---
description: Discover the best Web Analytics Tools for your organisation. Compare top Web Analytics Tools tools with customer reviews, pricing and free demos.
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title: Best Web Analytics Tools - 2026 Reviews, Pricing & Demos
---

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# Web Analytics Tools

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## Products

1. [Semrush](https://www.softwareadvice.com.au/software/355847/semrush) — 4.6/5 (2329 reviews) — Semrush is a leading online visibility management software-as-a-service platform. With over 55 products, tools and ad...
2. [Lucky Orange](https://www.softwareadvice.com.au/software/324513/lucky-orange) — 4.7/5 (268 reviews) — Lucky Orange is a suite of conversion optimization tools designed to help businesses track and engage with visitors u...
3. [Google Analytics 360](https://www.softwareadvice.com.au/software/137155/google-analytics) — 4.7/5 (8101 reviews) — Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI anal...
4. [Hootsuite](https://www.softwareadvice.com.au/software/137620/hootsuite) — 4.4/5 (3803 reviews) — Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening...
5. [Squarespace](https://www.softwareadvice.com.au/software/157453/squarespace) — 4.6/5 (3430 reviews) — Squarespace helps users create websites and offers an e-commerce solution for small and midsize businesses for buildi...
6. [Pipedrive](https://www.softwareadvice.com.au/software/321306/pipedrive) — 4.5/5 (3062 reviews) — Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipe...
7. [Marketing 360](https://www.softwareadvice.com.au/software/141364/marketing-360) — 4.5/5 (1158 reviews) — Marketing 360 is a cloud-based marketing platform suited for entrepreneurs as well as small and midsize businesses. T...
8. [EngageBay CRM](https://www.softwareadvice.com.au/software/83835/engagebay) — 4.6/5 (912 reviews) — EngageBay is an AI-powered all-in-one CRM that helps small businesses and startups manage marketing, sales, and custo...
9. [Freshsales](https://www.softwareadvice.com.au/software/113796/freshsales) — 4.5/5 (623 reviews) — Freshsales is a cloud-based CRM solution that helps B2B and B2C sales and marketing teams manage contacts, automate w...
10. [Ahrefs](https://www.softwareadvice.com.au/software/64773/ahrefs) — 4.7/5 (585 reviews) — Ahrefs is the AI marketing platform powered by industry-leading data. Ahrefs crawls the web 24/7 to power every marke...
11. [Hotjar](https://www.softwareadvice.com.au/software/136486/hotjar) — 4.6/5 (545 reviews) — Hotjar is a website behavior analytics tool designed to provide insights into how visitors interact with websites. It...
12. [Agile CRM](https://www.softwareadvice.com.au/software/6827/agile-crm) — 4.1/5 (526 reviews) — Agile CRM is a cloud-based customer relationship management (CRM) solution designed for small and midsize businesses....
13. [HubSpot Sales Hub](https://www.softwareadvice.com.au/software/21946/hubspot-sales-hub) — 4.5/5 (506 reviews) — HubSpot Sales Hub is a cloud-based sales platform that supports businesses of all sizes — from solo founders and star...
14. [Apollo.io](https://www.softwareadvice.com.au/software/428803/apollo-io) — 4.5/5 (398 reviews) — Apollo.io is a cloud-based B2B sales intelligence and engagement platform serving startups, small businesses, and ent...
15. [TWIPLA](https://www.softwareadvice.com.au/software/148654/visitor-analytics) — 4.7/5 (386 reviews) — TWIPLA is a privacy-flexible website intelligence platform that helps businesses understand visitor behavior, measure...
16. [SEO PowerSuite](https://www.softwareadvice.com.au/software/105801/seo-powersuite) — 4.5/5 (382 reviews) — SEO PowerSuite is a desktop software toolkit designed for search engine optimization tasks. It includes four tools th...
17. [Sisense](https://www.softwareadvice.com.au/software/119281/prism) — 4.5/5 (378 reviews) — Sisense goes beyond traditional business intelligence by providing organizations with the ability to infuse analytics...
18. [Moz Pro](https://www.softwareadvice.com.au/software/141148/moz-pro) — 4.5/5 (350 reviews) — Moz Pro offers a suite of SEO tools to help your business to improve rankings, increase traffic, and gain visibility ...
19. [Domo](https://www.softwareadvice.com.au/software/5822/domo) — 4.3/5 (331 reviews) — Domo’s AI and data platform business is now part of Progress Software. Domo's cloud-native AI data readiness platform...
20. [AccuRanker](https://www.softwareadvice.com.au/software/106032/accuranker) — 4.9/5 (330 reviews) — AccuRanker is a cloud-based solution that helps marketing agencies handle SEO activities, track keyword ranking and a...
21. [Looker](https://www.softwareadvice.com.au/software/140986/looker) — 4.5/5 (286 reviews) — Looker is a cloud-based business intelligence (BI) platform designed to explore and analyze data. The solution helps ...
22. [Lead Forensics](https://www.softwareadvice.com.au/software/76566/lead-forensics) — 4.5/5 (262 reviews) — In today's fast-moving digital landscape, instant, human-to-human interaction is essential. Did you know that 84% of ...
23. [Similarweb](https://www.softwareadvice.com.au/software/156898/similarweb-pro) — 4.6/5 (261 reviews) — Similarweb is a digital intelligence platform that helps businesses across marketing, ecommerce, retail, and financia...
24. [Act-On](https://www.softwareadvice.com.au/software/25651/act-on) — 4.3/5 (258 reviews) — Established in 2008, Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applic...
25. [Brandwatch](https://www.softwareadvice.com.au/software/191170/brandwatch) — 4.2/5 (255 reviews) — Brandwatch is a social suite designed to help businesses understand and engage with customers on digital platforms. I...

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## Related Categories

- [All-in-One Marketing Tools](https://www.softwareadvice.com.au/directory/4065/all-in-one/software)
- [Data Visualisation Tools](https://www.softwareadvice.com.au/directory/400/data-visualization/software)
- [Marketing Automation Software](https://www.softwareadvice.com.au/directory/1686/automation/software)
- [Reporting Tools](https://www.softwareadvice.com.au/directory/4284/reporting-tools/software)
- [Lead Generation Software](https://www.softwareadvice.com.au/directory/1674/lead-generation/software)

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| en | <https://www.softwareadvice.com/web-analytics/> |
| en-AU | <https://www.softwareadvice.com.au/directory/4142/web-analytics/software> |
| en-GB | <https://www.softwareadvice.co.uk/directory/4142/web-analytics/software> |
| en-IE | <https://www.softwareadvice.ie/directory/4142/web-analytics/software> |
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It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display & Video 360, AdSense, AdMob, and AdWords.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/59fb3221-15e6-4189-8de5-b4ab23e4e044.png","url":"https://www.softwareadvice.com.au/software/137155/google-analytics","@type":"ListItem"},{"name":"Hootsuite","position":4,"description":"Hootsuite is a social media management tool that brings scheduling, content creation, analytics, and social listening into one dashboard. The platform is designed to help businesses and organizations of all sizes manage their social media presence more efficiently. Hootsuite caters to a wide range of industries such as small businesses, financial services, government, healthcare, education, real estate, professional services, legal, agencies, and nonprofits.\n\nThe key features of Hootsuite include the ability to schedule social media posts across multiple platforms, create content quickly with an AI caption writer and hashtag generator, and track social media performance with detailed analytics and reporting. The platform also offers a unified inbox for responding to messages and comments, as well as social listening capabilities to monitor brand mentions, keywords, and trending topics. Hootsuite integrates with over 100 other tools, allowing users to manage their social media efforts in one centralized dashboard.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/6d71f9a1-f8f7-45b0-b89c-6bb322769000.png","url":"https://www.softwareadvice.com.au/software/137620/hootsuite","@type":"ListItem"},{"name":"Squarespace","position":5,"description":"Squarespace helps users create websites and offers an e-commerce solution for small and midsize businesses for building online stores. Squarespace e-commerce solutions allow users to sell products and services, as well as manage inventory, shipping, accounts and taxes.\n\n\nSquarespace stores allow users to upload unlimited products to their website. Users are provided with an interactive drag-and-drop sorting tool and tags and categories to organize and manage their products. The built-in analytics tool of Squarespace helps users track customer behavior, revenue, units sold, orders and traffic in real time. The mobile app of store management lets users manage orders and inventory, scan tracking bar codes, issue returns and fulfill orders.\n\n\nSquarespace e-commerce websites provide unlimited hosting with level 1 PCI compliance and 128-bit security SSL encryption security. It has multiple payment methods including credit cards through Stripe, Apple Pay and PayPal.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/713f882b-f7a1-4f3f-a484-7af2fe13f5c3.png","url":"https://www.softwareadvice.com.au/software/157453/squarespace","@type":"ListItem"},{"name":"Pipedrive","position":6,"description":"Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and powerful AI features.\n\nPipedrive’s interface empowers salespeople to streamline workflows and unite their tasks in one workspace. Its AI-powered tools offer personalized sales tips which assists users with winning and renewing deals.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f2e2e04e-14be-474e-8d90-7162080c28b0.png","url":"https://www.softwareadvice.com.au/software/321306/pipedrive","@type":"ListItem"},{"name":"Marketing 360","position":7,"description":"Marketing 360 is a cloud-based marketing platform suited for entrepreneurs as well as small and midsize businesses. This solution allows organizations to run social media advertising campaigns, conduct search engine optimization (SEO) programs and analyze digital marketing performance.\n\n\nMarketing 360's UXi websites feature helps users create web pages branded web pages that include call-to-action buttons. In addition, the system provides website templates that can be customized and edited with the help of drag-and-drop functionality.\n\n\nMarketing 360's Natural Listing Ads feature helps users manage organic search results by tracking keyword volume and ranking. In addition, it analyzes competitors' SEO performance with the same keywords and shares real-time reports providing organic conversion rates. The Social Targeting Ads let organizations to segment and target clients on the basis of social details such as age, gender, location and interests.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e0d4096b-6fa3-4d66-98e5-8f3ac4c06590.png","url":"https://www.softwareadvice.com.au/software/141364/marketing-360","@type":"ListItem"},{"name":"EngageBay CRM","position":8,"description":"EngageBay is an AI-powered all-in-one CRM that helps small businesses and startups manage marketing, sales, and customer service from one simple, affordable platform. Trusted by over 150,000 companies worldwide, EngageBay enables teams to attract, engage, and delight customers with ease. Create content faster with AI-powered email and campaign generation, prioritize leads with AI deal scoring, and boost productivity with smart insights and automated recommendations. From marketing automation and sales CRM to helpdesk and live chat, EngageBay unifies all your growth tools to help you scale efficiently and build lasting customer relationships.\n\n\nFeatures of EngageBay include email marketing, landing pages, live chat/helpdesk, ticketing, telephony, appointment scheduling, contact management and more. It comes with a built-in CRM, which allows firms to manage and track all activities across customers, leads and deals as they proceed through pipelines. Additionally, it provides marketing capabilities for users to generate leads through automated email templates, customizable forms/popups, social media engagement and more.\n\n\nEngageBay enables businesses to use Zapier and Xero integration to connect the platform with several third-party applications such as Salesforce, Intercom, MailChimp, Hubspot and more. Pricing is available on monthly subscriptions and support is extended via documentation, phone and email.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f68dbd37-d921-4284-a28c-535eb223074a.png","url":"https://www.softwareadvice.com.au/software/83835/engagebay","@type":"ListItem"},{"name":"Freshsales","position":9,"description":"Freshsales is a cloud-based CRM solution that helps B2B and B2C sales and marketing teams manage contacts, automate workflows, and close deals. It serves startups, small and mid-sized businesses, and large enterprises, with tiered plans including a free option for up to three users.\n\nCore features include a 360-degree customer view, AI-powered lead scoring, and end-to-end sales pipeline management with kanban and list views. Built-in email, phone, chat, WhatsApp Business, Facebook Messenger, and SMS tools let teams communicate with prospects from one platform. Sales sequences and workflow automation reduce manual tasks, while territory-based lead routing and CPQ tools support structured sales processes. A landing page builder, drag-and-drop email builder, and website visitor tracking extend marketing capabilities.\n\nThe built-in AI assistant surfaces deal insights, next-best-action recommendations, and revenue forecasts, helping teams prioritize without manual analysis. Custom modules, fields, and lifecycle stages allow teams to tailor the platform to their needs. Freshsales integrates with over 100 third-party apps via the Freshworks Marketplace, including Slack for deal collaboration.\n\nSupport is available through the Freshworks knowledge base and guided onboarding resources.","image":"https://images.g2crowd.com/uploads/product/image/813a05fd78e1f21d0a31de70aabccf5d/freshsales.png","url":"https://www.softwareadvice.com.au/software/113796/freshsales","@type":"ListItem"},{"name":"Ahrefs","position":10,"description":"Ahrefs is the AI marketing platform powered by industry-leading data. Ahrefs crawls the web 24/7 to power every marketing task: competitive research, content marketing, AI visibility, local SEO, PPC, and social media. From search rankings to AI answers, Ahrefs gives you the tools and data to grow your brand’s traffic, visibility, and revenue.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d87ce6b9-9b54-446e-82b7-76d7e7be026e.png","url":"https://www.softwareadvice.com.au/software/64773/ahrefs","@type":"ListItem"},{"name":"Hotjar","position":11,"description":"Hotjar is a website behavior analytics tool designed to provide insights into how visitors interact with websites. It is used by teams such as marketers, product managers, designers, and researchers to better understand user behavior and support website optimization and user experience improvements.\n\nThe platform includes features such as heatmaps that visualize user attention patterns, session recordings that capture interactions, and tools for collecting user feedback. It offers customizable surveys for gathering customer satisfaction data, interview capabilities for user testing, and funnel analysis for monitoring conversion paths. Dashboards organize behavior data in accessible formats, and a highlights feature allows teams to save and categorize key insights.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/7bcee124-a7a0-4da1-85bc-1cdfb836998f.jpeg","url":"https://www.softwareadvice.com.au/software/136486/hotjar","@type":"ListItem"},{"name":"Agile CRM","position":12,"description":"Agile CRM is a cloud-based customer relationship management (CRM) solution designed for small and midsize businesses. It offers contact management, telephony tools, appointment scheduling, marketing automation, project management, a landing-page builder and knowledge base functionalities.\n\n\nThe contact management module lets users record and access customer data such as contact information, interaction records, social-media accounts and lead scores. The software also offers email integration, which allows users to sync data with email services including Gmail, Microsoft Exchange and Office 365 and IMAP services.\n\n\nUsers can track website visitors to analyze customer behavior, and marketing automation tools help users create marketing workflows with a drag-and-drop interface. Users can also send automatic reminders based on time and contact options.\n\n\nAgile CRM also includes task management functionality. Users can drag-and-drop tasks in lists, sort tasks, add notes and update task status.\n\n\nSocial media integrations allow users to publish and respond to posts on social channels such as Facebook, LinkedIn and Twitter. Pricing is per user per month. Phone and email support is available.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4dd8e898-253a-4e64-8f55-73d688838bdb.png","url":"https://www.softwareadvice.com.au/software/6827/agile-crm","@type":"ListItem"},{"name":"HubSpot Sales Hub","position":13,"description":"HubSpot Sales Hub is a cloud-based sales platform that supports businesses of all sizes — from solo founders and startups to large enterprise sales teams — across industries including retail, technology, and B2B services. It consolidates the full sales cycle into one platform built on a native CRM, covering contact and lead management, deal and pipeline tracking, email automation, quoting, and sales analytics. Teams can automate lead segmentation, email sequences, and task assignments to reduce manual admin work. The meeting scheduler lets prospects book appointments directly from a website or email. AI-powered features include lead scoring, conversation intelligence with automatic call recording and transcription, predictive forecasting, and a prospecting agent that monitors target accounts and drafts personalized outreach. The configure, price, quote tool generates quotes from within the same platform. Managers get dashboards, revenue tracking, and coaching insights drawn from call data. HubSpot Sales Hub is deployed via web browser with mobile access supported and integrates with over 2,000 third-party apps. Plans range from a free tier to Enterprise. Support is available through a knowledge base, email, phone, and live chat.","image":"https://images.g2crowd.com/uploads/product/image/92f791c125019514c13f2138425a640b/hubspot-sales-hub.png","url":"https://www.softwareadvice.com.au/software/21946/hubspot-sales-hub","@type":"ListItem"},{"name":"Apollo.io","position":14,"description":"Apollo.io is a cloud-based B2B sales intelligence and engagement platform serving startups, small businesses, and enterprise teams across industries such as technology, marketing, and professional services. The platform provides access to a large database of business contacts and companies, helping sales and marketing teams find, reach, and convert prospects.\n\nCore features include contact and account search with detailed filters, email sequencing, call dialing, and CRM integrations. Apollo.io also offers engagement tracking, pipeline management, and data enrichment tools that help teams keep contact records accurate and up to date. Built-in analytics give managers visibility into outreach performance across their teams.\n\nThe software connects with popular CRM platforms and productivity tools, reducing the need to switch between applications. Small and mid-sized businesses benefit from the prospecting and outreach tools, while larger organizations can use advanced workflow automation to manage high-volume sales activity. Support is available via live chat, email, and a knowledge base with guides and documentation.","image":"https://images.g2crowd.com/uploads/product/image/99c4bd25dc044ae603ad32e419e76983/apollo-io.png","url":"https://www.softwareadvice.com.au/software/428803/apollo-io","@type":"ListItem"},{"name":"TWIPLA","position":15,"description":"TWIPLA is a privacy-flexible website intelligence platform that helps businesses understand visitor behavior, measure website performance, and improve digital experiences.\n\nThe analytics solution gives marketers, website owners, agencies, and digital teams visibility into visitor behavior without relying on traditional cookie-based analytics that can miss significant portions of traffic.\n\nDesigned for organizations that need accurate insights while balancing privacy requirements, TWIPLA helps teams analyze website performance, understand visitor journeys, identify usability issues, and optimize conversions. Users can move from high-level metrics to session recordings, heatmaps, funnels, and event tracking to investigate trends and take action.\n\nFlexible privacy settings allow businesses to align data collection with GDPR, CCPA, and ePrivacy requirements, while maintaining visibility into visitor activity across individual websites or entire domain portfolios.\n\nTrusted by more than 2.5 million websites worldwide, including Wix, WP Engine, and TYPO3, TWIPLA is supported by dedicated onboarding resources, documentation, live training opportunities, product walkthroughs, and customer support teams to help organizations get value from their data quickly.\n\nA free plan, 30-day premium plan trials, and scalable pricing make it easy for businesses of all sizes to find a plan that fits their needs.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/2c4cac8e-935d-4a27-9fb6-d0b2788f77a2.png","url":"https://www.softwareadvice.com.au/software/148654/visitor-analytics","@type":"ListItem"},{"name":"SEO PowerSuite","position":16,"description":"SEO PowerSuite is a desktop software toolkit designed for search engine optimization tasks. It includes four tools that support keyword research, rank tracking, technical audits, backlink analysis, and link management. The software is suitable for managing multiple websites or focusing on a single site’s search engine visibility.\n\nThe toolkit consists of Rank Tracker for monitoring keyword positions across various search engines, WebSite Auditor for conducting technical and on-page SEO audits, SEO SpyGlass for analyzing backlink profiles, and LinkAssistant for managing link-building efforts. It includes white-label reporting with customizable templates and scheduling options. Features include local rank tracking, Core Web Vitals analysis, and content optimization suggestions based on competitor data.\n\nThe software operates on Windows, Mac, and Linux systems, storing data locally. It includes access to an organic keywords database and supports various keyword research methods with detailed metrics. The platform allows unlimited data usage for tasks such as rank tracking, backlink analysis, and audits. A free version with basic features is available, while advanced functionality is offered in paid editions.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/2e32a4b7-e5bc-42f5-a8b6-bd37e4ba03a5.png","url":"https://www.softwareadvice.com.au/software/105801/seo-powersuite","@type":"ListItem"},{"name":"Sisense","position":17,"description":"Sisense goes beyond traditional business intelligence by providing organizations with the ability to infuse analytics everywhere, embedded in both customer and employee applications and workflows. Sisense customers are breaking through the barriers of analytics adoption by going beyond the dashboard with Sisense Fusion - the highly customizable, AI-driven analytics cloud platform, that infuses intelligence at the right place and the right time, every time.\n \nRanked as the No. 1 Business Intelligence company in terms of customer success, Sisense has also been named one of the Forbes’ Cloud 100, The World’s Best Cloud Companies, five years in a row.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/90c0516c-c348-40cd-8d9c-02ba08e489fb.png","url":"https://www.softwareadvice.com.au/software/119281/prism","@type":"ListItem"},{"name":"Moz Pro","position":18,"description":"Moz Pro offers a suite of SEO tools to help your business to improve rankings, increase traffic, and gain visibility in search results. Keyword research, rank tracking, site audits, and backlink analysis are the main features of the tool. With Moz Pro you can fine-tune content and marketing strategies with the help of keyword research capabilities. It also helps you outrank competition with the help of keyword suggestion tools. With Moz Pro you can identify and find ways to fix technical SEO issues that affect your site’s ranking, visibility, and traffic. Competitor tracking allows you to follow what competitors are doing and finding ways to outrank them. Weekly site audit reports help you to stay on top of the health of your website and inform you of any issues.","image":"https://images.g2crowd.com/uploads/product/image/395dbcbb63f9f8fd2ba6d818a69b5e25/moz-pro.png","url":"https://www.softwareadvice.com.au/software/141148/moz-pro","@type":"ListItem"},{"name":"Domo","position":19,"description":"Domo’s AI and data platform business is now part of Progress Software. Domo's cloud-native AI data readiness platform complements and significantly broadens Progress' data platform offerings, creating powerful synergies to deliver innovative, secure and scalable AI data readiness solutions worldwide. Together, these capabilities will help customers turn fragmented enterprise data and knowledge into governed, AI-ready intelligence, improving the security, governance and cost of AI-powered initiatives.\n\nDomo is the agentic platform for the intelligent enterprise, helping organizations connect, govern, activate, and distribute data and AI across their business. Built for enterprises, Domo works with existing cloud data platforms such as Snowflake, BigQuery, and Databricks to help teams turn governed data into AI-powered agents, apps, workflows, and analytics. \n\nDomo is built on three layers. The data foundation connects and governs data across cloud data platforms and business systems. The activation layer enables organizations to build AI agents, apps, workflows, automations, and dashboards on top of that foundation. The distribution layer delivers intelligence where work happens through embedded apps, mobile, dashboards, and AI assistants using Model Context Protocol (MCP). Governance underpins every layer, helping organizations scale AI and data products with security and trust. \n\nKey capabilities include: \n•\tConnecting and governing data across cloud data platforms and enterprise applications. \n•\tBuilding AI agents, apps, workflows, automations, dashboards, and analytics. \n•\tDelivering data and AI through dashboards, embedded apps,  AI assistants, and AI agents.\n•\tSupporting both low-code and pro-code development for business and technical teams. \n•\tApplying governance, security, and access controls across data and AI. \n\nOrganizations use Domo for AI agents, apps, and workflows, as well as business intelligence, operational analytics, embedded analytics, and executive reporting. By combining governed data, AI activation, app development, and distribution in a single platform, Domo helps organizations build and scale trusted data products across the enterprise.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4bbc8766-50df-4143-a734-0883ac343816.png","url":"https://www.softwareadvice.com.au/software/5822/domo","@type":"ListItem"},{"name":"AccuRanker","position":20,"description":"AccuRanker is a cloud-based solution that helps marketing agencies handle SEO activities, track keyword ranking and analyze organic reach of websites. It allows administrators to classify data into various segments including keywords, tags, landing pages or custom views and share them with team members for detailed analysis.\n\n\nIt enables SEO professionals to receive real-time updates on keyword ranking, analyze landing pages and monitor search engine results on a unified platform. It offers a share of voice (SoV) module, which lets stakeholders gain an overview of business performance in the organic search market. Additionally, AccuRanker stores historic data, which helps managers review historical changes in keyword rankings.\n\n\nAccuRanker comes with an application programming interface (API), which facilitates integration with several third-party platforms, such as Google Analytics, Databox, Adobe Analytics, Google Data Studio, and more. Pricing is available on monthly and annual subscriptions and support is extended via online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/b801dbab-f824-47de-8e74-4795465d0b00.png","url":"https://www.softwareadvice.com.au/software/106032/accuranker","@type":"ListItem"},{"name":"Looker","position":21,"description":"Looker is a cloud-based business intelligence (BI) platform designed to explore and analyze data. The solution helps businesses to capture and analyze data from multiple sources and make data-driven decisions.\n\nLooker provides business teams the ability to analyze supply chains, market digitally, quantify customer value, interpret customer behavior and evaluate distribution processes. Users can also \"view source\" to understand how the data they are viewing is being manipulated. The dashboards allow presenting data and insights using customizable charts, graphs and reports. All dashboards and queries can be drilled into, so users can discover information in multiple layers.\n\nWith Looker's data modeling language, users can define data metrics and explore relationships between various data sets. The storytelling feature allows users to present data analysis to stakeholders through data-rich visualizations.\n\nLooker is used in many industry sectors across the US and Canada including e-commerce, construction, education, finance, healthcare, media and technology.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/79eed91f-51f0-42ce-ad63-7115bff55855.png","url":"https://www.softwareadvice.com.au/software/140986/looker","@type":"ListItem"},{"name":"Lead Forensics","position":22,"description":"In today's fast-moving digital landscape, instant, human-to-human interaction is essential. Did you know that 84% of B2B buyers choose the first company they engage with? Yet, many businesses miss opportunities due to slow response times. Lead Forensics revolutionizes B2B engagement by allowing businesses to connect with website visitors in real-time—right at the moment of highest interest.\n\nWith Lead Forensics, businesses gain critical insights to initiate relevant, high-value conversations instantly. Identify your website visitors, understand their behavior, and determine their place in the sales pipeline. Seamlessly direct prospects to an Account Manager for proactive outreach, assign returning leads to their sales rep, and enhance marketing automation with highly engaged new prospects. Lead Forensics unlocks the hidden potential of the 98% of B2B website visitors who never reach out.\n\nSince 2009, Lead Forensics has been a global leader, supporting over 60,000 users worldwide. Our team of 400+ SaaS professionals operates across Scottsdale, Atlanta, Portsmouth, Bournemouth, and Bristol. What truly sets us apart is our exclusive, proprietary IP database—our most valuable asset—capable of identifying millions of IP addresses and B2B contacts with industry-leading accuracy.\n\nBecause we fully own our data, every record undergoes rigorous cleansing and verification to ensure superior quality. Performance matters, and when compared side by side, Lead Forensics delivers unmatched accuracy and volume of identified B2B website visitors. Our intuitive dashboard provides in-depth analytics and powerful reporting, empowering businesses with reliable, ROI-driven website visitor intelligence to fuel growth.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/c68059ce-fc38-4857-b30b-fad96ef73ea2.png","url":"https://www.softwareadvice.com.au/software/76566/lead-forensics","@type":"ListItem"},{"name":"Similarweb","position":23,"description":"Similarweb is a digital intelligence platform that helps businesses across marketing, ecommerce, retail, and financial services understand website and app performance. Small to large enterprises can use Similarweb to analyze competitor traffic, track audience behavior, and benchmark industry trends. The software is deployed via the cloud, so no installation is required. Core features include website traffic analysis, keyword research, audience insights, and market benchmarking. Marketing teams can use traffic and engagement data to identify growth opportunities, while sales teams can prioritize prospects based on digital performance signals. Ecommerce and retail businesses benefit from category-level analysis that shows how competitors attract and retain visitors. Financial services firms can monitor market shifts using aggregated web data. Support is available through email, a knowledge base, and live chat, with dedicated account management offered on higher-tier plans.","image":"https://images.g2crowd.com/uploads/product/image/3f0cfaac4f003a39de7a769ae051686b/similarweb.png","url":"https://www.softwareadvice.com.au/software/156898/similarweb-pro","@type":"ListItem"},{"name":"Act-On","position":24,"description":"Established in 2008, Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.\n\n\nWith Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website.\n\n\nAct-On offers tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/23dfe65b-2b51-478a-b9f1-19cd45c355d6.png","url":"https://www.softwareadvice.com.au/software/25651/act-on","@type":"ListItem"},{"name":"Brandwatch","position":25,"description":"Brandwatch is a social suite designed to help businesses understand and engage with customers on digital platforms. It serves industries such as financial services, media and entertainment, retail, technology, and healthcare. The platform offers tools for market researchers, marketers, social media managers, and PR professionals to make data-driven decisions.\n\nThe platform lets businesses use AI technology to analyze online conversations, providing consumer intelligence and deep analytics from numerous sources. It includes real-time crisis monitoring with alerts and a content calendar for managing social media workflows. Tools for social media management, influencer marketing, and media intelligence are also available.\n\nBrandwatch integrates various features into a suite that supports enterprise clients in conducting research, monitoring brand perception, creating content strategies, and engaging with audiences across channels. It helps organizations protect brands and gain insights for improved audience engagement and social media activities.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/31fe389d-3419-4e5c-a4a7-0bdde063d66e.png","url":"https://www.softwareadvice.com.au/software/191170/brandwatch","@type":"ListItem"}],"numberOfItems":25}
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