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description: Review of Zoho Campaigns Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Zoho Campaigns | Reviews, Pricing & Demos - SoftwareAdvice AU
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# Zoho Campaigns

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> Zoho Campaigns is a cloud-based email marketing and SMS marketing software from Zoho's suite of applications.&#10;&#10;This product enables businesses to reach out and engage with their customers by automating the marketing process, from the creation of custom email-based and SMS campaigns to maintaining and segregating lists for sending, automating, and analyzing emails and SMS.&#10;&#10;Zoho Campaigns lets users create email campaigns using either pre-defined or customized templates. The system features mass mailing to lists, including the tracking and reporting of emails and SMS campaigns to improve audience engagement.&#10;&#10;Zoho Campaigns provides integration with third-party applications like Sugar CRM, SurveyMonkey, GoToWebinar, etc. It also provides integration with in-house applications like Zoho CRM, Zoho Meeting, Zoho Survey, Bigin by Zoho CRM, etc. &#10;&#10;Users can share their campaigns on social media platforms. Moreover, support is offered via phone, email, and live chat.
> 
> Verdict: Rated **4.3/5** by 317 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 317 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Zoho
- **Founded**: 1996

## Commercial Context

- **Starting Price**: EUR 4.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Enjoy a free plan for sending 6000 emails to 2000 contacts per month.&#10;Choose a standard monthly subscription that starts from $4 or a professional plan of $6 per month. Both these plans are available on a yearly basis as well for $3 and $4.5, respectively. You can also buy credits and send email campaigns without a monthly or annual subscription.&#10;Moreover, if you need custom plans or require sending 100,000 emails/contacts per month, you will receive a quote based on your business requirement.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Bulgarian, Chinese, Croatian, Danish, Dutch, English, French, German, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian, Vietnamese
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Automated Responses
- Autoresponders
- Batch Processing
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Click Tracking
- Communication Management

## Integrations (51 total)

- A2P SMS Monetization
- Bigin by Zoho CRM
- Bird
- Box
- Clickatell
- Dropbox
- Dynamics 365
- Eventbrite
- Evernote Teams
- Gmail
- GoTo Webinar
- Google Analytics 360
- Google Contacts
- Google Drive
- Google Photos

... and 36 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Customer Engagement Software](https://www.softwareadvice.com.au/directory/508/customer-engagement/software)

## Related Categories

- [Customer Engagement Software](https://www.softwareadvice.com.au/directory/508/customer-engagement/software)
- [Social Media Marketing Tools](https://www.softwareadvice.com.au/directory/3905/social-media-marketing/software)
- [Marketing Automation Software](https://www.softwareadvice.com.au/directory/1686/automation/software)
- [Campaign Management Software](https://www.softwareadvice.com.au/directory/2878/campaign-management/software)
- [Marketing Software](https://www.softwareadvice.com.au/directory/4630/marketing/software)

## Alternatives

1. [Gmail](https://www.softwareadvice.com.au/software/171529/gmail) — 4.8/5 (13564 reviews)
2. [Brevo](https://www.softwareadvice.com.au/software/18887/brevo) — 4.6/5 (3523 reviews)
3. [MailerLite](https://www.softwareadvice.com.au/software/100595/mailerlite) — 4.7/5 (2324 reviews)
4. [Constant Contact](https://www.softwareadvice.com.au/software/397812/constant-contact) — 4.3/5 (2953 reviews)
5. [ActiveCampaign](https://www.softwareadvice.com.au/software/5398/activecampaign) — 4.6/5 (2571 reviews)

## Reviews

### "Sending email campaigns is easy and connects with CRM" — 4.0/5

> **Kevin** | *28 November 2025* | Internet | Recommendation rating: 9.0/10
> 
> **Pros**: We've been using this for 5+ years. Our Marketing team sends emails with this every week, and it manages the activity fine. The integration with Zoho CRM makes this great.
> 
> **Cons**: Templates are not always 100% what you want them to be, not everything is customizable but overall it's decent.

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### "This product fits small businesses for newsletters and training emails." — 5.0/5

> **Paul** | *19 September 2023* | Computer & Network Security | Recommendation rating: 10.0/10
> 
> **Pros**: I love how simple it was to setup and how easy it is to create new campaigns and emails.
> 
> **Cons**: The email editing feature can be more simplistic. There are a lot of clicks and you have to redo the TXT version each time.
> 
> Excellent platform for our email needs. I'd recommend it to anyone.

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### "Easy to use, after you do it a couple of times" — 4.0/5

> **kim** | *8 February 2019* | Construction | Recommendation rating: 9.0/10
> 
> **Pros**: You can use their stock templates or create your own.   Adding pictures is very easy, along with call to action buttons.   The Zoho team test it before you send it out to make sure it will work in all formats.
> 
> **Cons**: You can't resend a campaign without cloning it.
> 
> It is easy to start a campaign and from the analytics see he opens it, call them while your email is still fresh in their minds,  then move onto the next step.

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### "Advantages of using Zoho to create and document a successful digital marketing campaign." — 5.0/5

> **Marianela** | *19 November 2022* | Chemicals | Recommendation rating: 10.0/10
> 
> **Pros**: Zoho Campaigns makes it possible for us to launch entire marketing campaigns with a couple of clicks and without having to hire an advertising agency, which has really allowed us to reduce costs and increase leads in the organization. It is one of the most powerful and easy-to-use tools currently on the market, and it guarantees us to manage the monitoring of our campaigns to get our products and services to the correct audience.
> 
> **Cons**: Every good campaign requires good research, which is why we must fully consider, carry out a preliminary investigation of other digital marketing campaigns that have been carried out related to our product, plan in advance the objectives to be achieved in the short, medium and In the long term, research our competition well, find out what they are doing now, and after that, through Zoho campaigns, design in the tool the way we can communicate our added value.
> 
> It is an excellent tool, the campaign management is very complete, as well as the role administration for the assignment of tasks within Zoho. It guarantees the number of email outputs for each period of time that we want to establish, design default templates, have generalized views of our campaign, and much more. It also allows us to inform senior management of the results achieved and how leads become customers.

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### "Tight integration in the Zoho world is a true benefit - Usability can improve" — 4.0/5

> **Verified Reviewer** | *26 September 2024* | E-Learning | Recommendation rating: 6.0/10
> 
> **Pros**: The direct integration with Zoho CRM, TrainerCentral and other tools of the Zoho cosmos is great. Email design, contact list management and automation and workflow logic are in place and ready to use.
> 
> **Cons**: Onboarding to the tool and general usability can be improved. I have to say that it takes quite some time to understand the functionality and navigation in the tool. Loading speed of the platform (as a secondary factor of usability) can be better.
> 
> Overall, good experience. Especially as it is so tightly integrated with other Zoho apps. We will continue using it for newsletter campaigns and some nurturing automations.

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## Links

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## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/392440/zoho-campaigns> |
| en | <https://www.softwareadvice.com/marketing/zoho-campaigns-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/392440/zoho-campaigns> |
| en-GB | <https://www.softwareadvice.co.uk/software/392440/zoho-campaigns> |
| en-IE | <https://www.softwareadvice.ie/software/392440/zoho-campaigns> |
| en-NZ | <https://www.softwareadvice.co.nz/software/392440/zoho-campaigns> |
| fr | <https://www.softwareadvice.fr/software/392440/zoho-campaigns> |

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