User Reviews Overview

About SAP Customer Experience

SAP Customer Experience is a cloud-based customer relationship management solution that helps small and mid-size businesses manage communication and interactions with existing and potential customers. It helps businesses to...

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Feature ratings

Value for Money
4.0
Features
4.2
Ease of Use
3.8
Customer Support
4.1

Browse SAP Customer Experience Reviews

235 of 235 reviews
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M. Sohaib
  • Industry: Utilities
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 21/11/2018

SAP CRM has everything an organization needs to deal with Customers

Pros

There are a lot of back end settings that make SAP CRM one of the best CRM software out there. It can be customized and tuned whether the organization implementing it is a utilities company or an FMC i.e. it caters the needs of all kinds of organization.

Cons

Need highly qualified personnel to implement the CRM. The scope of implementation has to be carefully and properly defined with proper documentation at each stage of implementation. Any undocumented modification can result in a lot of garbage in the system within no time.

Angelica
  • Industry: Pharmaceuticals
  • Company size: 5,001–10,000 Employees
  • Used Daily for Free Trial
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 23/06/2023

SAP Customer Experience Review: Enhancing Business Success through Seamless Customer Interactio...

In order to manage client interactions and enhance sales procedures, I got the chance to use SAP client Experience during my internship in the university's pharmaceutical product development and research department. The program turned out to be a useful tool because it allowed for individualized interactions with clients and gave us a unified perspective of their journey. We were able to efficiently streamline our efforts and nurture prospects because to the powerful marketing automation features. Our ability to make data-driven decisions was made possible by the integration of SAP Customer Experience with SAP Analytics Cloud. All things considered, SAP client Experience was extremely important in improving our client engagement methods and raising our sales efficiency.

Pros

For companies looking for complete CRM solutions, SAP Customer Experience offers a variety of benefits. A unified view of customers across all touchpoints is made possible by its strong customer data management capabilities, enabling tailored and targeted interactions. Effective client involvement is made possible by the software's potent marketing automation features, which also include lead nurturing and campaign management. The seamless integration of SAP Customer Experience with other SAP products, including SAP S/4HANA and SAP Analytics Cloud, guarantees a smooth data flow and makes it possible to gain real-time insights for wise decision-making. Furthermore, the platform's flexibility and scalability enable organizations to expand and react to changing client demands.

Cons

Although SAP Customer Experience has many advantages, there are a few things to bear in mind. The implementation procedure can be difficult and time-consuming, necessitating knowledge and careful planning. Additionally, small firms with tight budgets can find the software's pricing structure excessive. A severe learning curve has been mentioned by some users, especially when configuring advanced features and customizations. Last but not least, the platform's considerable capabilities can produce a complicated user interface, necessitating appropriate training and continuing support. These restrictions are, however, outweighed by the software's extensive features and scalability, which surpass its short-term drawbacks.

Sarah
  • Industry: Management Consulting
  • Review Source
Value for Money
N/A
Features
3
Ease of Use
2
Customer Support
2.5

2.5
Reviewed on 17/04/2015

Why SAP CRM is better when it works with others.

Pros

I think that the idea of SAP CRM is brilliant, a way to house and store data so that your company can really get a handle of data mining which theoretically would allow you to plan and be more proactive vs reactive.
Once you get the hang of the screens it is easy to understand how to accomplish what you're trying to input into SAP CRM.
The system is really set up to help you try and capture the most relevant information to your business.

Cons

As I said the idea of SAP CRM is brilliant but from my experience (and it could be the way my company chose to implement it) the use of so many different platforms that don't actually talk to one another is a ridiculous way to implement any data capturing tool. We had to export from two different systems of SAP CRM and then load it into a BIOD just to get the information to talk to each other and make any sense. And even then the project itself was a long and exhausting process because trying to figure out the language it speaks in the Order Entry system vs. the Customer Inquiry system isn't the same and you have to force it to mesh the data together.
The screens are cumbersome and not user friendly. There are so many different ways you need to input information to get to the screen that you actually want you need a manual for literally everything you have to do because it takes that many steps.
I think SAP CRM would benefit from focus groups for their North American business partners. Not everyone does business the same but North America has big business's that would greatly benefit from this type of system if it were easier to understand and implement on a day to day basis.

Top SAP Customer Experience Alternatives

Salesforce Sales Cloud

Salesforce B2B Commerce

Salesforce Commerce Cloud

Isaac
  • Industry: Computer Networking
  • Company size: 201–500 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
3

5
Reviewed on 17/05/2023

Providing a clearer and easier experience to customers in a company thanks to SAP Customer...

As I have said before, as a future network engineer I have had the opportunity to use SAP Customer Experience to optimize the management of the customer experience in a small company with my team, and it remains to be said that this system has proven to be a comprehensive solution. and powerful to address our business needs, it provided us with a pleasant and pleasant experience when working for our clients, which has significantly improved our ability to provide an improved, personalized and quality service to them. I would definitely use this tool again.

Pros

As I said in a review I did before, I worked with other SAP systems or similar to this one to improve the experience of the clients we had in a small company, and it must be said that this one, like others, I liked a lot because of its functions in specific areas, such as: marketing, e-commerce, sales and customer service. Also another pretty good point about this tool was that it provided us with powerful analysis and reporting tools, which allowed us to gain valuable insight into the performance of their customer experience strategies.

Cons

I must admit that strange as it may seem, I did not find anything negative about this tool.

Jennifer
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 01/03/2023

My review for SAP Customer Experience

Pros

I like the extensive set of tools and capabilities that SAP Customer Experience offers, which makes it simple for businesses to manage client contacts, track customer data, and assess customer satisfaction. The platform's real-time data helps organizations understand client behavior and make wise decisions, allowing them to respond quickly to changing customer needs. Businesses can tailor the client experience to their specific needs thanks to the platform's inherent adaptability.

Cons

Only one aspect of SAP Customer Experience irritated me: its high price in comparison to competing customer relationship management platforms. For users who are unfamiliar with the SAP platform, it may not be the easiest to use.

Verified Reviewer
  • Industry: Consumer Goods
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
3
Customer Support
4

4
Reviewed on 20/06/2018

SAP is pretty versatile and cane accomplish many tasks beyond just a customer management...

The best benefits that I use it for is credit card processing as well as inventory management.

Pros

I really like that it can be used for many different things. We use it for everything from customer relation management to inventory tracking.

Cons

The thing I like the least has more to do with the setup we have rather than the software itself. We have customized it so much that any support or looking online for help is useless.

Logan
  • Industry: Construction
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
3

4
Reviewed on 15/04/2019

A hearty program to organize details

Helpful but exhaustive.

Pros

SAP gives the user the ability to organize multiple operations and is transparently available to anyone in the company to view and edit if need be. Helpful for large companies to create and organize portfolios for individual transactions.

Cons

I found SAP to be a steep learning curve as there are many steps to do just one thing. It is not very creative and can be more of an exhaustive step in the job process than a streamlined step. It communicates with multiple internal parts so one change in one part may affect another so being highly detail oriented is recommended for this program.

Verified Reviewer
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
4
Customer Support
N/A

4
Reviewed on 18/03/2019

A Powerful CRM

Pros

It has great functionality to store and input customer data. We found integration with other systems easy to accomplish. I do think this is suited to larger companies than small ones.

Cons

It is a large system with many screens and places to input data. For smaller companies I think training was lacking in how to fully implement customize the system. It also ran very slowly for us.

Anastasiia
  • Industry: Chemicals
  • Company size: 5,001–10,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
3
Customer Support
N/A

4
Reviewed on 11/09/2022

SAP as a primary tool for managing Customer Expierience

Good - it is easy to get the job done with SAP, but the user experience is quite poor.

Pros

SAP offers a lot of features than can address most of the possible business cases.

Cons

The User Interface and User Experience is on a very low level - the interfaces seem to be very outdated when compared to the modern competitors.

Syed Saad
  • Industry: Utilities
  • Company size: 10,000+ Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 28/10/2019

SAP CRM is powerful, but lagging behind

I was part of the implementation team that implemented SAP at my company and a consultant at 2 other clients. This is a powerful software that can transform company’s customer service if you follow best practices.

Pros

Configuring SAP is always challenging but CRM module is relatively easy. It’s web UI is Easy to use and highly recommended for companies running sap already.

Cons

Tweaking or making new changes in a live system is both risky and difficult. If you are an expert in web interface and programming, it’s still easier.

Krunal
  • Industry: Management Consulting
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
2.5
Customer Support
4.5

4
Reviewed on 10/04/2015

An application that best suits external portal and UI users

Pros

I have worked on SAP CRM version 5* and 7* as a SAP Security Administrator and following are my observations -

- Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points.

- SAP CRM provides user flexibility with sales, service module and also external consumers (3rd party vendors).

- It is easily integrated with various SAP and non-SAP products like Identity management (IDM), 3rd party tools and ECC system

- User access and administration is controlled through business roles maintained in SAP CRM system

- Configuration required for running the various models (sales, consumer, etc) is maintained in ABAP backend in SPRO

- Also, it is rated very high in terms of its Scalability and real time analysis and monitoring of Sales (provides a holistic view as needed)

- Web UI (User Interface) helps user to enable & utilize business functionality extensively at one single point of source through replication process of business partners

Cons

I would say the user experience for SAP CRM Web UI in terms of usability and acceptance is not that great (user friendly), it's a bit complex at times.
Also, the cost of installation, product keys, maintenance, operational cost is high

But, SAP CRM 7* versions have much better usability and has improved a lot from it's previous pre-predecessors.

Iván
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 14/01/2020

Description of SAP CCS CRM

SAP CCS (CRM) It is the most complete platform in the market. It adapts easily (implementation) to the cases of the electricity industry (which is my experience), from the commercial area, customer service and its perfect connection with the MM material modules and sales and distribution SD, ... FI ... I enter others. The workflow is really his strength."

Pros

The way it leads from real life to the workflow. The integration of activities and their implications in real time with the areas through the ERP. Speed as you can adapt, improve and learn on the go.

Cons

Nothing. I should only indicate that the possible failures are in the training. They must ensure that SAP teachers have knowledge of field and SAP technology. When this happens everything is really excellent

Stephanie
  • Industry: Hospital & Health Care
  • Company size: 5,001–10,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
4

5
Reviewed on 29/12/2018

One of the best CRM Software to use for large companies

Hignly recommended. As stated above, this is one of the best CRM Software to use for large companies. I have used it with my last two employers and though there were a few changes, the software was still easy use.

Pros

This is one of the best Customer Relationship Management (CRM) Systems to use for large companies. It is very user friendly when assigning and updating projects. It is also very useful in documenting projects for yourself and anyone the reviews said projects in the future.

Cons

Sometime the product numbers that are assigned can be very confusing. The number sequence can be off and cause a little confusion when searching in your own project list.

Nurul Amalina
  • Industry: Construction
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
5
Ease of Use
4
Customer Support
4

5
Reviewed on 12/05/2018

Truthfully user friendly.

Do consider how much your transactions and operations and also on the complexity level of your company, so that, it is worth of money to be using this software.

Pros

It is a value of money when it is being used for a company with complicated and huge transactions. The users able to customize by their own on the template or layout without having any assistance from the consultants unlike the other application. It is best to know that this software is best to promote paperless documentation and the users being able to work on it while staying at home.

Cons

Since, this software is expensive and the process is complicated compared to the other simple software, it is not suitable to being used in a small company or a company that is having less operation and transactions.

Michael
  • Industry: Medical Practice
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 19/04/2018

They are big for a reason - it's a functional and dependable system

You need to really understand the relationships of SAP before you start working in it, but even teaching database novices how to use SAP CRM is a pieces of cake for repetitious tasks.

Pros

The web interface is clean and easy to navigate. You don't need to remember alot of detail to figure out home to interact with records, contracts, vendors, price lists. The SAP GUI is a bit more detailed with more functionality. For navigating and editing individual records, it's wonderful.

Cons

Price agreements and customer lists are not easy to export in batch. Lots of clicking to get through multiple contracts, which can end up taking more time than actual analysis of the data.

Leo
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
3
Customer Support
N/A

3
Reviewed on 18/02/2019

All in one CRM but slow and complicated.

Overall, this software is for the advanced users only. Not too user friendly and very slow. I would still recommend it if you have the patience on learning on how the software works.

Pros

All that you need is there. You can compose an Email, create reports, sync it to your soft phone, data entry and all the information that you need. With just a click on the search button, everything that you need will be there. Great customer support too! Downtime will not take so long before it gets fixed.

Cons

Sometimes all the clicking is so complicated. The software is super slow. Sometimes it will take forever to load up specially when you open multiple tabs. Crashes most of the time even if you have a fast computer. Very complicated commands that it will take time before you figure them out.

Pavi
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 15/02/2018

SAP Hybris suit is one of the best products for digital operations

Pros

This product has different pieces. They are SAP Hybris Commerce, SAP Hybris Marketing, SAP Hybris Billing. Hybris commerce is intuitive e-commerce tool and SAP Hybris billing is very intuitive tool for billing, consumption based charging, invoice consolidation subscriptions management.

Cons

We need different consultants for all the different sub products of SAP Hybris. This increases client's costs of implementation or roll out.

Neha
  • Industry: Computer Software
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
3.5
Customer Support
N/A

3.5
Reviewed on 12/08/2015

360 degree of customer with full SAP CRM cycle

Pros

It has most of the part in configuration side which is release with the new model. Most of the things are now based on wizard which helps to understand the creation perfectly with less chances of error. The vendor has already customize and provided solution in the form of standard codes so we can just use it to further customize the system based on the requirement given by the client. It has come up with new features which are easy to implement and less complicates.

Cons

If the full lifecycle of SAP CRM(Marketing, sales, service) is implemented for any customer then it is always great because you don't have to depend on any other system for any other job. The thing which could be more better is the WebUi part, it could be something like webdynpro where everything is configuration and system populates everything for you.

Prabhjyot
  • Industry: Legal Services
  • Company size: 201–500 Employees
  • Used for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
5

4
Reviewed on 18/07/2017

It has been great experience with SAP CRM. It's a cost effective and easy to use with high...

It provides information which leads an insight into action, & maintains focus on productive activity.
Thus, SAP CRM Sales helps the sales force of your business to secure customers, and then to develop and maintain beneficial relationship with them.
It provides information which leads an insight into action, & maintains focus on productive activity.
Thus, SAP CRM Sales helps the sales force of your business to secure customers, and then to develop and maintain beneficial relationship with them.
Thus, SAP CRM Sales have a lot of features like dedicated interactions, seamless integration, insightful information, always accessible, and is user-friendly.

Pros

SAP Business Suite is based on SAP NetWeaver .NetWeaver provides the development and runtime environment for SAP applications and is used for the custom development and integration with other applications and systems.

Cons

CRM stands for Customer Relationship Management and is a set of methodologies and tools that helps to manage customer relationship in an organized way but the only thing is that it also helps to achieve 'Single face to customer', which means the customer will not get regular & actual information independent of channel through which the he or she is contacting your company.

Sean
  • Industry: Utilities
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
3
Ease of Use
2
Customer Support
N/A

3
Reviewed on 22/09/2019

SAP - German for "Such A Pain"

I do not like SAP, however I guess I am stuck with it as it is supposedly the best platform for large companies.

Pros

It's my understanding that it is a very complex system that can support many different businesses and business units.

Cons

The ease of use and UE/UI is really not great at all. It is a German product and it really shows as it is clunky and impossible to use.

Gabriela
  • Industry: Electrical/Electronic Manufacturing
  • Company size: 5,001–10,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 10/05/2018

all the set of materials to buy for an assembly must be configurated on SAP on the company...

to manage and have the information on real time of all the areas of the company where im working ...

Pros

its a powerful tool to take control of inventory, finance and all the areas of the company, the reports can be exported to different formats and more ..

Cons

when start using this the commands or instructions can sound stranges but with the time all pass to forgot ..

Joell
  • Industry: Telecommunications
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
N/A

4
Reviewed on 10/09/2018

Gets the job done

Pros

I enjoy the ability to be able to filter the fields any way imaginable. Allows to quickly find the information in the order most important at that time.

Cons

Unfortunately it moves a little slower then I would like it do. I find delays from typing to fields presenting notes and from moving from screen to screen,

Nicole
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
3
Ease of Use
4
Customer Support
5

4
Reviewed on 04/11/2018

Hybris update 2018

Overall it was easy to learn how to use and we love it.

Pros

In the past you needed twovhybrid tools to create a category or content page. Since the update you can now do it all in back office which is so much more convenient.

Cons

The synchronization function has not worked worked the best since the update.

Verified Reviewer
  • Industry: Environmental Services
  • Company size: 5,001–10,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 05/03/2019

Great Program

Pros

We like the user friendly aspect of SAP CRM. Everything reads well together. The reports that we are able to use are also EXTREMELY easy to use.

Cons

The software is fine, out network goes down often which is an internal issue. There are really no Cons for using this software.

Kristy
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
2
Customer Support
4

5
Reviewed on 12/07/2018

Very feature rich CRM

Pros

This software is so feature rich it's insane. It allows for multiple users and has bulit in checks so that invoice numbers are not duplicated.

Cons

That being said, it's not that easy to use. There is definitely a learning curve. There are a lot of Tcodes to remember.

235 reviews