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description: Review of MobileAction Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: MobileAction | Reviews, Pricing & Demos - SoftwareAdvice AU
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# MobileAction

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> MobileAction is a platform designed to support the growth of mobile apps and games. It primarily serves app developers and marketers who aim to optimize their app's performance. MobileAction provides tools to enhance user acquisition, monitor app performance, and maintain a competitive advantage.&#10;&#10;This platform offers campaign management, automation, and optimization tools specifically for Apple Search Ads. It delivers valuable insights through ad intelligence, enabling the analysis of creatives and the discovery of effective practices. MobileAction also incorporates ASO intelligence to increase organic installs through keyword optimization and improved app store visibility. Market intelligence reports are available to identify trends and monitor crucial metrics.&#10;&#10;MobileAction assists in increasing app downloads, lowering user acquisition costs, and improving app ranking. With its data-driven intelligence, it aids in the development of successful strategies. Features such as store monitoring, competitor analysis, and app engagement insights help refine tactics. MobileAction offers the necessary tools and support to fully utilize an app's potential. It provides the visibility, automation, and competitive advantage required for sustainable mobile growth.
> 
> Verdict: Rated **4.3/5** by 16 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 16 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.1/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Mobile Action Inc.

## Commercial Context

- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, France, Germany, Ireland, Italy, Mexico, Netherlands, New Zealand, Singapore, South Africa, Türkiye, United Arab Emirates, United Kingdom, United States

## Features

- A/B Testing
- API
- ASO Reporting
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- App Store Localization
- Benchmarking
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Campaign Segmentation
- Cohort Analysis
- Competitor Monitoring
- Conversion Rate Optimisation
- Conversion Tracking
- Customizable Reports
- Customizable Templates
- Data Import/Export
- Data Visualization

## Integrations (7 total)

- Adjust
- AppsFlyer
- Branch
- Kochava
- Singular
- Slack
- Tenjin

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Campaign Management Software](https://www.softwareadvice.com.au/directory/2878/campaign-management/software)

## Related Categories

- [Campaign Management Software](https://www.softwareadvice.com.au/directory/2878/campaign-management/software)
- [Mobile Analytics Software](https://www.softwareadvice.com.au/directory/4372/mobile-analytics/software)
- [App Store Optimisation Software](https://www.softwareadvice.com.au/directory/4374/app-store-optimization-tools/software)

## Alternatives

1. [CleverTap](https://www.softwareadvice.com.au/software/166084/clevertap) — 4.4/5 (59 reviews)
2. [Swaarm](https://www.softwareadvice.com.au/software/232495/swaarm) — 4.8/5 (32 reviews)
3. [Netcore Customer Engagement](https://www.softwareadvice.com.au/software/333459/netcore-cloud) — 4.5/5 (26 reviews)
4. [AppFollow](https://www.softwareadvice.com.au/software/286031/appfollow) — 4.6/5 (13 reviews)
5. [AppTweak](https://www.softwareadvice.com.au/software/214273/apptweak) — 4.2/5 (19 reviews)

## Reviews

### "The Indispensable Insight Source of the App Growth Journey" — 5.0/5

> **Ali** | *10 March 2022* | Education Management | Recommendation rating: 9.0/10
> 
> **Pros**: The insights it provides on organic growth are really good. I knew that Mobileaction was the pioneer of the ASO concept. I understood this better. Because I didn't know before getting such effective results with keyword optimization and searchads. I can say that mobileaction is the best for your organic growth and keyword-oriented advertising strategies.
> 
> **Cons**: I think Mobileaction needs a simpler and easier to use interface. Every first-time user from our company was asking basic questions about the use of this product. After a while, once we got used to the interface, we got over this problem. But it would be very good to improve.
> 
> At first, I can say that it is a product from which I can get great insights about organic growth parameters. Keyword optimization, we tracked all of the overall changes to ASO based on data from Mobileaction. In this sense, I can say that our organic growth data has reached a good level with Mobileaction. In addition, before creating ad campaigns, we can discover popular commercials and plan according to competitor strategies by using the name intelligence provided by MobileAction. Overall I am happy to be able to manage the growth of our app using MobileAction

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### "Mobile Action is an essential tool for app store optimization" — 5.0/5

> **Ege** | *29 March 2023* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: As someone who works in mobile app marketing, I have found Mobile Action to be an essential tool for app store optimization. The app's features are incredibly useful for tracking and analyzing our clients' apps' performance in the app store and making data-driven decisions to improve our visibility and downloads.One of the features that I appreciate the most is Mobile Action's Keyword Tracker. This feature allows us to track the rankings of our app's keywords in real-time and adjust our optimization efforts accordingly. It has helped us to identify new keyword opportunities and optimize our app's metadata for better search visibility.Mobile Action's Competitor Intelligence feature is another standout. It provides valuable insights into our competitors' app strategies, including their keywords, downloads, and ratings. This information has helped us to benchmark our app's performance against our competitors and identify areas where we can improve.
> 
> **Cons**: I have no negative feedback to share about my experience with Mobile Action.
> 
> Using Mobile Action has been a game-changer for our app store optimization efforts. The app's comprehensive features and user-friendly interface have made it an indispensable tool for tracking app performance and making data-driven decisions to improve visibility and downloads.

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### "Restricted access to purchased features" — 1.0/5

> **Aleksei** | *5 January 2024* | Information Technology & Services | Recommendation rating: 1.0/10
> 
> **Pros**: I used the Lifetime tariff in MobileAction. I also recommended this service to my friends. It was a perfect solution for non-professional ASO users. However...
> 
> **Cons**: However, one day they decided to limit the features I had access to when I purchased Lifetime access. Moreover, at the moment even the free plan has more features. Everything you need to know about the company's policy towards its users. They didn't send any message about these changes. Nothing. Just restricted access to purchased features.

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### "ShyftUp's go-to ASO Intelligence tool for the past 5 years" — 5.0/5

> **Levent** | *21 June 2021* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I'm the Founder at ShyftUp and we specialize in App Store Optimization. We've been using Mobile Action as our primary ASO Intelligence tool for the past 5 years with complete satisfaction. Mobile Action's keyword research capabilities (not only in the US but globally) are unmatched. Also, the team at Mobile Action is extremely attentive and responsive to our feature requests. They do their best to accommodate when we have a special need in the product. Finally, what I love most about Mobile Action is how comprehensive it is. As App Store Optimization and Apple Search Ads are so complementary to each other, their capabilities in Apple Search Ads intelligence comes in very handy when trying to understand a competitor's strategy in terms of approaching ASO and Apple Search Ads.
> 
> **Cons**: The only thing that can be improved is the login process. After a few hours, it automatically logs me out (probably for security purposes) and I have to log back in. Other than that, it's a pleasure to use Mobile Action\!

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### "Good value" — 5.0/5

> **Verified Reviewer** | *18 June 2021* | Computer Games | Recommendation rating: 9.0/10
> 
> **Pros**: It's easy to use. Also, it is continuously being developed, so every week or so we can see new features.
> 
> **Cons**: Store connections sometimes mess up but they can help you in a short time via customer support.
> 
> We are using MobileAction to track both our apps and competitor apps. We can analyze ASO features in detail, see the app store rankings, etc.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/481027/MobileAction)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/481027-MobileAction/> |
| en-AU | <https://www.softwareadvice.com.au/software/481027/MobileAction> |
| en-GB | <https://www.softwareadvice.co.uk/software/481027/MobileAction> |
| en-IE | <https://www.softwareadvice.ie/software/481027/MobileAction> |
| en-NZ | <https://www.softwareadvice.co.nz/software/481027/MobileAction> |

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