About ActiveDEMAND

ActiveDEMAND is a cloud-based marketing automation solution that caters to marketing agencies and helps them to create and manage their marketing campaigns. The solution includes marketing automation functionalities for small businesses, corporates, digital agencies and marketing via email. With ActiveDEMAND, users can create multiple accounts to manage each of their clients’ marketing campaigns and track their performance based on traffic data, prospect conversions and leads. The campaigns can be white-labeled so each agency’s brand remains visible communications with the clients. Email templates and customizable landing pages are provided by the solution. Contact lists can be segmented to create personalized messages for email campaigns with functionalities that allow users to customize auto-responders and follow-up emails. ActiveDEMAND includes drag and drop widgets to create monthly reports. Call tracking is also featured for managing campaign performance metrics that are captured by the solution for different campaigns. Support is available via phone, livechat, online ticket portal and forums.
ActiveDEMAND Software - ActiveDEMAND web forms
ActiveDEMAND Software - ActiveDEMAND call tracking
ActiveDEMAND Software - ActiveDEMAND dashboard map
ActiveDEMAND Software - ActiveDEMAND email broker requests
ActiveDEMAND Software - ActiveDEMAND webinar
ActiveDEMAND Software - ActiveDEMAND dashboard
ActiveDEMAND Software - ActiveDEMAND web forms - thumbnail
ActiveDEMAND Software - ActiveDEMAND call tracking - thumbnail
ActiveDEMAND Software - ActiveDEMAND dashboard map - thumbnail
ActiveDEMAND Software - ActiveDEMAND email broker requests - thumbnail
ActiveDEMAND Software - ActiveDEMAND webinar - thumbnail
ActiveDEMAND Software - ActiveDEMAND dashboard - thumbnail

ActiveDEMAND pricing

ActiveDEMAND has a free version and offers a free trial.

Starting Price:
Not provided by vendor
Pricing Details:
Pricing starts at: Call Tracker: $0 monthly Email Marketer: $15 monthly Small Business Marketer: $69 monthly Corporate Marketer: $199 monthly Price is only based on registered telephone numbers and usage. There is no monthly subscription required to have an account.
Free Version:
Yes
Free trial:
Yes

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ActiveDEMAND Reviews

Feature rating

Value for Money
4
Functionality
4
Ease of Use
3.5
Customer Support
4.5
5 reviews of 72 View all reviews
Tim H.
  • Industry: Food & Beverages
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 01/11/2018

ActiveDEMAND - A hidden gem

We needed a flexible solution for marketing automation that didn't break the bank. ActiveDEMAND was perfect. It was especially suited to integrate with our sales CRM (Pipedrive).

Pros

ActiveDEMAND is an incredibly flexible solution that can be used in a variety of applications. Their support is top notch and they will help you with anything.

Cons

The user interface is a bit clunky and slow. The templates are not designed in very modern fashion and require a lot of editing.

Response from ActiveDEMAND

Hi Tim,
Thanks for taking the time to review ActiveDEMAND and for the positive comments. We appreciate the constructive criticism as well, regarding our platform and consider all feedback as we work to improve the software and our user's experience with it.
Thanks again!
The ActiveDEMAND Crew

Replied 06/11/2018
Christina S.
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
3
Ease of Use
4
Customer Support
5

4
Reviewed on 19/08/2020

Active Demand from an Agency Perspective

Overall I have been very pleased with the platform. The chat function is very helpful and I almost always get an immediate response and help resolving the issues that I have. With any playform there are "gotchas" that come to light after you get in to it more intently, and I have encountered those with Active Demand, like the incredibly slow load times when cloning elements, and certain clunky parts of the interface, but my overall experience with both the software and the customer service has been positive.

Pros

The capabilities that I appreciate most on Active Demand are the list filterting email developer/editor. I appreciate the amount of criteria that you can filter your lists by, giving the ability to add or remove contacts to your lists seamlessly and easily.
The email developer is easy to use, aside from a few small glitches.

Cons

My least favorite thing about the platform is the amount of time reporting takes to propegate. I can't see real-time performance from email campaigns, at best I can see data after 24 hours or so, but if you like mo monitor your campaigns more closely, this will fall short.

Response from ActiveDEMAND

Hi Christina,
Thank you for taking a moment to give us a review. We appreciate all feedback as it helps us improve our software. We are sorry to hear you are having some issues - specifically with real-time reporting. We do have real-time dashboard widgets for email campaigns and we encourage chatting with our support team to answer questions about how to set it up - they are super friendly and helpful. Thank you again for your comments!

Replied 26/08/2020
Jeff H.
  • Industry: Computer Software
  • Company size: 11-50 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
2
Features
4
Ease of Use
2
Customer Support
3

3
Reviewed on 01/11/2018

Might be great software, but...

Pros

It provides us with email marketing analytics and helps us understand contact rating in our engagement model.

Cons

I'm not an Admin of this system. I'm just a user. We have it hooked up to our CRM, which is where I spend most of my time. My opinion is that this might be great software for someone who is an admin trying to track analytics for a big company, but we are small and when we hooked this thing up to our CRM, there were a number of things that were either over-looked by the ActiveDemand Implementation Consulting team or my company cheaped out and didn't want to spend the necessary money that was required to make this thing work right... so, in the end, it's screwed up a bunch of my CRM data and I've been spending a bunch of time stumbling across bad data and duplicates then need to be removed, merged, including contacts who get re-mapped to other account owners or even the wrong account! Additionally, there are a ton of meaningless data entries now gumming up the running history in my CRM so that it's near impossible for me to find my last meeting notes... It's been a mess, so we had to delete a bunch of those system automated data entry notes in the CRM history, as well, and then turned off ALL live connection to CRM and do a simple "Post to CRM" from ActiveDemand and I'm a happy camper, again.

Also, the Chrome extension runs too much interference on my processor when I am doing other research or hitting other web sites. Caching like crazy until I turned off the extension.

Response from ActiveDEMAND

Hi Jeff,
Thank you for the honest feedback. One of the main reasons people choose ActiveDEMAND is our deep integration with CRMs. There is a lot of information that can pass between ActiveDEMAND and the CRM and back again, thus it does require planning to ensure the integration is meeting the business requirements. Turning everything on and pushing everything ActiveDEMAND has into the CRM is technically possible, but not recommended. Sales people need information, not data. Most people are not used to having the capability of driving so much information into the CRM (like we provide) ... someone thought it would be useful to get EVERYTHING into the CRM (like ice cream, a little is great, a lot must be AWESOME!) which caused your early issues. We do not charge for CRM integration services, our consultants are always available to review an integration. Please take advantage of our exceptional support staff, we are here to help.
The ActiveDEMAND team.

Replied 01/02/2019
Victor M.
  • Industry: Information Technology & Services
  • Company size: 11-50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 19/08/2020

Everything I need to run the company and more

I needed to decomission Pardot, and merge several other application and acquire new functionality to be responsive to our needs. Support was fantastic and got me running very fast.

Pros

It is feature-packed and covers all my needs from Marketing Automation, Lead conversion, Account-Based Marketing. Power dialer, Social, and much more I have to yet implemented.

Cons

Workflow designer can be a slow on on very large workflows.

Alternatives Considered

Marketo Engage, Outreach and HubSpot Marketing Hub

Reasons for Choosing ActiveDEMAND

Cost and speed of deploying new campaigns. I needed dedicated Pardot expertise.

Switched From

Pardot

Reasons for Switching to ActiveDEMAND

A complete integrated suite, great buying experience, lower cost, large library of OOTB integrations, confidence it can scale with our needs.

Response from ActiveDEMAND

Hi Victor. Thank you for your positive comments. We are very happy to hear that ActiveDEMAND is meeting your needs and expectations. And we are making improvements all the time - the speed of the platform being a particular focus - and we have recently improved the speed of our workflows. We hope you notice the change. Thanks again!

Replied 25/08/2020
Verified Reviewer
  • Industry: Food & Beverages
  • Company size: 51-200 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
3
Features
4
Ease of Use
3
Customer Support
5

4
Reviewed on 19/08/2020

My Experience with Active Demand

Overall experience has been positive. I like that it integrates with our CRM for distributing leads and I find the email/campaign builder easy to use.

Pros

The support has been great, I love the ability to chat with experts whenever i'm having an issue and the response is prompt and the advice usually solves my issue. I like the reporting tools and that new features are constantly being updated/added.

Cons

I don't like that I can't use the workflow editor on my current subscription and don't really need the upgraded version for how we use the software. Also, it seems to take a long time to load pages.

Alternatives Considered

HubSpot Marketing Hub

Switched From

Pardot

Reasons for Switching to ActiveDEMAND

I like that ActiveDemand is locally based/operated. Important when needing support.

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