---
description: Review of GMass Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: GMass | Reviews, Pricing & Demos - SoftwareAdvice AU
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/4276/personalization/software) > [GMass](/software/362051/gmass)

# GMass

Canonical: https://www.softwareadvice.com.au/software/362051/gmass

Page: 1 / 57\
Next: [Next page](https://www.softwareadvice.com.au/software/362051/gmass?page=2)

> GMass is a cloud-based software that provides businesses with tools to create, manage and track the effectiveness of email campaigns on a centralized platform. It offers a suite of features including customizable templates, real-time tracking and insights, and integrations with popular CRM and productivity platforms.&#10;&#10;GMass allows organizations to schedule, reschedule, or cancel email campaigns. The solution enables users to build, send and track emails, as well as measure and optimize email campaigns based on a variety of parameters including open rates, click-through rates and more. Other features of GMass include email personalization, email automation, and advanced list segmentation. &#10;&#10;GMass offers an integration with Google Sheets, which enables users to send emails and sync data from a spreadsheet.
> 
> Verdict: Rated **4.8/5** by 1401 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 1401 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: GMass
- **Location**: Mequon, US

## Commercial Context

- **Starting Price**: USD 25.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: GMass is offered across two pricing plans, outlined below. &#10;Individual:&#10;Minimal: $8.95 per month and $89 per year&#10;Standard: $12.95 per month and $129 per year&#10;Premium: $19.95 per month and $199 per year&#10;Team:&#10;Premium: Pricing starts at $89 per month or $897 per year and scales with the number of users.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 210 more

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Autoresponders
- Behavior Tracking
- Behavioral Targeting
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Content Analytics
- Contextual Targeting
- Customer Segmentation
- Customizable Fields
- Data Import/Export

## Integrations (3 total)

- Gmail
- Google Sheets
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Personalisation Software](https://www.softwareadvice.com.au/directory/4276/personalization/software)

## Related Categories

- [Personalisation Software](https://www.softwareadvice.com.au/directory/4276/personalization/software)
- [Email Tracking Software](https://www.softwareadvice.com.au/directory/4728/email-tracking/software)
- [Email Marketing Software](https://www.softwareadvice.com.au/directory/4697/email-marketing/software)

## Alternatives

1. [Gmail](https://www.softwareadvice.com.au/software/171529/gmail) — 4.8/5 (13477 reviews)
2. [Brevo](https://www.softwareadvice.com.au/software/18887/brevo) — 4.6/5 (3489 reviews)
3. [Mailchimp](https://www.softwareadvice.com.au/software/111921/mailchimp) — 4.5/5 (17643 reviews)
4. [MailerLite](https://www.softwareadvice.com.au/software/100595/mailerlite) — 4.7/5 (2318 reviews)
5. [Success.ai](https://www.softwareadvice.com.au/software/426397/success-ai) — 4.8/5 (417 reviews)

## Reviews

### "Seamless, thorough Mass Mailing from the comfort of your GMail window" — 5.0/5

> **Nicholas** | *1 August 2025* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: Easy integration with Gmail&#10;Good tech support options&#10;Thorough documentation \&amp; use cases&#10;Expandability and customizable to our needs&#10;Secure using the Gmail interface
> 
> **Cons**: This is not so much about GMass as it is about Google: You are limited to GMail's daily sending limits (500 for individual accounts; 2,000 for workspace). GMass gives you some ideas for working around this, but it's best to consider staying within the posted limits.&#10;&#10;It does not include pre-built email templates or an "email builder" like you would see in a marketing tool like SquareSpace. You are limited to what you can compose in GMail, or by building an email with HTML and importing the raw HTML in yourself. (Embedding images are another issue.) There are workarounds to both raw HTML emails and embedding images, though, and the GMass team has a thorough article about the methods you can use.
> 
> Makes sending mass emails for small businesses, startups, and organizations a breeze, from the comfort of your GMail browser window. Any user, from low-tech to amateur dev to more experienced dev can make powerful use of the feature set that GMass offers, for a fraction of the cost of a commercial mass-mail tool like Mailchimp. It is easy to integrate with Google Sheets, and easy to implement through the GMail extension and add-on. Maintaining an address list in Google Sheets was crucial for our organization. Online documentation is thorough, and the company provides multiple examples that should cover practically any use case that you are attempting to accomplish. Tech support is quick and efficient. After vetting many comparable services, we have come back to GMass again and again\!

-----

### "Great APP For StartUps" — 5.0/5

> **Christopher** | *1 June 2026* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: We are a start-up and needed a new marketing tool that wouldn't break the bank, allow us maximum flexibility and integrated seamlessly with GMAIL and GOOGLE. We have found this app to do all this and so much more. The ease of use and options in configuring your campaign provides the kinds of insight unachievable anywhere else at this price and full features. Super happy with our choice to go with GMASS.
> 
> **Cons**: Nothing negative to report regarding the price or use of the app.  There was no abrasion or confusion using the product.
> 
> Very positive, intuitive and ease of use.  Comprehensive and full of productive configurations to provide solid insights.

-----

### "Handy tool" — 4.0/5

> **Verified Reviewer** | *13 December 2019* | Financial Services | Recommendation rating: 9.0/10
> 
> **Pros**: Easily personalize a large list of  emails. Keeps track of opens and allows for a more robust campaign.  I haven't done it yet,  but like the idea of follow up emails for those who open and don't open the email.
> 
> **Cons**: Unless you utilize an alternative platform. it will only send a limited number of emails daily thru gmail. Could shut down your gmail for a time.&#10;Recommend using a dedicated email address for campaigns only. Your sent box gets filled as the list sends making it harder to find other sent items.&#10;Good info provided to fix most issues and email responses are effective from support team
> 
> Using for monthly emails to invite and thank those who attend a network meeting.&#10;Allows the emails to appear personalized.  Many respond back.&#10;Plan to use the program for more campaigns in the coming months.

-----

### "Efficient email outreach without leaving Gmail" — 5.0/5

> **Sailash** | *5 May 2026* | Wholesale | Recommendation rating: 10.0/10
> 
> **Pros**: Native Gmail integration (no separate platform needed)&#10;Strong personalization using Google Sheets&#10;Automated follow-ups and sequences&#10;Easy reply management inside Gmail
> 
> **Cons**: UI can feel slightly dated compared to newer tools. Setup for advanced campaigns takes some time, especially when configuring sequences and conditions. Reporting is useful but could be more intuitive at first glance.
> 
> GMass makes it easy to send personalized bulk emails directly from Gmail. I’ve used it for outreach campaigns, and the Google Sheets integration is a big plus.&#10;&#10;The automation (follow-ups, scheduling, tracking) works well and helps save time.&#10;&#10;There is a slight learning curve, especially for more advanced features, but once set up, it’s very effective.&#10;&#10;I’d recommend it to small businesses, consultants, or anyone doing regular email outreach.

-----

### "Systemized Mass Emailing for Job Hunting - Fantastic Tool\!" — 5.0/5

> **Mazhar** | *21 June 2026* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: GMass has been an absolute lifesaver during my recent job search in the APAC and UAE markets. When you are trying to switch jobs, reaching out to multiple recruiters and companies every day can be overwhelming, but GMass turned the process into a highly efficient system. I was able to send out personalized, high-volume outreach directly from Gmail without the headache of manual tracking. The automation features are fantastic and directly helped me secure significantly more interview calls.
> 
> **Cons**: Occasionally, system updates can cause minor downtime, so it's best to plan your outreach around times when you aren't heavily dependent on the service.

-----

Page: 1 / 57\
Next: [Next page](https://www.softwareadvice.com.au/software/362051/gmass?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/362051/gmass)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/362051/gmass> |
| en | <https://www.softwareadvice.com/email-marketing/gmass-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/362051/gmass> |
| en-GB | <https://www.softwareadvice.co.uk/software/362051/gmass> |
| en-IE | <https://www.softwareadvice.ie/software/362051/gmass> |
| en-NZ | <https://www.softwareadvice.co.nz/software/362051/gmass> |
| fr | <https://www.softwareadvice.fr/software/362051/gmass> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"SoftwareAdvice Australia","address":{"@type":"PostalAddress","addressLocality":"Sydney","addressRegion":"NSW","postalCode":"2060","streetAddress":"Level 18 40 Mount Street North Sydney NSW 2060 Australia"},"description":"Software Advice helps businesses in Australia find the best software. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.com.au","url":"https://www.softwareadvice.com.au/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.com.au/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"GMass","description":"GMass is a cloud-based software that provides businesses with tools to create, manage and track the effectiveness of email campaigns on a centralized platform. It offers a suite of features including customizable templates, real-time tracking and insights, and integrations with popular CRM and productivity platforms.\n\nGMass allows organizations to schedule, reschedule, or cancel email campaigns. The solution enables users to build, send and track emails, as well as measure and optimize email campaigns based on a variety of parameters including open rates, click-through rates and more. Other features of GMass include email personalization, email automation, and advanced list segmentation. \n\nGMass offers an integration with Google Sheets, which enables users to send emails and sync data from a spreadsheet.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/33742978-bd97-489e-bfe6-c427a790a81f.png","url":"https://www.softwareadvice.com.au/software/362051/gmass","@id":"https://www.softwareadvice.com.au/software/362051/gmass#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1401,"ratingValue":4.8},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.com.au/software/362051/gmass#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Personalisation Software","position":2,"item":"/directory/4276/personalization/software","@type":"ListItem"},{"name":"GMass","position":3,"item":"/software/362051/gmass","@type":"ListItem"}]}]}
</script>
