Lead Gen & CRM (formerly SharpSpring)

4.6
Overall rating
Reviews

4.6
Overall rating
Reviews

About Lead Gen & CRM (formerly SharpSpring)

At Constant Contact, we deliver for small businesses with powerful tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM (formerly SharpSpring) is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. Our tools are designed to help you attract the right leads, nurture them with personalized content, and grow your business with better conversion. Attract - Get hot leads faster with email & social marketing, plus retargeting ads. Score leads automatically based on their activity and seamlessly pass them to sales. Nurture - Deliver the right message to the right people, at the right time. With a flexible centralized CRM and infinitely customizable automations, tasks like nurturing leads and sales follow-ups are easier than ever. Grow - Manage more effectively with insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Lead Gen & CRM (formerly SharpSpring) Software - Life of the Lead provides a timeline display of the individual buyer’s journey-- exposing unique pain points & opportunities, where leads came from and where they want to go.
Lead Gen & CRM (formerly SharpSpring) video
Lead Gen & CRM (formerly SharpSpring) Software - Life of the Lead provides a timeline display of the individual buyer’s journey-- exposing unique pain points & opportunities, where leads came from and where they want to go. - thumbnail

Lead Gen & CRM (formerly SharpSpring) pricing

Lead Gen & CRM (formerly SharpSpring) does not have a free version but does offer a free trial. Lead Gen & CRM (formerly SharpSpring) paid version starts at USD 449.00/month.

Starting Price:
USD 449.00/month
Free Version:
No
Free trial:
Yes

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Lead Gen & CRM (formerly SharpSpring) Reviews

Feature rating

Value for Money
4.6
Functionality
4.4
Ease of Use
4.3
Customer Support
4.6
5 reviews of 763 View all reviews
Anna
Anna
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
4

5
Reviewed on 31/07/2019

SharpSpring user for 4+ years

We really are able to do so much more with our marketing. We can see the interaction of clients with our marketing as a whole, not just off of one campaign. We can trigger emails and actions based on their behaviors which is very beneficial.

Pros

Being a Partner for 4+ years has allowed us to grow with them. When they were a startup, we were able to really see the changes the partners were requesting and the software has come a long way. They really value their Partners (agencies).

Cons

Sometimes SharpSpring likes to release new features, while they need to also work on continually improving their existing features.

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Marketo was very expensive and did not allow us to resell to clients. Also not user friendly.

Switched From

Marketo Engage

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Much less expensive and really built for agencies like us. The others also really charged a lot for the number of contacts we would have, making them not feasible.
Brooks
Brooks
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
3
Customer Support
4

4
Reviewed on 20/11/2019

A powerful platform, but still has a long way to go

We use Sharpspring for email automation, marketing automation, lead tracking, reporting, as a CRM, and as a sales tool. It allows us to track contact interactions from first touchpoint through sale. It has been a huge help.

Pros

My favorite thing about Sharpspring is the ability to track and analyze the entire life of a lead, from start to finish. It allows us to optimize our funnels and nurture prospects from interest to sale. It is a really powerful tool and offers (almost) everything you need for marketing automation from automated workflows to landing pages and forms to email design. I also love their lead scoring.

Cons

Though it offers a lot of features, it's not all that usable compared to similar products. There are countless small usability issues. Landing pages are pretty difficult to create. Support is usually great – but can at times be entirely unhelpful. Automation has some key features other tools allow. Overall, there are just a lot of features that still need to be added in order to really compete.

Alternatives Considered

ActiveCampaign, BenchmarkONE and Keap

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Price was the primary reason.

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

We really needed a robust CRM for longer B2B buying cycles. Though all other tools were awesome, Sharpspring won out there.
Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
2
Features
3
Ease of Use
2
Customer Support
2

3
Reviewed on 07/05/2021

Not worth it

Not good. Lots of "oh yeah, sure, it does that." Only to find out that the software doesn't actually do what they just said it does or no one from sharpspring knows how to make it do that.

Pros

Seemed like a great and more affordable option compared to HubSpot. Not much else to say here since we had a boat load of issues with it.

Cons

Everything was cumbersome. From onboarding to implementation. Even getting someone on the phone from the right department to help us when we had issues with email was a problem. Overall, really clunky and outdated. We ended up going to Hubspot and it's SO much better and not even that much more expensive especially when we think of all of the time we all wasted trying to get sharpspring to work.

Alternatives Considered

HubSpot Marketing Hub

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

price.

Response from Constant Contact

Hi there,

Thank you for taking the time to share your experience with SharpSpring. We hate to hear that you had a negative experience with the platform. Our exceptional support is something we work hard to maintain so we hate finding out we missed the mark there as well. We never take losing a partner lightly and will use your feedback to continue to improve our resources for our agency partners.

If you'd be open to sharing any additional feedback, please email us at [email protected].

Replied 13/05/2021
Rene
Rene
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 30/04/2022

Sharpspring is the solution for all-in-one marketing

We have implemented SharpSpring for our clients and are using it ourselves for Marketing Automation, emailmarketing and social media marketing. Our clients are very pleased for the way we create leads for them. SharpSpring gives a lot of insight in the way leads are generated and we use the automation tool also for cross selling and stay in touch with existing customers. Before SharpSpring we looked in to both HubSpot and Infusionsoft but SharpSpring is the best solution for us. Worth every penny and more.

Pros

SharpSpring is best for clients who want to generate lots of leads and convert them to clients. If you look for a complete solution for marketing automation, social media, emailmarketing, Google Ads and a CRM, this is the go to solution. If you are only looking for emailmarketing without the rest then this is not the best fit.

Cons

Social media monitoring could be beter. No other cons.

Alternatives Considered

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

ROI, price is very good for what you are getting
Darren
Darren
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 16/02/2021

Marketing Automation - at a fraction of the cost of Hubspot

I'm enjoying using it as being able to do everything in one platform makes life much easier and it's much more affordable than Hubspot. There are enough tools to keep the most experienced marketer busy to help attract leads through chat, emails, forms, landing pages etc...

Pros

The ability to create a clear sales funnel and track your client through the sales process is really easy and highlights areas where more work and focus might be needed in your sales process.

There is a ton of features to engage users and build your audience, you just need to spend time and be open to exploring ideas.

Implementing dynamic content which changes depending on the customer persona is cool.

The support team always reply same day, there is online chat (US times) too.

Cons

There are some definite bugs such as data fields 'locking' when creating a landing page and the later it becomes editable again. Strangely the design side of emails and landing pages is not cohesive. So you have a limited range of fonts in forms but lots of customisation for colours for headings, then the reverse for landing pages. Thinks like buttons for GDPR can't currently be customised which looks odd.

Also, the onboarding process for Squarespace websites is different and this is not mentioned anywhere.

Just needs to have someone invest some time to deal with all these issues and implement a decent upgrade.

Generally, all very minor things but stacked up can provide a bit more challenging onboarding process than what it needs to be.

Alternatives Considered

HubSpot Marketing Hub and Marketo Engage

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Cost, ease of use of platform and the support.

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