About WooCommerce

WooCommerce is an e-commerce management plugin for WordPress. It is designed for small and midsize businesses and offers website management, order management, customer management, sales optimization and cost calculation within a suite. The product allows users to sell both physical as well as digital goods online. WooCommerce features website management, which allows users to create e-commerce websites using customizable themes, product-page layouts and checkout-page designs. The product also features order management, which allows users to manage customer checkouts, refunds and return-orders. WooCommerce features shipping cost and sales tax management, which allows users to calculate taxes based on sales volumes and local tax regulations. The product also allows users to manage different shipping methods, such as pickup, local delivery and shipping services. WooCommerce provides an online forum, FAQs, a knowledge base and video tutorial support options to the customers. The vendor partners with PayPal and Stripe for payment integration functionality.
WooCommerce Software - Checkout page design
WooCommerce Software - Subscription management
WooCommerce Software - Amazon Pay integration
WooCommerce Software - Variable checkout page
WooCommerce Software - Checkout page design - thumbnail
WooCommerce Software - Subscription management - thumbnail
WooCommerce Software - Amazon Pay integration - thumbnail
WooCommerce Software - Variable checkout page - thumbnail

WooCommerce pricing

WooCommerce has a free version and offers a free trial.

Starting Price:
Not provided by vendor
Free Version:
Yes
Free trial:
Yes

Alternatives to WooCommerce

WooCommerce Reviews

Feature rating

Value for Money
4.6
Functionality
4.5
Ease of Use
4.3
Customer Support
4.0
5 reviews of 999 View all reviews
Vincenzo Bernardino
Vincenzo Bernardino
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
4
Customer Support
5

5
Reviewed on 04/02/2025

A solution that works for multiple scenarios

I've used WooCommerce on most eCommerces I've worked with, recently on a client website we also got in contact in the support team that was amazing. They helped us with optimizing the website, chosing the right plugins and extensions, chosing the right hosting plan...

Pros

It's flexible and fits multiple needs and top customer care

Cons

It can get overwhelming due to the vast amount of extensions so without expertise or support it can be difficult to deploy in non-standard scenarios

Vikas
  • Industry: Computer & Network Security
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
5

5
Reviewed on 08/02/2025

Thousands of products (or) just a couple, Woocommerce got your covered

Woocommerce and I go a long way! I have seen it grown for many years. In comparison to Magento and others, Woocommerce is the best. Some of the other open source products break things after updates and one would have to rush to fix everything but Woocommerce is stable for the most part. Updates rarely break things if you have considered stable plugins and eco system. For a business, at the end of the day, they want their store up and running with lots of orders incoming. Woocommerce delivers that!

Pros

I like the fact that it is open source and how it let's developers customise the product to any extent. With WordPress as a core, actions and filters, it can be customised to any business needs. I've worked with tens of businesses that have massive product catalogue and it never lets me down.

Cons

Woocommerce has the biggest market share in the world. Despite that, it lacks a basic native feature of inventory logging. While there are plugins available but this should have been shipped by Woocommerce team themselves. After all, native feature get support like no others.

Alternatives Considered

Shopify

Reasons for Switching to WooCommerce

Ability to control and customise. While others provide a great service for some use cases, with the limitations, it won't work for all the use cases.
Christopher
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Functionality
2
Ease of Use
4
Customer Support
2

3
Reviewed on 23/12/2024

WooCommerce - Meh…

Frustration, angst which led to wondering - why isn’t there a competitor solution for my Wordpress sites?

Pros

It works with Wordpress. But requires additional plugins to allow functionality that one would think was built in already

Cons

Because it’s a server side software solution, it can be a dog to use.

Davinder
  • Industry: Design
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 03/02/2025

The best ecommerce tool - overall

A good experience using WooCommerce since the 2011s

Pros

Easy to use and flexible to create almost any feature.

Cons

Sometimes updates cause major issues which don't get flagged up until someone notices. Luckily, the development team are quick to react.

Alternatives Considered

Shopify

Reasons for Switching to WooCommerce

Ease of deployment and previous experience of the software.
Paula
  • Industry: Health, Wellness & Fitness
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Functionality
3
Ease of Use
4
Customer Support
4

5
Reviewed on 27/12/2024

Using WooCommerce to sell courses

I used WooCommerce to sell in-person courses and tickets to events. I also had a small selection of merchandise on the platform. It served a purpose and my clients found it simple to use.

Pros

I simple, clean interface and a variety of display options for my shop.

Cons

You can't link to calendars in the same way you can a booking system.

Alternatives Considered

Mindbody, Eventbrite and Bookwhen

Reasons for Switching to WooCommerce

It was included in my WordPress package so I didn't have to pay anything extra for it. The fees were also low.

Related categories