--- description: Review of Act! Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Act! | Reviews, Pricing & Demos - SoftwareAdvice AU --- Breadcrumb: [Home](/) > [eCommerce CRM Software](/directory/3634/ecommerce/software) > [Act\!](/software/3259/act-crm) # Act\! Canonical: https://www.softwareadvice.com.au/software/3259/act-crm Page: 1 / 36\ Next: [Next page](https://www.softwareadvice.com.au/software/3259/act-crm?page=2) > Act\! is a Customer Relationship Management (CRM) and Marketing Automation platform designed for small and medium-sized businesses in industries such as insurance, financial services, and manufacturing. It helps businesses organize customer data and manage interactions through a centralized, user-friendly interface accessible both in the office and remotely. The platform includes features for managing customer data, integrating calendars and emails, tracking sales pipelines, and creating interactive quotes. Users can organize calls, emails, notes, tasks, documents, and quotes in one location, with search tools to quickly find detailed customer information. It also offers email marketing tools for creating personalized campaigns, landing pages, forms, and automated workflows to engage with leads and customers. Act\! provides visual dashboards with insights into sales, marketing, and business performance metrics. These dashboards display real-time data to help users identify effective strategies and focus on key activities. Additional features include SMS text messaging, website chat, online appointment scheduling, project management tools, and a self-service customer portal. A mobile application allows users to access contacts and manage opportunities while working remotely. > > Verdict: Rated **3.9/5** by 857 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.9/5** | 857 Reviews | | Ease of Use | 3.9/5 | Based on overall reviews | | Customer Support | 3.6/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 3.9/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Act\! - **Location**: St. Petersburg, US - **Founded**: 1987 ## Commercial Context - **Starting Price**: USD 30.00 - **Pricing model**: Per User (Free Trial) - **Pricing Details**: Act\! offers both cloud-based and on-premises CRM, email marketing and marketing automation solutions, designed for individuals and small to medium-sized businesses (SMBs). - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Dutch, English, French, German - **Available Countries**: France, Germany, United Kingdom, United States ## Features - A/B Testing - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Activity/News Feed - Alerts/Notifications - Appointment Scheduling - Autoresponders - Batch Processing - CRM - Calendar Management - Calendar Sync - Calendar/Reminder System - Campaign Analytics - Campaign Management - Client Management - Collaboration Tools - Commenting/Notes - Contact Database ## Integrations (24 total) - BigCommerce - Dropbox Business - Ecwid - Eventbrite - FreshBooks - Freshdesk - Google Contacts - Google Workspace - Instagram - LinkedIn for Business - Meta for Business - Microsoft 365 - Microsoft Outlook - QuickBooks Online - Shopify ... and 9 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [eCommerce CRM Software](https://www.softwareadvice.com.au/directory/3634/ecommerce/software) ## Related Categories - [eCommerce CRM Software](https://www.softwareadvice.com.au/directory/3634/ecommerce/software) - [Contact Management Software](https://www.softwareadvice.com.au/directory/434/contact-management/software) - [CRM Apps](https://www.softwareadvice.com.au/directory/1491/mobile-crm/software) - [CRM for Startups Software](https://www.softwareadvice.com.au/directory/3235/startup/software) - [Banking CRM Software](https://www.softwareadvice.com.au/directory/336/banking-crm/software) ## Alternatives 1. [HubSpot CRM](https://www.softwareadvice.com.au/software/1854/hubspot) — 4.5/5 (4451 reviews) 2. [Salesforce Sales Cloud](https://www.softwareadvice.com.au/software/2764/salesforce-sales-cloud) — 4.4/5 (18768 reviews) 3. [Zoho CRM](https://www.softwareadvice.com.au/software/392464/zoho-crm) — 4.3/5 (6964 reviews) 4. [Bigin by Zoho CRM](https://www.softwareadvice.com.au/software/392397/bigin-by-zoho-crm) — 4.7/5 (724 reviews) 5. [Kylas Sales CRM](https://www.softwareadvice.com.au/software/216694/kylas) — 4.8/5 (573 reviews) ## Reviews ### "ACT Works for this Sales Guy" — 5.0/5 > **Marc** | *28 December 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The CRM is a good but it is great as a tool to send personalized emails and letters to groups of people. > > **Cons**: It takes up a lot of memory and with a low gig computer can be an issue. > > I have used it for over 25 years and I find it invaluable. ----- ### "You can go home again w/all the modern technology" — 5.0/5 > **James** | *30 January 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: It’s ease of use. Great onboarding so it feels like home again. Email features are great too, and are easy to use. > > **Cons**: I have trouble if I have to move fields around. I’m a one man band with multiple email addresses. Unfortunately, I cannot afford multiple ACT accounts. > > If you used ACT years ago, and left? Go back. This is the way it used to be. But their \[sensitive content hidden\] and his team have brought all the things that were great about it 30 years ago and now it’s in the 21st Century. ----- ### "ACT cloud for Marketing" — 5.0/5 > **Tracy** | *12 June 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: We have been using ACT for 19+ years. To make the switch to the cloud version just seemed logical. It has the basics features that we need and was simple to transfer over to the client. > > **Cons**: ACT does not have all the bells and whistles that we would like such as power dialers and automatic reporting. > > ACT is a solid program and has been working for us since 1999. The cloud based version is new for our company but one we are welcoming since we want to speed up the database process. The old desktop version has become super slow and time consuming with freezes and overall slowdowns navigating through the CRM. ----- ### "25 Years and still happy\!" — 5.0/5 > **Christopher** | *3 December 2025* | Electrical/Electronic Manufacturing | Recommendation rating: 9.0/10 > > **Pros**: I have been with ACT since 1998. I have owned many versions and just upgraded to the Cloud version. They have added a mobile app (that was lacking before and the reason I almost left), added project and pipeline management, and interactive quotes to name a few of the new features. When I switched to the cloud, I had an issue getting my database converted. As I was struggling with that, my phone rang. It was ACT calling to see if I needed help with anything. I said yes and within 2 minutes, I had a support specialist remoted on my computer fixing my problem (not theirs - I sent the wrong file). > > **Cons**: What's not to like. I hope they continue to add features and expand upon the integrated features. Act\! should be the first place you look. > > I could not be happier. Thousands of my contacts at my fingertips set up the way that works for me. ----- ### "ACT Review 1" — 5.0/5 > **Ronald** | *10 February 2026* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: The User Interface is clean and to the point. Nice formatting and easy to understand the tabs. A super big plus. > > **Cons**: It seems to log me out on a regular basis. I would like it to stay open longer if possible. It would also be great to get more tutorials. > > WOW\! I go back 20 plus years - all the way back to ACT 6.0 Desktop. I have used many other CRM but always come back to ACT. It is such a great CRM - especially for databases that you want to tag for different industry sectors, mailing lists. etc. ----- Page: 1 / 36\ Next: [Next page](https://www.softwareadvice.com.au/software/3259/act-crm?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/3259/act-crm) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data