User Reviews Overview

About SendGrid

Twilio SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management and audience engagement. Its key features include A/B testing, mailing list management, predefined templates,...

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Feature ratings

Value for Money
4.0
Functionality
4.1
Ease of Use
4.1
Customer Support
3.8

Browse SendGrid Reviews

745 of 745 reviews
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Dylan
Dylan
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 18/12/2023

Pretty solid product with a good reputation, but can be pricey

My overall experience with SendGrid has been positive. I appreciate its reliability, detailed analytics, and user-friendly interface. My only concerns are with pricing scalability and occasional customer support challenges, but the platform consistently delivers effective and impactful email campaigns.

Pros

SendGrids high deliverability rates, solid tracking metrics and easy to use interface make it a very attractive offering in a competitive space.

Cons

The pricing structure mean that scalability can be a concern, there are some sudden jumps in pricing. The step from 200k to 250k emails a month takes you from $89.95/mo to $249/mo which is a suddenly 3x cost increase, with similar 2x increases at the next intervals. Having unit-based pricing would be less stressful than suddenly crossing a threshold.

Alternatives Considered

HubSpot Marketing Hub and Mailchimp

Reasons for Choosing SendGrid

SendGrids developer tools made it far easier to integrate with than Mailchimp, for what we needed to do.

Switched From

Mailchimp

Reasons for Switching to SendGrid

The developer offering was much simpler, and the starting pricing was fairly attractive if a little bit of a honeypot to get you on their ladder.
Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
4
Customer Support
5

5
Reviewed on 04/01/2025

A Powerful Email Sending Platform.

My experience with sendgrid is very much satisfied. It provides a lot email customization.

Pros

1- SendGrid provides customizable email templates.
2- SendGrid offers robust API support, which makes it easy for developers to integrate email sending into applications.
3- SendGrid has 24/7 customer support, including chat, email, and phone support for premium users.

Cons

1- Sometimes customer support response times can be slower.

Tyler
  • Industry: Translation & Localization
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
1
Functionality
1
Ease of Use
1
Customer Support
1

1
Reviewed on 30/12/2024

WE'VE LOST COMPLETE TRUST IN SENDGRID

Horrible email sender! We've used SendGrid for nearly 3 years now, and out of nowhere, this weekend they suspended our services claiming our account was exhibiting suspicious behavior. We use SendGrid to support email sending for our online software application. This unexpected and unwarranted outage impacted our clients and operations. We immediately reached out to customer support for assistance and received the most unhelpful and incompetent support, repeatedly being told that the Compliance Team would review our case. In the meantime, we now have to explain to our customers that we are experiencing an outage that we have no control over and no estimation on the resolution. It's incredible that a vendor would suspend services without a single warning email. We have lost complete trust in SendGrid and are now opting to switch to a different email sender.

Pros

Nothing at all.

Cons

Customer support; proactive communication; troubleshooting; reliability

Top SendGrid Alternatives

Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
5
Customer Support
4

5
Reviewed on 17/01/2025

My Journey with sendgrid

Overall Experience is very good, like i can trust on sendgrid with my eyes closed.

Pros

Sendgrid is so seamless that if we have send one mail or a million its always reliable and send all mails seamlessly.

Cons

Free Plan have strict limit for number of mail you can send, that make difficult for upgrade without testing it proper.

Antonella
  • Industry: Consumer Services
  • Company size: 2–10 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
0
Functionality
4
Ease of Use
4
Customer Support
0

4
Reviewed on 27/01/2025

Its Ok for small Businesses

Its ok, I recommend it for business owners that are just starting

Pros

it has a free plan and no credit card required

Cons

The HTML editor is not much intuitive as other senders. To import a HTML the only way is with the html code.

Alternatives Considered

MailUp, emBlue and Mailchimp

Reasons for Switching to SendGrid

Free version without credit card required. the limit of 100 emails per day is ok for a small business
Irina
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 20/12/2024

Reliable and very good

Pros

Easy integration, clear UI to work with.

Cons

The design template library versioning can be confusing

Mohammad
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
1
Functionality
1
Ease of Use
2
Customer Support
4

2
Reviewed on 24/12/2024

Not worth the hassle despite the scalability.

Disappointing; frequent issues with reliability and support.

Pros

Scalable email delivery for larger campaigns.

Cons

Support and UI are frustratingly poor and not friendly

You
  • Industry: Education Management
  • Company size: 5,001–10,000 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
0

5
Reviewed on 10/12/2024

Overall Great

I used it to try and set-up my own email server essentially, but managing an email server was harder than I expected

Pros

Easy to set-up your domain with and offers a free forwarding service.

Cons

Is not able to receive or forward incoming emails without making it contrived.

Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
4

5
Reviewed on 29/01/2025

Easy and customised html for sendgrid

My overall experience with is was very good.

Pros

It offers rest full APIs and easy documentation for APIs

Cons

Customer support of sendgrid can be very slow.

Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 06/01/2025

Reliable email delivery with advance features

It us easy to use and and it gives free plan also

Pros

It gives an easy to use API which we integrate with our project

Cons

It offers limited design features. It offers basic templates

Ewa
  • Industry: Health, Wellness & Fitness
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
4

4
Reviewed on 28/04/2024

SendGrid: Robusta Tool for Email Marketing

Pros

I give double thumbs up to the fact that it automates email marketing which saves time.

Cons

SendGrid had all the capabilities that enables me to automate marketing strategies even though it lack offline access.

Mike
  • Industry: Museums & Institutions
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
4
Customer Support
5

4
Reviewed on 18/09/2024

Business solution to ensure your saas email arrives as intended

Quick to set up and test to ensure it meets your email needs before committing to a subscription

Pros

Pro solution for ensuring the mails you send from your domain using saas products get through to their destination

Cons

Highly configurable which can make it more complex to get your head around

Verified Reviewer
  • Industry: Higher Education
  • Company size: 201–500 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 01/04/2024

Integrated with Envision

Pros

I love the visual editor - it makes putting together email campaigns quite simple. Being able to edit both desktop and mobile independently is always a plus. I love that it integrates with our Salon booking system - Envision.

Cons

Current limitations placed on Envision/SendGrid integration is only 5000 emails per location. We would love to increase but were told we are not able to. Also, unable to view campaign statics with the integrated platform.

Verified Reviewer
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/01/2024

Good email service product

I am happy with SendGrid and using this from last 2 years

Pros

Support system and Their dashboard UI, which is simple

Cons

Sometimes loading time is bit more than usual websites

Alternatives Considered

Mailchimp
Regina
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
3
Customer Support
5

5
Reviewed on 28/03/2024

Getting emails delivered well

I really enjoy having Sendgrid in my toolbox of things to enhance my business

Pros

Send has been an asset in my business to help me get better email deliverability in my marketing campaigns

Cons

For me, it took a few minutes to get it going in the way I use it, but wasnt too difficult

Ashley
  • Industry: Consumer Goods
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
4
Ease of Use
4
Customer Support
4

5
Reviewed on 16/10/2023

Perfect for this B2C Beauty Business

Pros

We primarily utilize SendGrid to send SingleSend marketing emails and have been able to do so with great success. They make managing/segmenting your list easy to do. I love that they also offer automation, which is something we will be exploring more in the coming months. The A/B testing capabilities are also amazing.

Cons

So far, even after 2+years of using the platform, my only real complaint is I would like to be able to upload a fully embedded/clickable PDF into the platform and send. Right now that is not possible and it along with the elements, must be configured in the designer within the platform.

Gustavo
  • Industry: Gambling & Casinos
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Functionality
3
Ease of Use
3
Customer Support
4

2
Reviewed on 27/02/2024

Needs improvement

Pros

Quite simple to use which can sometimes lead to limitations

Cons

I had several problems in sending due to differences in the database. the planning of the campaigns is non-existent within this tool.

Kevin
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 31/10/2023

One of the best email sender platforms on the market

We use it for our transactional emails mostly. It was an easy set up. Creating emails was also an easy process, we started with their design interface and then moved to coded emails.

Pros

Very easy to create email templates, and integrate with your website. The tool handles really well bounces & spams. We've never had problems with it.

Cons

In the reporting, the unique open email seems to be based on events happening from devices. So if I open the same email from desktop and then from mobile, it will be 2 unique opens. I think this should be based on the actual email.

Arkadiusz
Arkadiusz
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
4

5
Reviewed on 01/12/2023

Opt-in hub for a client

Pros

Very easy opt-in integration for multiple landing pages and websites.

Cons

I can't really complain about SendGrid since I've been using it only for opt-in hub.

Igor
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
0
Functionality
5
Ease of Use
5
Customer Support
0

5
Reviewed on 16/01/2024

Decent software for emailing

Pros

We are using Sendgrid as an SMTP provider. It was easy to configure and it is working without any bugs - seriously not even one.

Cons

Weird password policy. They demand from you a minimum 16 characters - even if you are using 2fa. It is not convenient at all.

Alternatives Considered

Postmark
Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 12/06/2023

An excellent email marketing platform

The API is cost-effective due to its low operating expenses and lack of application development requirements. Even as a simple SMTP gateway, the API may execute a variety of tasks. These comprise distribution results and bounce information, which enable proper operation. The original enables MTA SaaS services. It is used to display messages from the service provider and to notify the public of impending announcements. It is difficult to function with an original nowadays since it could be utilized as a spam pass-through by hostile third parties. It can, however, operate safely if suitable security measures and patches are implemented on a regular basis. Using the SendGrid service liberates business owners from tasks over which they have no control.

Pros

An wonderful platform, particularly for novices. It provides free trial packages for life, 100 emails every day, and an SMTP feature that can be linked with a program. Emails can be recorded and Follow Up can be done, as well as accurate analyses through development. There are numerous benefits, and it is easy to create an HTML form to place on a landing page or your website to enroll individuals in a mailing list for a charge.

Cons

Haven't really thought about anything negative with this.

Bill
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
0

4
Reviewed on 04/04/2024

Good solution for WordPress SMTP

We needed a way to improve on the fairly dismal email deliverability in client WordPress sites, and our primary web host had an integration with SendGrid. After seeing great improvement in deliverability with SendGrid, we have started using it on many sites hosted elsewhere.

Pros

The biggest pro is that SendGrid has a free tier -- increasingly their competitors are moving away from having one. As a result, we can use SendGrid with many sites to improve email deliverability within Wordpress for free, and it's still affordable if it's needed more.

Cons

Email validation is not available until you reach the Pro level, which can be a bit pricier for smaller sites.

Alternatives Considered

Mailgun
Joe
  • Industry: Warehousing
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 28/11/2023

Automating and Emailing as much as we can

Love the API, so easy to use and implement across platforms.

Pros

The API is so easy to use and implement. The dashboards and statistics is a great addition which makes our jobs easier and cuts down costs.

Cons

I wish there was a plan between FREE and BASIC. I pretty much need to send around 200-300 emails a day. Free is 100 Emails per day, and the basic plan is 1000 email per day. If there was something @ half the cost to send 300 emails a day that would be perfect!

Jd
  • Industry: Nonprofit Organization Management
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
1
Functionality
2
Ease of Use
2
Customer Support
0

3
Reviewed on 10/08/2023

Church Initiative's use of SendGrid

It is more frustrating than helpful. Our organization is currently moving to a new email service.

Pros

The analytics tools was the best aspect of our use of SendGrid.

Cons

It is constantly buggy. Contact lists don't always load in. Email drafts don't always save, resulting in loss time and effort.

Mathew
  • Industry: Newspapers
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
5

5
Reviewed on 13/04/2023

No brainer tool for email reliant organisations

While it has minor problems, on the overall, we are super reliant on emails for our business and Sendgrid has been a trustworthy tool.

Pros

Easy to understand and operate. In other words, adaptability. Oh, great customer support team too by the way!

Cons

Crashes quiet frequently. Contact edit details doesn't get saved in one go.

745 reviews