--- description: Review of Google Data Studio Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Google Data Studio | Reviews, Pricing & Demos - SoftwareAdvice AU --- Breadcrumb: [Home](/) > [Dashboard Software](/directory/440/dashboard/software) > [Google Data Studio](/software/145102/google-data-studio) # Google Data Studio Canonical: https://www.softwareadvice.com.au/software/145102/google-data-studio Page: 1 / 15\ Next: [Next page](https://www.softwareadvice.com.au/software/145102/google-data-studio?page=2) > Google Data Studio is a cloud-based reporting solution designed to help small to large businesses customize, share and visualize data through configurable charts and tables. Features include team collaboration, filtered views, customizable branding, usage tracking, access control and data blending. The application enables marketers to collect data from different sources and prepare custom dashboards and reports using a drag-and-drop editor. Professionals can add links or clickable images to reports, generating product catalogs, video libraries and more. With Google Data Studio, employees can share insights with team members, send invitations to view or edit reports or embed reports in pages, blogs and articles. Additionally, users can share reports via custom schedules, attaching a preview and link of the entire report. Google Data Studio offers integration with Google Ads, Analytics, BigQuery, Ad Manager, Google Sheets, Attribution 360, Campaign Manager and more. Pricing is available on request and support is provided via documentation. > > Verdict: Rated **4.5/5** by 335 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 335 Reviews | | Ease of Use | 4.1/5 | Based on overall reviews | | Customer Support | 3.7/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Google ## Commercial Context - **Pricing model**: (Free version available) - **Pricing Details**: Google Data Studio is available for free. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Ad hoc Reporting - Collaboration Tools - Customisable Branding - Customisable Dashboard - Customizable Reports - Customizable Templates - Customization - Dashboard - Dashboard Creation - Data Blending - Data Connectors - Data Management - Data Visualization - Drag & Drop - KPI Monitoring - Multiple Data Sources - Real-Time Analytics - Real-Time Reporting - Reporting & Statistics - Reporting/Analytics ## Integrations (8 total) - Google Ads - Google Analytics 360 - Google Campaign Manager 360 - Google Cloud SQL - Google Sheets - MySQL - PostgreSQL - YouTube ## Support Options - Email/Help Desk - Knowledge Base ## Category - [Dashboard Software](https://www.softwareadvice.com.au/directory/440/dashboard/software) ## Related Categories - [Dashboard Software](https://www.softwareadvice.com.au/directory/440/dashboard/software) - [Business Intelligence (BI) Tools](https://www.softwareadvice.com.au/directory/4336/bi/software) - [Data Visualisation Tools](https://www.softwareadvice.com.au/directory/400/data-visualization/software) - [Statistical Analysis Software](https://www.softwareadvice.com.au/directory/4338/statistical-analysis/software) - [Reporting Tools](https://www.softwareadvice.com.au/directory/4284/reporting-tools/software) ## Alternatives 1. [Microsoft Power BI](https://www.softwareadvice.com.au/software/23530/microsoft-power-bi) — 4.6/5 (1870 reviews) 2. [Tableau](https://www.softwareadvice.com.au/software/1940/tableau) — 4.6/5 (2348 reviews) 3. [Google Analytics 360](https://www.softwareadvice.com.au/software/137155/google-analytics) — 4.7/5 (8089 reviews) 4. [Canva](https://www.softwareadvice.com.au/software/241577/canva) — 4.7/5 (13245 reviews) 5. [MATLAB](https://www.softwareadvice.com.au/software/264043/matlab) — 4.6/5 (2090 reviews) ## Reviews ### "A free, comprehensive data visualization application" — 4.0/5 > **Guido** | *11 February 2022* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: It is free. It connects natively with all Google products (Google Analytics, Google BigQuery, Optimize, Google Ads, Google Sheets). It has connectors for most data sources (some are for free, others come at a reasonable price). It lets you develop and draw your own data visualization simply using Javascript. Being a Google free product, you can find a lot of documentation, both proprietary and from end users. > > **Cons**: It is slow (especially when sourcing data from Google Analytics: then you add the slowness of data studio to the slowness of Analytics, Merchant Center, ...). You can create nifty dashboards, but it is not as flexible as other commercial tools (Tableau has many more features and data viz templates, and an analytical \& data preparation engine that have nothing to do with the simple architecture of Data Studio) > > We use it to create ecommerce monitoring dashboards for all the clients of my agency. Dashboards are shared with the clients' teams, who can access them wherever they are. ----- ### "Swiss Army Knife for Basic Data Visualization" — 4.0/5 > **Kevin** | *30 July 2023* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Price for entry level reporting is free. Hard to beat that. There is a growth path for data platform connectivity should your needs expand over time. > > **Cons**: More sophisticated calculations (KPIs for example) can be challenging to execute.As a cloud-based tool, the interface can be slow during some time periods.Reporting can be slow to load. > > Overall this is useful data visualization tool that meets most organizational/departmental needs. ----- ### "Needed tool that doesn’t perform" — 1.0/5 > **Kelly** | *6 March 2023* | Marketing & Advertising | Recommendation rating: 0.0/10 > > **Pros**: Being able to combine data from several tools, such as Google Search Console and Google Analytics, is super useful for analysing content performance. > > **Cons**: The software is a massive pain in the bum to use. Sure you can connect your data sources. And you can get data from those sources onto a single page/dashboard. But there’s no guarantee it’ll accurately display the data and combine it correctly. I gave up using GDS because the combined data was always wrong and it was incredibly difficult to actually get it to combine the data in a useful way. I switched to a paid tool that does it soo much better and far more easily\! > > I wanted to be able to get a better view of how well content is performing. ----- ### "Google products just work." — 5.0/5 > **Adashia** | *2 February 2026* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: Does well in: CUSTOMER SUPPORT SECURITY VALUE FOR MONEY REPORT GENERATION DATA VISUALIZATION USER INTERFACE REPORTS > > **Cons**: I have no complaints or cons about using the studio. Keep up the good work, looking forward to using other products by Google. > > Google products just work. If you like great interconnectivity between apps, then this is the way to go. ----- ### "A powerful platform to analyze data" — 5.0/5 > **Marlyn** | *12 June 2022* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: I like how Google Data Studio takes marketing data and visualizes it through a user-friendly interface, in addition to offering free tools that are paid on other platforms, it can work with a large amount of data. The advantage is that it connects natively with all Google products such as analytics, this is very useful when working with the integration of all these platforms since they are compatible. I like the interactive way you present the reports. An advantage of using Google products is that there is a large community that contributes with tutorials and experiences. > > **Cons**: so far I am satisfied with GDS, but would like to see more integrations with other platforms and not be limited to just google services. > > Google Data Studio has considerably accelerated our productivity. Previous reports required more time as much time and were not nearly as visually appealing as Data Studio reports. Google Data Studio simplifies the visualization and manipulation of data in comparison to spreadsheets. You may also view real-time data on your sales funnel, allowing you to identify potential issues and prioritize their resolution. It is a platform with great potential since it shows an overview of the performance of Google ads and the search console reports, in order to make decisions based on the data of active campaigns. ----- Page: 1 / 15\ Next: [Next page](https://www.softwareadvice.com.au/software/145102/google-data-studio?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/145102/google-data-studio) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data