--- description: Review of Ideally Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Ideally | Reviews, Pricing & Demos - SoftwareAdvice AU --- Breadcrumb: [Home](/) > [Innovation Management Software](/directory/4164/innovation/software) > [Ideally](/software/431403/ideally) # Ideally Canonical: https://www.softwareadvice.com.au/software/431403/ideally Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.com.au/software/431403/ideally?page=2) > Ideally is an idea management tool that helps businesses in the early stages of creative development, whether it's with an idea, message, or even package testing. Its self-service survey platform provides results to facilitate decision-making processes. > > Verdict: Rated **4.9/5** by 31 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.9/5** | 31 Reviews | | Ease of Use | 4.9/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Ideally Group ## Commercial Context - **Target Audience**: 11–50, 51–200, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Canada, Ireland, New Zealand, Singapore, United Kingdom, United States ## Features - Activity Dashboard - Activity Tracking - Benchmarking - Brainstorming - Collaboration Tools - Commenting/Notes - Data Visualization - Feedback Management - Generative AI - Idea Collection - Idea Development - Idea Ranking - Ideation - Innovation Management - Multi-Channel Distribution - Prioritization - Project Tracking - Projections - Real-Time Analytics - Real-Time Data ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [Innovation Management Software](https://www.softwareadvice.com.au/directory/4164/innovation/software) ## Related Categories - [Innovation Management Software](https://www.softwareadvice.com.au/directory/4164/innovation/software) - [Survey Software](https://www.softwareadvice.com.au/directory/4503/survey/software) - [Market Research Software](https://www.softwareadvice.com.au/directory/4222/market-research/software) - [Idea Management Software](https://www.softwareadvice.com.au/directory/4500/idea-management/software) ## Alternatives 1. [Tremendous](https://www.softwareadvice.com.au/software/262872/tremendous-rewards) — 4.8/5 (529 reviews) 2. [Semrush](https://www.softwareadvice.com.au/software/355847/semrush) — 4.6/5 (2325 reviews) 3. [Typeform](https://www.softwareadvice.com.au/software/324633/typeform) — 4.7/5 (974 reviews) 4. [SurveyMonkey](https://www.softwareadvice.com.au/software/157864/surveymonkey) — 4.6/5 (10499 reviews) 5. [QuestionPro](https://www.softwareadvice.com.au/software/153082/questionpro) — 4.8/5 (539 reviews) ## Reviews ### "Every marketer needs this." — 5.0/5 > **Becky** | *31 July 2024* | Food Production | Recommendation rating: 9.0/10 > > **Pros**: You get answers to those questions about ideas, NPD etc, that you would normally pay hugely for and take weeks, all in 24hours. Its revolutionising the way you progress in FMCG. > > **Cons**: The credit system is a little difficult to get your head around. > > It's been great, the support team are incredibly helpful giving tips and tricks to get the best out of the research. It has help us progress ideas much faster than we have ever been able to before. I think about how we can use it all the time to make those big decisions easier. ----- ### "Fast, Simple and Easy to Use." — 5.0/5 > **Rosa** | *9 October 2025* | Food Production | Recommendation rating: 10.0/10 > > **Pros**: Ideally has made it much easier to understand difficult consumer questions. In marketing, we often ask many questions and conduct extensive research into what we believe consumers want or need. This platform enables us to address these questions quickly. Being able to reach out to consumers directly and receive detailed results by the next day is truly a game changer. The platform is incredibly user-friendly, and you can easily teach yourself how to use it without any assistance. The services provided by Ideally are exceptional; they have been very helpful in answering my questions and are generally a pleasure to work with. > > **Cons**: Having the option to retarget the same group of participants would be valuable, as it could offer more in-depth insights and allow for meaningful follow-up questions. > > My experience using Ideally have all been positive. From start, the team has been extremely helpful. ----- ### "New platform with constant improvements" — 4.0/5 > **Laura** | *11 June 2024* | Food & Beverages | Recommendation rating: 8.0/10 > > **Pros**: The Ideally team is very open to ideas and feedback. Being a relatively new company, Ideally are continuing to add functionality to their platform building on their already strong offering. > > **Cons**: A few features you'd expect when analysing data aren't available, however their willingness to take on board feedback has seen changes acted on in a speedy manner. ----- ### "Consumer View at Pace" — 5.0/5 > **Uaan** | *10 April 2025* | Consumer Goods | Recommendation rating: 8.0/10 > > **Pros**: The ability to get results in 24-48 hours is so convenient\! The ideally team are extremely proactive in sharing their view on the research, and having a Nat Rep population means we can make quick business decisions when we need a consumer view, at pace\! > > **Cons**: There is always a trade off with speed and simplicity where you sacrifice flexibility and detail. While we love using the ideally platform for quick turnarounds, it works best when our requirements fit into one of the pre-defined Idea or Message tests. > > Overall, I consistently use Ideally at least once per month for a wide variety of business cases. As mentioned, the team are so responsive and willing to help when I need to make customisations to a survey. ----- ### "Real-world customer feedback\!" — 5.0/5 > **Brad** | *22 September 2025* | Food & Beverages | Recommendation rating: 9.0/10 > > **Pros**: Its speed and ease of use have allowed us to quickly test and validate new product ideas, marketing messages, and brand positioning with our target audience, eliminating the guesswork that can hold us up. Customer support is second to none through each testing process. > > **Cons**: Yet to find anything, it has been an easy transition on to the platform and has been an invaluable for our business, fundamentally changing how we approach decision-making by providing a direct line to consumer insights. > > Ideally has been an invaluable platform for our business, fundamentally changing how we approach decision-making by providing a direct line to consumer insights. ----- Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.com.au/software/431403/ideally?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/431403/ideally) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data