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description: Review of Cluetivity Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Cluetivity | Reviews, Pricing & Demos - SoftwareAdvice AU
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# Cluetivity

Canonical: https://www.softwareadvice.com.au/software/463452/Cluetivity

> Cluetivity is a gamification platform designed to merge augmented reality (AR), GPS geolocation, and interactive storytelling into immersive escape game adventures. Since its founding in 2010 in Berlin, Germany, the platform has expanded into a global network of more than 250 partners across 40+ countries. Its mission is simple: transform real-world places into interactive playgrounds, creating scalable and repeatable experiences that can be adapted across tourism, education, hospitality, and corporate industries.&#10;&#10;Players equipped with iPads embark on missions where they solve puzzles, uncover storylines, and explore their surroundings with purpose. Beyond digital gameplay, Cluetivity can incorporate real props known as the ActionPack, including cipher disks, UV flashlights, and physical objects that complement AR puzzles. This combination of tangible and virtual elements creates an unmatched level of immersion. Cluetivity also supports indoor formats, making the games ideal for museums, conference centers, resorts, and educational institutions all year round.&#10;&#10;The platform serves a wide range of industries. Tour operators enrich cultural tours with interactive storytelling. Escape rooms extend their business outdoors with hybrid formats. Event agencies design corporate team-building programs where participants collaborate under pressure. Resorts, campsites, and leisure parks introduce family-friendly activities that drive guest satisfaction. Schools, universities, and museums integrate gamification into their learning strategies. The hospitality sector, from luxury resorts to holiday parks, adds Cluetivity to diversify services and boost reviews.&#10;&#10;Cluetivity provides six ready-to-play games, each with a distinct storyline and target audience. Magic Portal invites families into a fantasy quest filled with AR creatures and puzzles. Operation Mindfall transforms real-world locations into espionage missions for adults and corporate groups, using code-breaking and spy gadgets. Blackout simulates a citywide cyber crisis, perfect for professional training or student challenges, featuring hacking puzzles and time-critical decision-making. Treasure Hunters offers families and children a pirate-themed adventure with maps and hidden clues. Christmas Adventures creates seasonal fun for communities and retail spaces, combining festive puzzles with local exploration. Bachelor Royale delivers a playful, social competition for parties, integrating nightlife and humor.&#10;Licensing is built for flexibility and growth. The City License provides exclusive rights within defined territories, protecting partner markets. Educational Licenses ensure affordable access for schools and cultural organizations. For entrepreneurs and start-ups who want to build long-term operations, the franchise-like model that Cluetivity applies to all its partners is the ideal choice. This model makes it possible to secure multi-city or regional exclusivity and ensures the advantages of a franchise such as training, operational support, and brand consistency, without royalties, restrictive contracts, or high fees. Additionally, Cluetivity develops Custom Games, immersive game style experiences tailored to specific locations, businesses, or cultural content, transforming ideas and destinations into unforgettable adventures.
> 
> Verdict: Rated **4.8/5** by 5 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 5 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Life Action Games
- **Location**: Berlin, Germany
- **Founded**: 2010

## Commercial Context

- **Starting Price**: EUR 1,990.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Cluetivity’s licensing system is designed for flexibility and growth. At its core is the City License, which grants exclusive rights to operate within a defined territory. Fees are based on population size, starting at €199 per month for small cities, €299 for medium cities, and €399 for large cities. Each license ensures territorial exclusivity, supported by training, marketing resources, and partner support.&#10;&#10; Educational institutions and nonprofits can choose the EDU License, starting at €990 per year. This option provides affordable access for schools, universities, and museums to integrate gamified learning and cultural engagement without commercial-level investment.&#10;&#10;For entrepreneurs and start-ups who want to build long-term operations, the franchise-like model that Cluetivity applies to all its partners is the ideal choice. This model makes it possible to secure multi-city or regional exclusivity and ensures the advantages of a franchise such as training, operational support, and brand consistency, without royalties, restrictive contracts, or high fees.&#10;&#10;Additionally, Cluetivity develops Custom Games, immersive game style experiences tailored to specific locations, businesses, or cultural content, transforming ideas and destinations into unforgettable adventures.&#10;&#10; With more than 250 partners in 40+ countries, Cluetivity’s pricing structure adapts to different business models, from EDU licenses for schools and museums to city operators and ambitious entrepreneurs using the franchise-like model. Combined with the option to create Custom Games, the system ensures partners can find a solution that matches their market size, goals, and growth plans.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), iPad (Mobile)
- **Supported Languages**: Arabic, Czech, Danish, Dutch, English, Finnish, French, German, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Traditional Chinese
- **Available Countries**: Albania, American Samoa, Antigua and Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Barbados, Belgium, Belize, Bermuda, Brazil, British Virgin Islands, Bulgaria, Canada, Cayman Islands, Chile, China, Cook Islands and 77 more

## Features

- Activity Dashboard
- Activity Tracking
- Asynchronous Learning
- Badge Management
- Blended Learning
- Collaboration Tools
- Communication Management
- Customisable Branding
- Customizable Templates
- Data Import/Export
- Drag & Drop
- Employee Engagement Software
- Engagement Tracking
- Feedback Management
- For Training/Education
- Goal Setting/Tracking
- Interactive Content
- Leaderboards
- Learning Management
- Mobile Access

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Gamification Software](https://www.softwareadvice.com.au/directory/4722/gamification/software)

## Reviews

### "Excellent service\!" — 5.0/5

> **Dino** | *22 January 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The best thing is that their team is always up to help you.&#10;Any question, help, advice is solved in minutes.
> 
> **Cons**: Maybe on a first sight it can look hard to catch. But after some time spent on it becomes piece of cake.
> 
> Beside our main bussines we decided to cooperate with Cluetivity to offer something new on our market and we are very happy with it. If we knew about them earlier we would cooperate much before.&#10;We look forward to new games\!

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### "Cluetivity Remote Game Operatin Mindfall and Project Pegasus" — 5.0/5

> **Nicoleta** | *7 June 2020* | Events Services | Recommendation rating: 10.0/10
> 
> **Pros**: The product is very easy to use, it is very clearly structured. When we started using it, our work was a lot easier when we wanted to create new routes. &#10;It is a very well thought out product\!
> 
> **Cons**: Integration into my business system was easy to do and I could even talk about high compatibility between our companies.
> 
> My experience with Cluetivity lasts for almost 2 years and I always received their support when I was in trouble. On the Romanian market, the product was a novelty that brought us many beautiful surprises.&#10;Thanks to \[SENSITIVE CONTENT HIDDEN\], my partner who takes care of Romaina\!

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### "We came, we saw, we took our area by storm" — 5.0/5

> **Verified Reviewer** | *7 September 2023* | Entertainment | Recommendation rating: 6.0/10
> 
> **Pros**: I worked with a business in my area that bought an exclusive license to use Cluetivity. We were the only ones offering anything like this, and so if folks (esp businesses with deep pockets) wanted to offer something like for team building for their employees, we were the ones they had to go to\! This made us a consistent revenue stream.
> 
> **Cons**: This really is a business/organizational team building product. When we had individual inquiries, or inquiries for a kids' bday party etc, it was almost always too expensive, even when the people involved had a high budget, they wouldn't spend their personal money on something so different from anything else they'd done.  This seems like a "ahead of the times" problem and will probably resolve once people hear more about this kind of activity.

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### "The World's Most Powerful AR technology" — 5.0/5

> **Shay** | *10 October 2019* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: The opportunities to customize are amazing.
> 
> **Cons**: It can be hard for users to understand how to play in the beginning.
> 
> Amazing experience and so much fun for guests.

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### "Spies and AR and Fun" — 4.0/5

> **Daniel** | *4 October 2019* | Entertainment | Recommendation rating: 8.0/10
> 
> **Pros**: Do you remember the old board game Scotland Yard? Cluetivity reminds me of a real life version of that game. It's a real-world adventure requiring logic and literally moving around your city. It was a blast to try.
> 
> **Cons**: There's to much to dislike. I suppose sometimes to was 'glitchy' when I was in areas without good cell service, but of course that's not the fault of the software.
> 
> A totally fun experience and the ability to share that experience with a small group of friends. Cool concept overall\!

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/463452/Cluetivity)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/463452-Cluetivity/> |
| en-AU | <https://www.softwareadvice.com.au/software/463452/Cluetivity> |
| en-GB | <https://www.softwareadvice.co.uk/software/463452/Cluetivity> |
| en-IE | <https://www.softwareadvice.ie/software/463452/Cluetivity> |
| en-NZ | <https://www.softwareadvice.co.nz/software/463452/Cluetivity> |

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