User Reviews Overview
About SendGrid
Twilio SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management and audience engagement. Its key features include A/B testing, mailing list management, predefined templates,...
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- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Pretty solid product with a good reputation, but can be pricey
My overall experience with SendGrid has been positive. I appreciate its reliability, detailed analytics, and user-friendly interface. My only concerns are with pricing scalability and occasional customer support challenges, but the platform consistently delivers effective and impactful email campaigns.
Pros
SendGrids high deliverability rates, solid tracking metrics and easy to use interface make it a very attractive offering in a competitive space.
Cons
The pricing structure mean that scalability can be a concern, there are some sudden jumps in pricing. The step from 200k to 250k emails a month takes you from $89.95/mo to $249/mo which is a suddenly 3x cost increase, with similar 2x increases at the next intervals. Having unit-based pricing would be less stressful than suddenly crossing a threshold.
Reasons for Choosing SendGrid
SendGrids developer tools made it far easier to integrate with than Mailchimp, for what we needed to do.Switched From
MailchimpReasons for Switching to SendGrid
The developer offering was much simpler, and the starting pricing was fairly attractive if a little bit of a honeypot to get you on their ladder.- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 1-5 months
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Review Source
A Powerful Email Sending Platform.
My experience with sendgrid is very much satisfied. It provides a lot email customization.
Pros
1- SendGrid provides customizable email templates.
2- SendGrid offers robust API support, which makes it easy for developers to integrate email sending into applications.
3- SendGrid has 24/7 customer support, including chat, email, and phone support for premium users.
Cons
1- Sometimes customer support response times can be slower.
- Industry: Translation & Localization
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
WE'VE LOST COMPLETE TRUST IN SENDGRID
Horrible email sender! We've used SendGrid for nearly 3 years now, and out of nowhere, this weekend they suspended our services claiming our account was exhibiting suspicious behavior. We use SendGrid to support email sending for our online software application. This unexpected and unwarranted outage impacted our clients and operations. We immediately reached out to customer support for assistance and received the most unhelpful and incompetent support, repeatedly being told that the Compliance Team would review our case. In the meantime, we now have to explain to our customers that we are experiencing an outage that we have no control over and no estimation on the resolution. It's incredible that a vendor would suspend services without a single warning email. We have lost complete trust in SendGrid and are now opting to switch to a different email sender.
Pros
Nothing at all.
Cons
Customer support; proactive communication; troubleshooting; reliability
Top SendGrid Alternatives
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
My Journey with sendgrid
Overall Experience is very good, like i can trust on sendgrid with my eyes closed.
Pros
Sendgrid is so seamless that if we have send one mail or a million its always reliable and send all mails seamlessly.
Cons
Free Plan have strict limit for number of mail you can send, that make difficult for upgrade without testing it proper.
- Industry: Consumer Services
- Company size: 2–10 Employees
- Used Monthly for 1+ year
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Review Source
Its Ok for small Businesses
Its ok, I recommend it for business owners that are just starting
Pros
it has a free plan and no credit card required
Cons
The HTML editor is not much intuitive as other senders. To import a HTML the only way is with the html code.
Reasons for Switching to SendGrid
Free version without credit card required. the limit of 100 emails per day is ok for a small business- Industry: Computer Software
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Reliable and very good
Pros
Easy integration, clear UI to work with.
Cons
The design template library versioning can be confusing
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Not worth the hassle despite the scalability.
Disappointing; frequent issues with reliability and support.
Pros
Scalable email delivery for larger campaigns.
Cons
Support and UI are frustratingly poor and not friendly
- Industry: Education Management
- Company size: 5,001–10,000 Employees
- Used Daily for 6-12 months
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Review Source
Overall Great
I used it to try and set-up my own email server essentially, but managing an email server was harder than I expected
Pros
Easy to set-up your domain with and offers a free forwarding service.
Cons
Is not able to receive or forward incoming emails without making it contrived.
- Industry: Information Technology & Services
- Company size: 1,001–5,000 Employees
- Used Daily for 1-5 months
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Review Source
Easy and customised html for sendgrid
My overall experience with is was very good.
Pros
It offers rest full APIs and easy documentation for APIs
Cons
Customer support of sendgrid can be very slow.
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Weekly for 1-5 months
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Review Source
Reliable email delivery with advance features
It us easy to use and and it gives free plan also
Pros
It gives an easy to use API which we integrate with our project
Cons
It offers limited design features. It offers basic templates
- Industry: Health, Wellness & Fitness
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
SendGrid: Robusta Tool for Email Marketing
Pros
I give double thumbs up to the fact that it automates email marketing which saves time.
Cons
SendGrid had all the capabilities that enables me to automate marketing strategies even though it lack offline access.
- Industry: Museums & Institutions
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Business solution to ensure your saas email arrives as intended
Quick to set up and test to ensure it meets your email needs before committing to a subscription
Pros
Pro solution for ensuring the mails you send from your domain using saas products get through to their destination
Cons
Highly configurable which can make it more complex to get your head around
- Industry: Higher Education
- Company size: 201–500 Employees
- Used Weekly for 2+ years
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Review Source
Integrated with Envision
Pros
I love the visual editor - it makes putting together email campaigns quite simple. Being able to edit both desktop and mobile independently is always a plus. I love that it integrates with our Salon booking system - Envision.
Cons
Current limitations placed on Envision/SendGrid integration is only 5000 emails per location. We would love to increase but were told we are not able to. Also, unable to view campaign statics with the integrated platform.
- Industry: Computer Software
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Good email service product
I am happy with SendGrid and using this from last 2 years
Pros
Support system and Their dashboard UI, which is simple
Cons
Sometimes loading time is bit more than usual websites
Alternatives Considered
Mailchimp- Industry: Marketing & Advertising
- Company size: Self Employed
- Used Daily for 1+ year
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Review Source
Getting emails delivered well
I really enjoy having Sendgrid in my toolbox of things to enhance my business
Pros
Send has been an asset in my business to help me get better email deliverability in my marketing campaigns
Cons
For me, it took a few minutes to get it going in the way I use it, but wasnt too difficult
- Industry: Consumer Goods
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Perfect for this B2C Beauty Business
Pros
We primarily utilize SendGrid to send SingleSend marketing emails and have been able to do so with great success. They make managing/segmenting your list easy to do. I love that they also offer automation, which is something we will be exploring more in the coming months. The A/B testing capabilities are also amazing.
Cons
So far, even after 2+years of using the platform, my only real complaint is I would like to be able to upload a fully embedded/clickable PDF into the platform and send. Right now that is not possible and it along with the elements, must be configured in the designer within the platform.
- Industry: Gambling & Casinos
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
Needs improvement
Pros
Quite simple to use which can sometimes lead to limitations
Cons
I had several problems in sending due to differences in the database. the planning of the campaigns is non-existent within this tool.
- Industry: Internet
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
One of the best email sender platforms on the market
We use it for our transactional emails mostly. It was an easy set up. Creating emails was also an easy process, we started with their design interface and then moved to coded emails.
Pros
Very easy to create email templates, and integrate with your website. The tool handles really well bounces & spams. We've never had problems with it.
Cons
In the reporting, the unique open email seems to be based on events happening from devices. So if I open the same email from desktop and then from mobile, it will be 2 unique opens. I think this should be based on the actual email.

- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
Opt-in hub for a client
Pros
Very easy opt-in integration for multiple landing pages and websites.
Cons
I can't really complain about SendGrid since I've been using it only for opt-in hub.
- Industry: Internet
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Decent software for emailing
Pros
We are using Sendgrid as an SMTP provider. It was easy to configure and it is working without any bugs - seriously not even one.
Cons
Weird password policy. They demand from you a minimum 16 characters - even if you are using 2fa. It is not convenient at all.
Alternatives Considered
Postmark- Industry: Information Technology & Services
- Company size: 51–200 Employees
- Used Daily for 6-12 months
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Review Source
An excellent email marketing platform
The API is cost-effective due to its low operating expenses and lack of application development requirements. Even as a simple SMTP gateway, the API may execute a variety of tasks. These comprise distribution results and bounce information, which enable proper operation. The original enables MTA SaaS services. It is used to display messages from the service provider and to notify the public of impending announcements. It is difficult to function with an original nowadays since it could be utilized as a spam pass-through by hostile third parties. It can, however, operate safely if suitable security measures and patches are implemented on a regular basis. Using the SendGrid service liberates business owners from tasks over which they have no control.
Pros
An wonderful platform, particularly for novices. It provides free trial packages for life, 100 emails every day, and an SMTP feature that can be linked with a program. Emails can be recorded and Follow Up can be done, as well as accurate analyses through development. There are numerous benefits, and it is easy to create an HTML form to place on a landing page or your website to enroll individuals in a mailing list for a charge.
Cons
Haven't really thought about anything negative with this.
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Monthly for 1+ year
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Review Source
Good solution for WordPress SMTP
We needed a way to improve on the fairly dismal email deliverability in client WordPress sites, and our primary web host had an integration with SendGrid. After seeing great improvement in deliverability with SendGrid, we have started using it on many sites hosted elsewhere.
Pros
The biggest pro is that SendGrid has a free tier -- increasingly their competitors are moving away from having one. As a result, we can use SendGrid with many sites to improve email deliverability within Wordpress for free, and it's still affordable if it's needed more.
Cons
Email validation is not available until you reach the Pro level, which can be a bit pricier for smaller sites.
Alternatives Considered
Mailgun- Industry: Warehousing
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Automating and Emailing as much as we can
Love the API, so easy to use and implement across platforms.
Pros
The API is so easy to use and implement. The dashboards and statistics is a great addition which makes our jobs easier and cuts down costs.
Cons
I wish there was a plan between FREE and BASIC. I pretty much need to send around 200-300 emails a day. Free is 100 Emails per day, and the basic plan is 1000 email per day. If there was something @ half the cost to send 300 emails a day that would be perfect!
- Industry: Nonprofit Organization Management
- Company size: 11–50 Employees
- Used Weekly for 2+ years
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Review Source
Church Initiative's use of SendGrid
It is more frustrating than helpful. Our organization is currently moving to a new email service.
Pros
The analytics tools was the best aspect of our use of SendGrid.
Cons
It is constantly buggy. Contact lists don't always load in. Email drafts don't always save, resulting in loss time and effort.
- Industry: Newspapers
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
No brainer tool for email reliant organisations
While it has minor problems, on the overall, we are super reliant on emails for our business and Sendgrid has been a trustworthy tool.
Pros
Easy to understand and operate. In other words, adaptability. Oh, great customer support team too by the way!
Cons
Crashes quiet frequently. Contact edit details doesn't get saved in one go.