Google Analytics 360

4.7
Overall rating
Reviews

4.7
Overall rating
Reviews

About Google Analytics 360

Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors. Google Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display & Video 360, AdSense, AdMob, and AdWords.
Google Analytics 360 Software - Google Analytics multi-channel funnel
Google Analytics 360 Software - Google Analytics user behavior
Google Analytics 360 Software - Google Analytics data access
Google Analytics 360 Software - Google Analytics multi-channel funnel - thumbnail
Google Analytics 360 Software - Google Analytics user behavior - thumbnail
Google Analytics 360 Software - Google Analytics data access - thumbnail

Google Analytics 360 pricing

Google Analytics 360 has a free version and does not offer a free trial.

Starting Price:
Not provided by vendor
Free Version:
Yes
Free trial:
No

Alternatives to Google Analytics 360

Google Analytics 360 Reviews

Feature rating

Value for Money
4.7
Functionality
4.6
Ease of Use
4.2
Customer Support
4.2
5 reviews of 8,095 View all reviews
Marvin
Marvin
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Weekly for 1-5 months
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 12/10/2024

360 in review

good overall not my first choice - i like the ip address grabbers

Pros

Designed for enterprises, it integrates online and offline data and puts everything from analytics to attribution together in one powerful package. its feature loaded

Cons

its built for larger companies a bit clunky

Alternatives Considered

Clicky

Reasons for Switching to Google Analytics 360

i didnt i use clicky for pretty much everything use GA as a back up
Biswajit
Biswajit
  • Industry: Staffing & Recruiting
  • Company size: 201–500 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
4
Customer Support
5

4
Reviewed on 13/05/2024

A Deep Dive into Google Analytics 360"

It's powerful, customizable, and the support is top-notch. It's really helped me understand and improve how my website performs online.

Pros

its robust data handling, insightful reporting, and seamless integration with other Google tools.

Cons

The complexity of setting up and configuring advanced features can be a drawback.

Constantin
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

3
Reviewed on 20/08/2024

The best in business

With Google Analytics 360 I can do a lot of things for my business. For example, I can check key metrics in built-in reports, I can monitor real-time data, I can compare data ranges and apply filters, save any reports to my dashboard so I can easily come back to them.

Pros

I like that I never lose sight of my website and app performance.

Cons

I don’t like that doesn’t exist an filter that have as a default 24 hours data.

James
  • Industry: Staffing & Recruiting
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 22/10/2024

Google Analytics 360 is powerful tool to be reckoned in data analytics.

We have gotten the most beneficial experience from Google Analytics 360. It allows us to use powerful analytics functions to analyze our customers data making it easy to understand their needs and their interactions with our web data. Google Analytics 360 help us to gain deeper insights about our customers which guide us on how to improve our services to them.

Pros

Google Analytics 360 analytics tools are very powerful and allow us to extract accurate insights that help us understand our customers. Its reporting tools allows us to visualize reports using easy to read and understand options like graphs. It offers high-end data security features that allows to work on our customers data securely. It makes use of advanced AI and automations that help us dig deep into our data when analyzing them.

Cons

We have not yet experienced anything not likeable in Google Analytics 360. All its features are working extremely perfect.

Samuel
Samuel
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
4

5
Reviewed on 19/05/2024

Effective Analytics with ease of setup.

Google Analytics have been generally effective to provide insights about your websites and the users and visitors.

It is an instrument to identify what needs to be changed and improved on your website.

Pros

Ease of setup.
Insight generation.
Free of charge.
Real time traffic information

Cons

You only have information about users region and not the main area.
No access to raw data.
No customer support

Alternatives Considered

Microsoft Clarity, Adobe Analytics and Zoho Analytics

Reasons for Switching to Google Analytics 360

Free of charge. Ease of setup. Real time analytics.

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