Campaigner Reviews

Pros

This program was already in use when I joined the company and the learning curve was minimal. It has all the standard templates, contacts, and reports that you would need. Every time I have called customer service, they have been helpful.

Cons

Working with the templates can be really finicky. It can be difficult to get it to do what you want at times. It is also not as user friendly as MailChimp, for instance. Their reporting is there but you have to do click more time to get to it and comparing email sends can be annoying the way it's laid out.

Pros

When Campaigner updated the software to utilize the drag and drop editor it was a game-changer! So easy to design templates for simple or more detailed email campaigns. Campaigner has been the best email marketing software that we've used so far and helps us to automate communications to our patients quickly and effectively. We also have to shout-out Campaigner's responsive customer service and support teams. Whenever we have had any issues with our account, the team is quick to respond and resolve any issue that we are experiencing. Speedy support is hard to come by in the software industry.

Cons

We do experience a lot of issues with the SMTP email relay function, which isn't Campaigner's email software directly but within its portfolio that we pay Campaigner for.

Alternatives Considered

Mailchimp

Reasons for Choosing Campaigner

We've used DemandForce, SolutionReach, and DoctorConnect and they all pale in comparison to Campaigner. The other platforms were clunky to use, not intuitive or user-friendly, outdated, and constrictive when it came to designing email templates.

Switched From

Demandforce

Reasons for Switching to Campaigner

Mailchimp's support team is virtually non-existant. We tried reaching out to start an account and they never returned our messages. If problems arise with a software, customer service is a priority for us.

Pros

If the platform actually worked like it was supposed to and customer support was actually there i could mention 24/7 support and great features but this has not been the case at all

Mailchimp and Mailigen both of which i reviewed are far far better bets

Cons

Customer service is supposedly 24/7 but when i would go to chat with them online they were usually unavailable even during normal business hours. My dedicated account manager would not answer emails and when i had tech issues he would ant to schedule conference calls to give vague assurances even when the issues were specifically tech related and from their end. Also when i first signed up it took weeks to solve the issue which turned out to be related to a program many use (think like IOS) and they do not plan a fix anytime soon. So if you use this very popular sofgtwar you cannot use Campaigner on it for foreseeable future

Pros

Very straight-forward managing multiple mailing lists; useful and detailed analytics for email campaigns; very helpful and quick customer service (I suppose that the reason customer service reps are available so quickly is because they are not needed often, which speaks to the high quality of the software).

Cons

Because I do very time-sensitive campaigns, sometimes the test email doesn't arrive as quick as it should.

Alternatives Considered

Constant Contact

Reasons for Switching to Campaigner

Don't really remember since I've been a user for many years. I recall 1) the pricing was more in line with my needs and 2) so many in my sector were using Constant Contact, I figure it best to blaze my own path -- didn't want to be a copycat .

Pros

I like the look of the finished product. It is quite professional looking. And once I got the hang of how to build a newsletter, I really liked it.

Cons

I found it difficult to learn how to best use the product. There tend to be spacing issues (usually too many spaces between articles) that I am unable to adjust and always have to call tech support to fix.

Alternatives Considered

Marketo Engage

Reasons for Choosing Campaigner

It was before my time, but I believe we had no option, we had to evolve to the new version.

Reasons for Switching to Campaigner

Marketo is used by many at our university. I understand it is very user unfriendly with many glitches and problems. We do not have a large support team at the university to help with Marketo, so I hope to keep using Campaigner.

Pros

Low entry to get started, very easy to use.

Cons

It does everything I need, but I can see where it may not have ALL of the features of some of the more expensive products. But since I don't require them, I don't miss them, or the higher price tag.

Alternatives Considered

Constant Contact and Mailchimp

Reasons for Switching to Campaigner

Better pricing for the feature set and number of list members.

Pros

The customer service is impeccable. Responsive, helpful, and friendly!

Cons

The user interface was not immediately intuitive, but the customer service team and supportive knowledge base made it easy to implement our goals.

Alternatives Considered

Mailchimp

Switched From

Mailchimp

Reasons for Switching to Campaigner

MailChimp flagged some of the keywords that are critical for our work as violating their spam constraints and had no path forward to resolve the issue.

Pros

-Easy to use
-Intuitive
-Reports are comprehensive
-Contacts are easy to manage
-Lists (groups) are easy to manage
-Canadian user that needs data to be kept on a Canadian server and campaigner meets that need.

Cons

Sometimes, what you design in drag-drop editor isn't what gets sent out.

Alternatives Considered

Cyberimpact

Reasons for Choosing Campaigner

I think Mailout was bought out by Campaigner and we naturally migrated to Campaigner

Reasons for Switching to Campaigner

Easier to continue with migration than switching over.

Pros

I like the ease of the editing feature. It allows me to preview my campaign and click on the links to make sure they work. It is very easy to navagiate.

Cons

I wish there was a way for me to tell how many emails I was sending to the moment I send it - I select from multiple lists for each campaign and would like to have a counter available so I can choose the correct lists. We are limited to 100,000 / month so I usually do 2 campaigns of 50,000. This feature would be helpful.

Pros

I have used campaigner earlier for Email Marketing campaigns. Though it’s easy to use and set up but limited features. Workflow to send automated emails is one of the best features in this tool. You can create segments easily to send more targeted emails.

Cons

Customer service is not that good, sometimes we also found issues during login. It also never worked well in all browsers. Price is also comparatively high If you compare other tools with similar features.

Pros

The interface looks more attractive than Stream Send one

Cons

E-mail forward not an easy process comparing with Stream Send

Pros

The reason I chose to use Campaigner over all of the other email marketing software companies is because it allowed me to have the option to fully design the email by writing code, but also gave me the ability to design the email using templates and other built in design tools.

Cons

One thing that I would change is to make sending reoccurring emails to different lists easier. I find that I wind up copying previous emails just so I can assign a new list of recipients.

Pros

Being able to pull up old invites and using them as a foundation for new projects makes working on Campaigner very easy. The customization options are not limited and allow me to create unique invites and format them based on project specific needs. The reporting tool is extremely helpful and creating internal reports has never been easier with the stats breakdown (i.e. clicked, opened, delivered, etc.). Overall, a great product and much easier to use than other similar platforms.

Cons

I don't always receive test invites. I might get it once in a while but end up always having to send out an actual invite to myself or team member so that I can view what my recipients will see.

Pros

It's quick and easy to get started with Campaigner. It's relatively easy to use and the price is good comparable to other programs.

Cons

Campaigner needs to improve the delivery rates and provide clear instructions on how to obtain the best delivery rates without getting tagged as spam. The reports should be improved to show something other than "no data." Either an email gets to the inbox or it doesn't. I need to know which. The contact filtering is a great feature but it constantly resets rather than returning to the last sorted list so it can be time-consuming when reviewing and editing contacts on a large scale. The editor is easy to use but the formatting in the final emails is often messed up and not as it was designed. Repeating the formatting to fix those issues is time-wasting and frustrating since it usually doesn't work.

Alternatives Considered

Mailchimp

Reasons for Choosing Campaigner

I preferred the contact filtering options and price.

Reasons for Switching to Campaigner

Easier to use

Pros

The only redeeming feature of Campaigner is their sales team who are great at selling you a dream: deliverability experts, a dedicated account manager, a superior platform and deliverability. It's all promises up-front.

Cons

All of the features they promised: support, deliverability, platform

Pros

It didn't take a ton of specialized knowledge to make a nice-looking email, building segments and sending emails was intuitive, glitches were rare.

Cons

Customer service in the rare event of glitches wasn't great.

Pros

I like the ability to have templates that can be shared across our organization. The new drag and drop editor is also very helpful to create templates and edit emails more quickly and easily - especially for staff who aren't as skilled at html etc. I think it also does a good job of list management and segmentation.

Cons

When editing an email, the software doesn't register you as being "active" unless you click next or save, so it tends to log you out while you're in the middle of editing. Sometimes there are also strange formatting things that happen to emails that take a long time to solve. I have also had experiences where the email wouldn't send because of a bad script or link to a dropbox that it flagged as spam. Solving that problem was extremely frustrating.

Pros

For us, plain text emails are the most effective. So personal; they do not appear to be from a mass mailing. I'm so please that hyperlinks embed seamlessly in plain text.

Cons

it's little glitchy when entering text. - line spacing too big or too small; difference between soft return and hard return. Looks ok in layout but changes when a test email is sent. Then the fiddling starts.

Alternatives Considered

Constant Contact

Reasons for Switching to Campaigner

Campaigner was easier to use.

Pros

Campaigner is intuitive and easy to navigate. Our team primarily uses the platform for transactional emails and it does a good job meeting the demands.

Cons

Enhanced data reporting & exporting options would be an improvement. More robust support documentation would also be beneficial.

Alternatives Considered

EmailOctopus, Mailgun and Mailchimp

Pros

Not much to like. Any other ESP is better off for the money. I guess its a little more inexpensive than its competitors, but you get what you pay for.

Cons

Extremely poor customer service. Constant changes that result in service outages. Terrible deliverability. Weak design platform.
We began to have performance issues, alerted them to the problem, and were told after much discussion that basically they will not help.
We moved to a new provider and our metrics increased by nearly 400%.

Pros

- I like that it's customizable with HTML. Customizing our own emails in this way is extremely important in our business.
- Being able to see the metrics of who has clicked and how many times helps us to prioritize our follow up. This is huge.

Cons

- Navigating the user interface can be cumbersome at times especially in reviewing the metrics for clicks, and opens. It seems to kick you back to the beginning and forces you to click through multiple menus to return to different options.
- More insights into what was clicked and by who would be more useful. Or a profile of each contact and their activity within our emails would be nice. Being able to see that John Doe has opened the past 5 email blasts on office properties and clicked the brochure link on 3 of those would be ideal.

Pros

Easy to use, reliable, better email news.

Cons

Wish the images would be easier to scale

Pros

- efficient and easy to use Web User Interface
- flexible and customizible fields in addition to the standard fields set
- Restful API integrations with wide ranges of system coverage
- reports of email campaign's results

Cons

- multiple accounts in a organizational level not able to share contacts data set

Pros

AB testing has been a plus for us. It is a good price point. The ease of use is good. Reporting and tracking are easy to use and comprehensive.

Cons

There always seems to be a glitch with the software. Something is always in a state of needing to be addressed. The responsive design of the emails could use an improvement - experience issues where the email sent does not render well in mobile. Image formatting never seems to work properly.

Pros

Easy to use, functional. I was able to set up well with lots of help from customer service. Now I am familiar with it and I use it every 1-2 months. I don't believe in pounding people with emails every week. It's great to have the stats from the emails to see how the subject lines are working. I had some problems in the past with some of my lists but that was sorted out with help from sales and customer service.

Cons

It's quite expensive for my small business. Probably need to prune down my databases. I have no idea how to do that and I am not sure if the contacts duplicate between different lists. I really don't have a lot of complaints about campaigner. I find the service way better than constant contact which was awful.