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About Instapage
Instapage is a cloud-based landing page solution designed for marketers and businesses of all sizes and verticals.
Without a developer, they can build sleek, mobile-responsive web pages that improve campaign results and ROI. Those pages can then be continually optimized with A/B testing, AI content and traffic features, and a robust analytics dashboard that tracks visitors’ activities and analyzes their behavior.
Instapage is built to work with Google apps, including Google Ads and Google Analytics 4, which allows users to capture audience data and share it with in-house customer relationship management and marketing automation tools.
Instapage also integrates with a wide-range of third-party applications, including WordPress, Marketo, and HubSpot.
The solution is available on a monthly or annual subscription basis. Customers can subscribe to the standard Build plan or secure advanced features and a dedicated conversion consultant through the Convert plan.
Instapage pricing
Instapage does not have a free version but does offer a free trial. Instapage paid version starts at USD 79.00/month.
Starting Price:
USD 79.00/month
Free Version:
No
Free trial:
Yes
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Instapage Reviews
Feature rating
5 reviews of 364
View all reviews
tanya
- Industry: Professional Training & Coaching
- Company size: 2–10 Employees
- Used for Free Trial
-
Review Source
4
Reviewed on 07/12/2019
Finding the Right Sales Page Generator Takes Time
Powerful- really powerful lead capture and converter. It takes a little to understand and use. Really beautiful reusable templates and pages once they are built.
Pros
Personalization! This platform gets it. Not all subscribers, customers, or first-time buyers are going to respond to the same ad. The sophistication of Instapage is amazing. I mean heat maps and mouse movement? It is like you are standing behind the potential client witnessing what they are actually responding too. Simply amazing!
Cons
Instapage does connect with email systems like Convert Kit and other big email platforms. Yay- boo! Now it is one more software to learn and manage. Any more I am looking for a one-stop-shop type platform. Is there any place to get everything all bundled together?
Alternatives Considered
LeadpagesReasons for Choosing Instapage
Works better with Convert Kit.Switched From
LeadpagesReasons for Switching to Instapage
Podia.com Certainly not as strong a product or as flexible for just lead pages but it does so many other things I don't have to have 4-5 different vendors to host my courses, emails, lead pages, website, blog. So much easier to just go to one login and get work done!
Elmail
- Industry: E-Learning
- Company size: Self Employed
- Used Daily for 1-5 months
-
Review Source
5
Reviewed on 12/04/2022
Very Good but Expensive
All Good for me
Pros
The editor tool is the easiest to use when compared to other tools.
Cons
Expensive compared to other tools with the same feature
Alternatives Considered
LandingiReasons for Switching to Instapage
Because I don't know any other products at that time
Valerio
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 1+ year
-
Review Source
1
Reviewed on 16/12/2024
Nice software, awful team
Vey bad. I started paying 25 dollar a month and I ended up paying 250 dollar a month, without any new features. They just increased the price. Fortunately I left them and moved to Landingi.
Pros
It is very functional and easy to use. Many templates and features.
Cons
The price change every 2 months, generally it increases without adding any new feature. The team is not reliable at all. I don't trust them anymore.
Kuo
- Industry: Real Estate
- Company size: 11–50 Employees
- Used Weekly for 1+ year
-
Review Source
5
Reviewed on 20/10/2023
I'm honing my web marketing skills with this tool, and it's a vital part of our future...
Very good, it will continue to be part of our future strategies. A few weeks ago, I encountered issues with my landing pages not being live due to the absence of a CNAME record for my subdomains. Instapage's customer support team informed me that to host my landing page, a CNAME record pointing to Instapage's server, specifically secure.pageserve.co, was necessary. Although the problem wasn't resolved instantly, I was provided with valuable information about the source of the issue. Armed with this knowledge, I was able to contact my domain registrar and resolve the problem effectively. I'm thankful for the guidance provided by Instapage's support team, as it enabled me to take the necessary steps to rectify the situation.
Pros
Certainly, based on the detailed features section I previously mentioned, I would like to summarize my experience with Instapage. The platform offers exceptional quality and user-friendly operation, making it an excellent tool for creating landing pages, even for individuals without a technical background. Additionally, I am particularly impressed by the outstanding customer support provided by the team, who have proven to be truly amazing in their assistance and service. Instapage's combination of high-quality features and excellent customer support makes it a standout choice for anyone looking to create effective and visually appealing landing pages.
Cons
While I wouldn't categorize it as a dislike or weakness, I do face some personal challenges. Being relatively new to Instapage, I find it difficult at times to handle tasks such as custom domain settings and managing DNS records. It's possible that this difficulty stems from my limited experience with the platform. Additionally, from a content editing perspective, I encounter challenges with the mobile version. Adjusting image and font sizes isn't always straightforward, and the arrangement of elements on mobile devices can appear disordered on occasion. These issues highlight areas where further user-friendly improvements could be beneficial, particularly for users like me who are still acclimating to Instapage.
Mohammed
- Industry: Information Technology & Services
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
-
Review Source
4
Reviewed on 11/07/2023
Easy to use, No need to backend developer to host Landing pages.
Pros
Instapage simplifies the process of launching high-converting landing pages, ensuring speed and convenience. It provides a comprehensive range of integrations and tools to effectively track and test campaigns. As a web developer, I value the additional tools and widgets available for custom domains, script insertion, and seamless integration with Wordpress. The platform is designed to be user-friendly, requiring no technical expertise. Despite its accessibility, it offers a rich array of features that enable the creation of visually appealing and contemporary landing pages that seamlessly blend with your website. The abundance of templates makes it particularly convenient for new marketers or those lacking experience in web design and development.
Cons
While Instapage is generally considered user-friendly, some users with limited technical knowledge or experience may find it slightly challenging to learn and navigate the platform initially. However, the availability of tutorials and customer support can help mitigate this issue.
