---
description: Review of Kumulos Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Kumulos | Reviews, Pricing & Demos - SoftwareAdvice AU
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/4276/personalization/software) > [Kumulos](/software/325395/kumulos)

# Kumulos

Canonical: https://www.softwareadvice.com.au/software/325395/kumulos

> At Kumulos, we want to empower brands to send the right message, to the right person at precisely the right time – this is what today’s privacy conscious consumers expect and all brands now require. We set your marketing teams free to create powerful personalized push notifications and in-app messages. The Kumulos toolkit will turbocharge engagement and enable you to create intelligent automated campaigns in real time, and at scale.&#10;&#10;Our features include mobile and web push notifications, in-app messaging, deferred deep linking, web-to-app banners, geo-fencing and proximity marketing, App Store optimization, mBaaS and crash reporting - and so much more\!&#10;&#10;Kumulos plugs easily and seamlessly into your own internal workflows and systems, making life easier for the entire team and putting the power back into the hands of the people that know your customers best. It’s trusted by developers, and loved by marketing teams globally.  &#10;&#10;Come and see how Kumulos makes personalized mobile app engagement easy and how you can increase your customer value with intelligent, integrated, mobile marketing tools.
> 
> Verdict: Rated **4.6/5** by 5 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 5 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Optimove
- **Founded**: 2009

## Commercial Context

- **Starting Price**: USD 50.00
- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: Pricing is based on the number of unique apps you have, the amount of features you use and the size of your addressable audience. You can choose to pay as you go each month or we can set up an invoice if you’re happy to pay by each quarter or longer.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Escalation
- Alerts/Notifications
- App Notifications
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Campaign Segmentation
- Cohort Analysis
- Collaboration Tools
- Content Management
- Contextual Targeting
- Customisable Branding
- Drag & Drop
- Email Marketing
- Engagement Tracking
- Event Triggered Actions

## Integrations (4 total)

- JIRA Service Management
- Microsoft Teams
- Slack
- Trello

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Personalisation Software](https://www.softwareadvice.com.au/directory/4276/personalization/software)

## Related Categories

- [Personalisation Software](https://www.softwareadvice.com.au/directory/4276/personalization/software)
- [Push Notifications Software](https://www.softwareadvice.com.au/directory/4260/push-notifications/software)
- [Mobile Analytics Software](https://www.softwareadvice.com.au/directory/4372/mobile-analytics/software)
- [Mobile Marketing Software](https://www.softwareadvice.com.au/directory/4398/mobile-marketing/software)

## Alternatives

1. [Wrike](https://www.softwareadvice.com.au/software/3777/wrike-pm) — 4.4/5 (2887 reviews)
2. [CleverTap](https://www.softwareadvice.com.au/software/166084/clevertap) — 4.4/5 (59 reviews)
3. [Pingdom](https://www.softwareadvice.com.au/software/411661/pingdom) — 4.5/5 (78 reviews)
4. [Smartlook](https://www.softwareadvice.com.au/software/172537/smartlook) — 4.7/5 (136 reviews)
5. [Kochava](https://www.softwareadvice.com.au/software/348579/kochava) — 4.6/5 (25 reviews)

## Reviews

### "A great forward looking product, a great support team, and lots of great easy to use features" — 4.0/5

> **Rick** | *23 May 2018*
> 
> **Pros**: Ease of use. Great UI/UX, ease of integration into all our mobile apps. Easy to give customers insights into their apps performance and help them drive ROI.
> 
> **Cons**: I would love for there to be more in depth reporting for crash information, and more details around user interactions during the crash

-----

### "good software to manage mobile applications with a performance management platform" — 5.0/5

> **Verified Reviewer** | *18 April 2018* | Recommendation rating: 9.0/10
> 
> **Pros**: It is an ample software ideal to manage mobile applications. since you can manage your performance where you have an accident report to manage the welfare of the application and stay informed with push notifications and weekly reports.&#13;&#10;The good thing about this software is that you can improve the commercial performance of your application and get more downloads of google play and app store. where you can compare the performance of your applications with the competition.
> 
> **Cons**: You can try kumulos for free but then it depends on its use can be expensive, it pays each feature that offers separately

-----

### "Instant push notifications" — 4.0/5

> **James** | *23 February 2022* | Financial Services | Recommendation rating: 6.0/10
> 
> **Pros**: Kumulos was very helpful setting up a bespoke app and push notification app for us.
> 
> **Cons**: I feel like its a bit hard to tell our total user numbers, analytics could be more clear.
> 
> The team are helpful, went above and beyond for us.

-----

### "Kumulos is a great platform that covers what you need to manage your mobile apps" — 5.0/5

> **David** | *19 April 2018*
> 
> **Pros**: We have used Kumulos mBaaS, Analytics and Push Notifications and found it easy to use and the support team is the most responsive and supportive I have come across in a long time.&#10;It's also nice to have all the services integrated with only one SDK which saved us a lot of time and money on implementation.&#10;Love the fact that its microservices and that we only pay for what we use, and services can also be switched on and off if need be. Would certainly recommend this to anyone that is looking for a rounded solution.
> 
> **Cons**: Was missing crash reporting at the time, but this has now been added and it was added pretty promptly from it first being mentioned by users.

-----

### "Highly recommend Kumulos" — 5.0/5

> **Laura** | *23 February 2022* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Extremely intuitive. Easy integrations.
> 
> **Cons**: Looking forward to social media integrations

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/325395/kumulos)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/push-notifications/kumulos-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/325395/kumulos> |
| en-GB | <https://www.softwareadvice.co.uk/software/325395/kumulos> |
| en-IE | <https://www.softwareadvice.ie/software/325395/kumulos> |
| en-NZ | <https://www.softwareadvice.co.nz/software/325395/kumulos> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice Australia","address":{"@type":"PostalAddress","addressLocality":"Sydney","addressRegion":"NSW","postalCode":"2060","streetAddress":"Level 18 40 Mount Street North Sydney NSW 2060 Australia"},"description":"Software Advice helps businesses in Australia find the best software. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.com.au","url":"https://www.softwareadvice.com.au/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@type":"Organization","@id":"https://www.softwareadvice.com.au/#organization","parentOrganization":"Gartner, Inc.","sameAs":[]},{"name":"Kumulos","description":"At Kumulos, we want to empower brands to send the right message, to the right person at precisely the right time – this is what today’s privacy conscious consumers expect and all brands now require. We set your marketing teams free to create powerful personalized push notifications and in-app messages. The Kumulos toolkit will turbocharge engagement and enable you to create intelligent automated campaigns in real time, and at scale.\n\nOur features include mobile and web push notifications, in-app messaging, deferred deep linking, web-to-app banners, geo-fencing and proximity marketing, App Store optimization, mBaaS and crash reporting - and so much more!\n\nKumulos plugs easily and seamlessly into your own internal workflows and systems, making life easier for the entire team and putting the power back into the hands of the people that know your customers best. It’s trusted by developers, and loved by marketing teams globally.  \n\nCome and see how Kumulos makes personalized mobile app engagement easy and how you can increase your customer value with intelligent, integrated, mobile marketing tools.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/54e4665f-17f1-4a59-98d8-bcecaa4a0c45.png","url":"https://www.softwareadvice.com.au/software/325395/kumulos","@type":"SoftwareApplication","@id":"https://www.softwareadvice.com.au/software/325395/kumulos#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":5},"offers":{"price":"50","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Personalisation Software","position":2,"item":"/directory/4276/personalization/software","@type":"ListItem"},{"name":"Kumulos","position":3,"item":"/software/325395/kumulos","@type":"ListItem"}],"@id":"https://www.softwareadvice.com.au/software/325395/kumulos#breadcrumblist"}]}
</script>
