalization
- Reporting/Analytics
- Search/Filter
- Single Sign On
- Surveys & Feedback
- Tagging
- Third-Party Integrations
- User Journeys
- User Management
- Whiteboard

### Miro

- Access Controls/Permissions
- Campaign Analytics
- Collaboration Tools
- Commenting/Notes
- Customer Journey Mapping
- Customizable Templates
- Data Import/Export
- Drag & Drop
- Knowledge Management
- Negative Feedback Management
- Personalization
- Reporting/Analytics
- Search/Filter
- Single Sign On
- Surveys & Feedback
- Tagging
- Third-Party Integrations
- User Journeys
- User Management
- Whiteboard

## Links

- [View Smaply Profile](https://www.softwareadvice.com.au/software/90508/smaply)
- [View Miro Profile](https://www.softwareadvice.com.au/software/169786/miro)
- [View Original Comparison](https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Smaply vs Miro Comparison","description":"Compare Smaply vs Miro regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro","about":[{"@id":"https://www.softwareadvice.com.au/software/90508/smaply#software"},{"@id":"https://www.softwareadvice.com.au/software/169786/miro#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro#webpage","isPartOf":{"@id":"https://www.softwareadvice.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"}},{"name":"Smaply","description":"A new era of journey management is here! Smaply helps organizations of all sizes and industries to manage their customer experience. A dedicated tool for journey management solves many pain points that occur when using whiteboard tools.\n\nBesides personas as the basis to build customer or user journey maps, Smaply also comes with state-of-the-art journey management functionalities. Build your maps in a flexible and intuitive editor, that makes it easy to cluster steps in stages, expand cards over multiple columns, add text, image, emotions and KPIs to a map, as well as opportunities, pain points and solutions. These are then reflected in the portfolio graph, which helps to keep an overview and prioritize. Metrics and KPIs are visualized besides pain points and opportunities. This support you in making informed decisions.\n\nMoreover, Journey Management functionalities include granular user roles, comments on cards, and hierarchies to keep track of the progress in your CX strategy. By being certified with ISO 27001:2022, SOC2 and by being fully GDPR compliant we are ready for enterprises that are keen on moving quickly with procurement. We also offer SSO and hosting on dedicated instances. To advance your team in the methodology of design thinking, customer experience and more, we include trainings and coaching hours in some plans. \n\nRobust realtime collaboration to conduct workshops remotely, Journey Performance indicator to monitor the performance of your maps, and exporting are some other benefits you have when using Smaply. \n\nWe offer tools and knowledge for (future) experience innovators to embed and scale customer centricity in your organization. Founded by the main author of the design and business bestsellers “This is Service Design Thinking” and ‘This is Service Design Doing’, we practice what we preach and apply service design to develop our tools together with our users.\nSmaply is made for journey mapping and journey management. It enables you to work flexibly and customize the structure of your journey maps in a flexible and user-friendly editor – simply create maps the way you want them to be.\nManage customer experience with a complete, yet simple overview of all CX projects going on in an organization and make Smaply the central, accessible, and insightful hub for all your CX endeavors. Easily evaluate and prioritize touchpoints, pain points, and opportunities.\nThe Smaply blog provides you with in-depth knowledge about customer-centered innovation.\nYou can find interviews with various experts in the field, as well as case studies, guides, and much more. There’s a wide variety to be found on the blog, ranging from trending topics in service design and customer experience, as well as tutorials, and industry-specific content.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/2c47fc77-932e-4e2f-8816-5b714b18bd5a.png","url":"https://www.softwareadvice.com.au/software/90508/smaply","@type":"SoftwareApplication","@id":"https://www.softwareadvice.com.au/software/90508/smaply#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":20},"offers":{"price":"0","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud"},{"name":"Miro","description":"Miro is a visual workspace for innovation that enables distributed teams of any size to dream, design, and build the future together.\n\nMiro enables distributed teams to come together to synthesize information, clarify complex ideas, and make decisions faster. \n\nOn a Miro Board, teams develop strategy, design products and services, and manage complex workflows all throughout the innovation lifecycle. When you look at a Miro Board, you can see hundreds of collaborators moving through the space as named cursors on the screen designing, contributing ideas, providing feedback, and co-creating together with shared tools and information. \n\nMiro includes a full suite of capabilities designed for innovation including diagramming, real-time data visualization, workshop facilitation, and built-in support for common product development processes, including agile practices like estimation and retrospectives. \n\nMiro AI extends Miro's capabilities, with AI-driven mapping and diagramming, clustering and summarization, and content generation. \n\nToday, more than 100 million users in 180,000 organizations, including Nike, Ikea, Deloitte, WPP, and Cisco, depend on Miro to improve product development collaboration, to speed time to market, and to make sure that new products and services deliver on customer needs.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/ce37b53c-d6f5-4acc-9389-6142d55d5e8f.png","url":"https://www.softwareadvice.com.au/software/169786/miro","@type":"SoftwareApplication","@id":"https://www.softwareadvice.com.au/software/169786/miro#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":1680},"offers":{"price":"10","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Personalisation Software","position":2,"item":"/directory/4276/personalization/software","@type":"ListItem"},{"name":"Smaply vs Miro","position":3,"item":"https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro","@type":"ListItem"}],"@id":"https://www.softwareadvice.com.au/compare/90508/169786/smaply/vs/miro#breadcrumblist"}]}
</script>
