User Reviews Overview
About Campaign Monitor
Campaign Monitor by Marigold is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry...
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All Campaign Monitor Reviews Apply filters

- Industry: Telecommunications
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Very easy to use as a email service
Pros
Campaign Monitor is one of the very effective email marketing software that can be used even for a newcomer that has never use this kind of this software before. It can be configure to sent multiple type of email marketing to find the winning email for that set of audience list.
Cons
It lacks of tools to customized the email body, and not much design that we can create for our email marketing. We can only choose from the template design that provided by the software and not all the template design is fit with the email objective. I really hope they can add more design for the template.
- Industry: Higher Education
- Company size: 1,001–5,000 Employees
- Used Weekly for 2+ years
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Review Source
Best Email Marketing tool available
I enjoy using Campaign Monitor and will continue to use it for years to come. They are constantly adding new features and updating how things function as new technologies arise.
Pros
I have been using Campaign Monitor for almost 10 years now and I love the consistent updates available and that the software is always on the edge of what is trending in email marketing. I also love that it is super user-friendly and anyone can learn how to use it with very little training. My favorite feature is the fact that it takes the guesswork out of wondering whether your email will preview on a phone or tablet. The built-in mobile device/tablet view is fantastic and I use that every time I send an email out to make sure it looks good on desktop and mobile. I also like the reporting feature that lets you see who opened your email and who didn't and other useful stats.
Cons
As a designer, I wish I could customize the emails a little more and that CM provided more formatting options when creating the email, but I understand it has to meet the need of the masses more than my niche market.
- Industry: Financial Services
- Company size: 51–200 Employees
- Used Daily for 6-12 months
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Review Source
Solid ESP that's like the Toyota of email solid, dependable, but not feature-rich.
It makes it easy for us to send emails to our list of 200,000+ subscribers. While the features are basic, and we want to see more advanced controls and segmentation features added, it's a stable system.
Pros
Extremely solid and reliable ESP. Doesn't go down often, and there are minimal issues with deliverability. The features are basic, but solid and there aren't many bugs.
Cons
There's a strong lack of features. For example, there are no simple ways to send emails to an unopened segment. There's also no way to easily clean/prune inactive email subscribers. And third, there are limitations on automation triggers.
Top Campaign Monitor Alternatives
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Weekly for 2+ years
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Review Source
A must have in the toolset of any marketeer
Pros
It is really easy to utilise, easy to setup your email (choosing from a list of high quality templates) select your recipients and send. It allows for ease of tracking and automation of emails, a must in the toolset of any marketeer.I have used this software for over 10 years and it has kept getting better and improving
Cons
I have not encountered any issues while using the software, which I have used for over 10 years!
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Campaign Monitor for Email Marketing
Using the system daily, using the analytics and insights reports to make needed changes for better results in the next campaign. The software is great and really an essential tool for any business looking for email marketing
Pros
Easy to use, very intuitive and has everything and more. You learn so much by using the software.
Cons
Compliance and setup can take some time, so planning ahead is vital to avoid delays in campaign sends if you a new to the software or have a large database to send to.
Reasons for Switching to Campaign Monitor
Easy to onboard, with the correct structures in place to ensure my emails land in the inbox and not junk. Great tools that come as standard and not additional such as automation and Transactional.- Industry: E-Learning
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Nice Email Automation Tool
It was a good platform for email marketing, but wasn't a CRM solution.
Pros
I like how easy it was to set up email automation campaigns. We had a custom template and I thought Campaign Monitor worked pretty well with it. Organizing and segmenting our lists was also a breeze.
Cons
The main reason we left and switched to Hubspot was because Hubspot was an all-in-one CRM tool that connected to many of our other programs that we use.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used for 1+ year
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Review Source
Great for agencies
Pros
We used Campaign Monitor for many years with multiple clients and it worked really well. Segmentation of clients was easy and setting new ones up was all self-initiated, no need to contact support. List management was a breeze as well as segmentation. Campaign creation was also easy, we never used the drag and drop editor as we crated bespoke HTML emails ourselves.
Cons
The reason why we chose to move away from CM was the segmentation was slightly limiting for us. We basically needed to segment based on relative dates, i.e from now until 3 months ago. This could only be achieved by entering exact dates, which you would need to change on a daily basis if using for automation purposes. If that doesn't bother you I would recommend using CM.
Alternatives Considered
MailchimpReasons for Switching to Campaign Monitor
The agency aspect was enticing as well as the self-management process meaning we weren't paying overheads for account managers.- Industry: Construction
- Company size: 51–200 Employees
- Used Weekly for 2+ years
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Review Source
Best Email Marketing Platform Available
Campaign Monitor allows us to create email marketing templates, manage our subscriber lists, and send out our email communications to our customers and also analyze their interest in our content.
Pros
I have used many email marketing platforms and Campaign Monitor is above all the best and most functional. It is very easy to use and my emails look very professional.
Cons
There isn't anything I dislike about Campaign Monitor. It's truly the most functional email marketing software available.
Alternatives Considered
MailchimpReasons for Switching to Campaign Monitor
I have had issues with formatting emails in other email marketing platforms in the past. Campaign Monitor doesn't have those same issues so it speeds up my projects.- Industry: Apparel & Fashion
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
Campaign Monitor
This like many other Email companies can be as successful as you want if you are willing to put the time and effort into it. The great thing with this is the Price is very competitive and it offers a bit more than the others.
Pros
Campaign Monitor recently bought Conversio Emails. The price is very competitive for all the things it offers. Email campaigns, reviews, pop-ups, newsletters, Abandon Cart functions. I have sent out multiple individual newsletters and abandon carts with success rates.
Cons
The Workflow function on the site was a little hard to set up and its why I do not send more out. When I turned it on it sent an email to every single person on my list.... when I just wanted it to send one to the new subscribers from that time forward.

- Industry: Research
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Campaign Monitor Review
My overall experience with Campaign Monitor has been positive. It is a great platform for creating and managing email campaigns. It is easy to use and user-friendly. It also has a lot of features that make it easy to customize and tailor your campaigns. The customer service is also great, with a helpful and knowledgeable team available to answer any questions I have had. and easy to use. The visual editor is simple and powerful, allowing users to quickly create and customize emails. The automation features make it easy to set up complex campaigns and the analytics tools provide useful insights into the performance of campaigns. The customer service team is also very helpful and responsive.
Pros
I really like the simplicity of Campaign Monitor. It is easy to use and understand. The drag-and-drop editor makes it really easy to create beautiful, responsive emails. I also appreciate the ability to segment and personalize emails to target different user groups. The reporting interface is also very helpful for tracking email performance. The customer service has been excellent. Whenever I have had any questions, the team has been quick to respond and very helpful.
Cons
Their templates were limited and customization of those templates was limited too. The design elements were not user-friendly and navigating the user interface was a hassle. Additionally, their support options were lacking and customer service was not always very helpful or knowledgeable. Furthermore, Campaign Monitor lacked in reporting and analytics capacities, making it difficult to measure the performance of campaigns and to make informed decisions based on the data.

- Industry: Management Consulting
- Company size: 11–50 Employees
- Used Weekly for 2+ years
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Review Source
Similar to other e-mail marketing platforms but not as pretty
Recently, our subscriber list grew to over 10,000 so we had to increase into the next payment plan. I believe the costs are reasonable as we use Campaing Monitor on more than 10 different projects for the company.
Pros
Campaign Monitor is easy to use to create emails to send to a list of subscribers. What I like the most about the software is the ability to duplicate a previous email campaign so you don't have to recreate all of the content (e.g. you may have a monthly newsletter with the same banner/image or social media buttons). This option makes it easy to send out regular information without completely reformatting the content.
Cons
Campaign Monitor is similar to other platforms such as MailChimp and Constant Contact, but I think it is not as aesethically pleasing or quirky with the language it uses. Some of its functions are more limited, such as formating boxes or resizing photos. Often you just have to work with the formatting you are given and can't expect it to have the best design.
- Industry: Mechanical or Industrial Engineering
- Company size: 10,000+ Employees
- Used Daily for 1+ year
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Review Source
"Campaign Monitor is perfect for our company"
We've been able to increase our email marketing and communication channels thanks to the support of Campaign Monitor. With inbound leads, we were able to conduct many campaigns at the same time without having to worry about keeping track of everything in spreadsheets.
Pros
Campaign Monitor provides a wide range of advice on email design. That it takes so little time to get here and send out a message is wonderful. It's always there for you. This is a great tool for writing and distributing email newsletters, and it's simple to use. It works perfectly with Salesforce and provides you with the finest possible outcomes. So when it comes to making a choice, I always go with Pardot over it. Email automation campaigns may be set up in a matter of minutes.
Cons
This program has nothing to complain about. In my opinion, alternative Pre-design templates that can be readily altered and that pique the curiosity of people should be made available. It's a fantastic tool. If there are any mistakes that can be quickly remedied, we will do so.
- Industry: Health, Wellness & Fitness
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
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Review Source
This is your best option if you don't have a good CRM or Marketing Automation (Premier Plan...
Non-Profit Discount, Volume Discount, Drip Automation, WYSIWYG editor (removing designer/developer dependency), Web Form Integration
Pros
You get a:
> WYSIWYG email editor (making responsive email design & development a piece of cake).
> Conditional email blocks based on list segmentation or conditions.
> Easy to setup email drips to your list, based on when they joined, segmentation rules or custom conditions
> User management to limit access to the lists and control actual email deployment
> Ability to run unlimited basic Spam Filter, Firewall and Email Client tests
> New reporting tab makes monitoring email performance much easier
Cons
The transnational emails are great for basic requirements. Anything more needs custom development and support. I was disappointed when I found there's no way to limit Transactional Emails to run on specific lists out of the box.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
Campaign Monitor is the best email marketing platform... period!
My over experience has been awesome! Once you go with CM you can't go back to any other platform because it feels and looks like a joke compared to it.
Pros
I like how professional the website layout and features are. I feel that other platforms are too simplified and have a cheap feeling to them. Campaign monitor cares about the look and feel, as well as the performance of their platform. The way contacts/subscribers/lists are managed is one of my favorite features. The whole platform is intuitive in nature.
Cons
I have 0 complaints about this platform. I do however wish there were more pre-made layouts to choose from, even though the ones available are so awesome and easy to customize.
- Industry: Broadcast Media
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Useful tool for monitoring campaigns in Magento 2
Good and reasonable tool to monitor traffic. When you get used to it, it is hard to live without it.
Pros
The interface is easy and intuitive. There are all tools that are needed (and even more) to analyze and monitor our campaigns.
Cons
We don't use all of the available tools that are there because of some difficulties to integrate them. For example e-mail marketing analytics we check separately. Maybe it is just because we don't use popular platforms for e-mail marketing (smaily) etc. but some tools are there that we find easier to use elsewhere.

- Industry: Real Estate
- Company size: 10,000+ Employees
- Used Weekly for 2+ years
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Review Source
An excellent email marketing platform that is very easy to manage
It's as good as any other top tier EMS out there with amazing templates and intuitive automation workflows
Pros
Campaign Monitor lets me create, send, manage and track eblasts with great ease. It has a high number of quality templates and automation is very easy.
Cons
The customer service is average and there's no integration with Outlook or Canva

- Industry: Consumer Goods
- Company size: 5,001–10,000 Employees
- Used Daily for 2+ years
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Review Source
Extremely sensational and fantastic Email Marketing solution.
Facilitate great email marketing and automation.
Enables ease to create engaging emails.
Pros
It's simple to create and launch targeted email marketing campaigns with Campaign Monitor.It's simple to connect and engage with our audience seamlessly using this tool.I like the ease to track and manage campaigns with this tool.
Cons
Every aspect of Campaign Monitor delights me because all our objectives are achieved efficiently thus I got zero demerit to highlight.
- Industry: Design
- Company size: 11–50 Employees
- Used Weekly for 2+ years
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Review Source
Solid, reliable emailing
We manage multiple clients and their emailing needs from within our account, as well as sending our own emails. We use the template builder and custom html, and find that both work well.
Pros
Campaign Monitor is a safe pair of hands when it comes to emailing. I find the list management (and related tasks such as keeping on top of unsubscribes) easier and better than competing softwares. The ability to manage clients' accounts and take a cut of fees also works well for us. Reporting is also clear and simple.
Cons
The template builder, whilst still very good, could do with some extra thought to enhance it further and bring in line with modern email capabilities. I would love to see more responsiveness, more font choices etc. Also, the interface as a whole is beginning to feel a little dated, and I would be interested to see that given a refresh.
- Industry: Hospital & Health Care
- Company size: 51–200 Employees
- Used Weekly for 1+ year
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Review Source
Campaign Monitor Review
Pros
I am thoroughly impressed with the user-friendliness and comprehensive nature of Campaign Monitor. Setting up a campaign is a breeze and the interface is straightforward to maneuver. The customizable email templates are highly beneficial, and the tracking and analytic capabilities are great.
Cons
One of the things I disliked about Campaign Monitor was the lack of flexibility in the design of the templates.
- Industry: Construction
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Campaign Monitor Email Marketing Platform
Overall experience with campaign monitor is very good.
Pros
What I like most about Campaign Monitor is it's ease of use. Very easy to put together emails to go out to our data base.
Cons
Some time we have issues with Campaign Monitor because it freezes and you have to start over. Just make sure you save alot while working on a campaign.

- Industry: Internet
- Company size: Self Employed
- Used for 2+ years
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Review Source
The Smartest Place for Email Marketers to hang out!
I first became aware of Campaign Monitor many years ago when I was getting my start in email marketing. I learned so much from all the important resources on their website, which really helped me to leverage competitive design strategies for my campaigns.
Pros
Campaign Monitor is a leader in the industry because they provide a great product and fantastic support - their site is a treasure trove of need to know information on email marketing, all at your fingertips whenever you need it. This combination really gives you the edge when it comes to creating, testing, and launching competitive campaigns that drive engagement with your audience and result in increased conversions.
Cons
What's not to like? Campaign Monitor has so many advantages there's not anything to complain about!

- Industry: Retail
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
I have been a user for a number of years. I own a retail store and use to communicate...
IT helps drive customers into the store and to stay in touch with them, in general. We can present images that focus on what we want customers to think about. It gives customers a way to send feedback, if they want to do so. It provides attractive templates that allow us to create a consistent, recognizable look.
Pros
It has a lot of power and flexibility. A user with little computer expertise can make it work, or more complex efforts are possible, too. User support is excellent, regardless how large or small you might be. I don't think it would be possible to find a better communications vehicle for the cost.
Cons
I would like to see more WORD functions included in the email text options. I would include underlining, bullet lists and few other options.
- Industry: Financial Services
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Super helpful, and easy to use when you are getting started
The price is right. It has less functionality, but the ease of use and lower cost make this an important part of our email marketing strategy.
Pros
Very easy to get started with setting up your initial email lists for targeting.
Can easily customize lists based on customer attributes
Cons
Somewhat limited functionality. We still use Campaign monitor, but we split our time between this product and one of their competitors since we like the reporting features of one of their competitors.
- Industry: Real Estate
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
Easy to use product with excellent options
Easy to use professional product.
Pros
It has excellent controls over our team's access. It is easy to make up templates and have our team modify them to use. I like the way it saves as you build the template. Great features.
Cons
The cost for small companies with low volumes is high. We have a large data base that is divided into 40 or more lists in different languages. We send out targeted marketing to selected real estate groups so the volume sent out per month is low. We only use lists appropriate for the property to avoid unsubscriptions but because our total number of subscribers is high, the monthly cost is higher than I believe is fair.
- Industry: Internet
- Company size: 2–10 Employees
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Review Source
Blown away
I had a very particular issue, not with the product itself, but getting it to work on my page. Again, the problem was not what they made, but where I was making it live...a hazardous environment, and it was still working well despite not having good reasons to.
I am a contractor for a client, and nobody gave me any grief about not being a direct employee. They were so willing and eager to help right out of the gate, and they took time out to walk me through every possibility, as well as how to address those possibilities.
This is a day and age where everyone's so impulsive that they literally can't function unless you chop everything into notes and bullets, and here they are (concisely, not wastefully) giving a total breakdown. And it's not curt, and it's not condescending. They just care that the issue gets resolved, instead of 95% of other online support, which is pointing fingers and passing the buck.
Pros
Genuinely care
Really quick turnaround time
Product fluency
Thoroughness
Confidence
Objectiveness
Cons
I'd have to invent something. I wish every time I picked up the phone to talk to someone in this situation it could go his smoothly.