---
description: Review of RD Station Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: RD Station | Reviews, Pricing & Demos - SoftwareAdvice AU
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# RD Station

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> RD Station is a cloud-based marketing solution that helps businesses manage leads and handle sales campaigns on a centralized platform. Professionals can collect web visitors’ information and automatically determine potential leads. &#10;&#10;RD Station allows organizations to create projects, assign tasks to team members and schedule social media posts on a calendar. Managers can create customizable campaigns using built-in templates, segment leads and improve customer engagement through email marketing.&#10;&#10;RD Station facilitates integration with several third-party applications including Meetime, Reportei, SafetyMails, Zendesk and more.
> 
> Verdict: Rated **4.3/5** by 53 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 53 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 3.9/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: RD Station

## Commercial Context

- **Pricing model**: Per Feature
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Portuguese, Spanish
- **Available Countries**: Brazil

## Features

- CRM
- Campaign Management
- Email Marketing
- Lead Capture
- Lead Management
- Marketing Automation

## Category

- [Marketing Automation Software](https://www.softwareadvice.com.au/directory/1686/automation/software)

## Alternatives

1. [Systeme.io](https://www.softwareadvice.com.au/software/334889/systemeio) — 4.8/5 (2126 reviews)
2. [ActiveCampaign](https://www.softwareadvice.com.au/software/5398/activecampaign) — 4.6/5 (2561 reviews)
3. [Brevo](https://www.softwareadvice.com.au/software/18887/brevo) — 4.6/5 (3408 reviews)
4. [MailerLite](https://www.softwareadvice.com.au/software/100595/mailerlite) — 4.7/5 (2256 reviews)
5. [ContactPigeon](https://www.softwareadvice.com.au/software/449834/ContactPigeon) — 5.0/5 (283 reviews)

## Reviews

### "RD Station - Review" — 5.0/5

> **Verified Reviewer** | *16 January 2020* | Management Consulting | Recommendation rating: 8.0/10
> 
> **Pros**: It's the possibility of great customer segmentation. Based on this feature, i could select only the customers which downloaded a specific ebook and got their emails to use on Facebook Ads,  and after that create a new Facebook Ads to download the new ebook.
> 
> **Cons**: The learning Curve seens a little bit hard. At first you learn a lot of features of software. But to make tags and go further- like create landing page(good ones, at least) it takes a time of studying and work.

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### "RD Station is a good option to automate marketing routines" — 4.0/5

> **Laerte** | *2 March 2021* | Design | Recommendation rating: 8.0/10
> 
> **Pros**: RD Have a good platform to automate your marketing routines with email tracks, lead scoring and landing pages creation. For email and landing page creation I think it is the best, because is simple and able to make a lot of personalization.
> 
> **Cons**: Some interfaces is a little trick to use like the lead scoring creation and some personas creation.
> 
> If you want a software to automate emails and landing pages, I think is a good choice with a low cost.

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### "New software, needs time to mature" — 2.0/5

> **Verified Reviewer** | *21 February 2021* | Information Technology & Services | Recommendation rating: 2.0/10
> 
> **Pros**: It's relatively cheap, comparing to other business solutions. It's not a pro to me, but it it's a few of the softwares that has everything translated to my language, so I see this is a selling point to a few users in our organization.
> 
> **Cons**: It's still in early stages of development, so it's missing a lot of features. As a developer, often I found myself having to check with the RD Station support team for documentation and help with debugging. Needs time to mature.
> 
> As a developer, bad. It's DIY approach of software engineering to marketing teams provides a lot of badly configured environments and strange setup most of the times.

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### "RD Station CRM" — 5.0/5

> **Bento** | *23 January 2024* | Consumer Services | Recommendation rating: 10.0/10
> 
> **Pros**: Periodic sending of complete reports by email.
> 
> **Cons**: In the free version, no graphs for better analysis of the report.

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### "Streamlines marketing processes." — 4.0/5

> **Vinicius** | *7 October 2019* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: It is a fundamental tool for inbound marketing, all content disclosure we produce — events, products, services — are controlled from the platform. Create a landing page never been so easy, everyone without web design knowledge can do it.&#10;&#10;Also, the platform allows the creation of customizable email marketing to trigger a list, we use it to set up our monthly newsletter.&#10;&#10;It also has integration with several other apps, crm, data, chat, e-commerce, etc.
> 
> **Cons**: The tools for customization makes work much faster, although it is somewhat limited, landing pages end up being very similar to other brands that also make use of the platform, considering that RD became very popular locally. This ends up affecting efforts to replicate our visual identity. Nevertheless it also allows you to edit HTML, although in a not very practical way.&#10;&#10;And it's not cheap either.
> 
> In the communication team we use RD a lot for various marketing campaigns, the possibility that it allows us is huge. When we had the idea of launching a referral program for our product, in just one day we had a online page with information and awards of the program. The registration forms streamline our work, we get all the information of the registrants like phone number, email, company, and other info that the presales team could use to work on leads.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/285619/rd-station)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/rd-station-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/285619/rd-station> |
| en-GB | <https://www.softwareadvice.co.uk/software/285619/rd-station> |
| en-IE | <https://www.softwareadvice.ie/software/285619/rd-station> |
| en-NZ | <https://www.softwareadvice.co.nz/software/285619/rd-station> |

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