--- description: Review of ActiveCampaign Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: ActiveCampaign | Reviews, Pricing & Demos - SoftwareAdvice AU --- Breadcrumb: [Home](/) > [Account Management Software](/directory/3606/account-management/software) > [ActiveCampaign](/software/5398/activecampaign) # ActiveCampaign Canonical: https://www.softwareadvice.com.au/software/5398/activecampaign Page: 1 / 104\ Next: [Next page](https://www.softwareadvice.com.au/software/5398/activecampaign?page=2) > ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day. > > Verdict: Rated **4.6/5** by 2565 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 2565 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support | 4.4/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: ActiveCampaign - **Founded**: 2003 ## Commercial Context - **Starting Price**: $20.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: ActiveCampaign is offered across four pricing plans, outlined below. A 14-day free trial is available also available. Starter: $15/month, paid yearly Plus: $49/month, paid yearly Pro: $79/month, paid yearly Enterprise: $145/month, paid yearly - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Chinese, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Portuguese, Spanish, Turkish - **Available Countries**: Australia, Belgium, Brazil, Canada, China, Denmark, France, Germany, India, Ireland, Italy, Japan, Mexico, Netherlands, New Zealand, Portugal, Singapore, Spain, United Kingdom, United States ## Features - A/B Testing - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Activity/News Feed - Alerts/Notifications - Appointment Scheduling - Archiving & Retention - Assignment Management - Autoresponders - Batch Processing - CAN-SPAM Compliance - CRM - Calendar Management - Calendar/Reminder System - Call Logging - Campaign Analytics - Campaign Management - Campaign Planning ## Integrations (205 total) - 123FormBuilder - 46elks - AEvent - APIANT - Act\! - Acuity Scheduling - AdPage - AdaptiveU - AddEvent - Adobe Commerce - AgencyAnalytics - Agile CRM - Aimtell - Aircall - Airtable ... and 190 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Account Management Software](https://www.softwareadvice.com.au/directory/3606/account-management/software) ## Related Categories - [Account Management Software](https://www.softwareadvice.com.au/directory/3606/account-management/software) - [CRM for Startups Software](https://www.softwareadvice.com.au/directory/3235/startup/software) - [Manufacturing CRM Software](https://www.softwareadvice.com.au/directory/3825/manufacturing/software) - [CRM Software](https://www.softwareadvice.com.au/directory/4153/crm/software) - [Gaming and Casino CRM Software](https://www.softwareadvice.com.au/directory/340/gaming-casino-crm/software) ## Alternatives 1. [Brevo](https://www.softwareadvice.com.au/software/18887/brevo) — 4.6/5 (3489 reviews) 2. [Mailchimp](https://www.softwareadvice.com.au/software/111921/mailchimp) — 4.5/5 (17643 reviews) 3. [MailerLite](https://www.softwareadvice.com.au/software/100595/mailerlite) — 4.7/5 (2318 reviews) 4. [EmailOctopus](https://www.softwareadvice.com.au/software/132424/emailoctopus) — 4.8/5 (655 reviews) 5. [Constant Contact](https://www.softwareadvice.com.au/software/397812/constant-contact) — 4.3/5 (2934 reviews) ## Reviews ### "Best solution for mid-size companies" — 5.0/5 > **Riccardo** | *3 July 2026* | Mechanical or Industrial Engineering | Recommendation rating: 10.0/10 > > **Pros**: It is a complete solution for marketing, and can be integrated with a wide rang of third-parties services and apps. > > **Cons**: Since it's very powerful and complete, you need an expert to help you set-up and integrate it with your favourite tools. They have a wide range of experts in all countries that can help you in doing this. ----- ### "Best for small businesses\!" — 5.0/5 > **Allison** | *20 February 2025* | Marketing & Advertising | Recommendation rating: 7.0/10 > > **Pros**: The most robust ESP for small businesses. Love the advanced workflows like engagement tagging, custom fields, CRM-like features, and ease of use relative to how robust it is. If I still needed some advanced features, I'd definitely be using AC still. > > **Cons**: Higher learning curve because of how stacked the features are. My workflows neeeded a lot of trial and error and sometimes just flat out didn't work like it should've. Was truly frustrating\! ----- ### "Email marketing with Ai improvement" — 5.0/5 > **Filip** | *1 July 2026* | Higher Education | Recommendation rating: 9.0/10 > > **Pros**: New Ai integration that knows how to optimize your email campaigns and evaluate efficiency of segmentation's > > **Cons**: Limited contacts number and very expensive contacts number upgrade. There is still lack of clarity in dashboard and what tools are available for what type of subscription. > > Great tool for email marketing, contact segmentation and great overall review of contacts health and engagement ----- ### "Easy and Effective Email Marketing" — 4.0/5 > **Dan** | *19 March 2026* | Mental Health Care | Recommendation rating: 6.0/10 > > **Pros**: ActiveCampaign offered cost-effective email marketing solutions where many other software could not compete price-wise. > > **Cons**: I was on a lower-tier subscription but felt myself constantly wanting to use premium features. As a small business not making enough revenue to justify the upgrade, it was frustrating. ----- ### "Simple, Reliable, Efficient- One of the best CRMs" — 5.0/5 > **Niraj** | *27 February 2025* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: Automation is top-notch: Once set up, it runs seamlessly CRM and Email marketing in one: No need for multiple tools Good segmentation \& tagging – Helps in targeting right set of customers > > **Cons**: UI feels outdated: Not as smooth as competitiors Pricing is a bit high: Not the most affordable option Lags at times > > ActiveCampaign is a great tool for email automation and customer engagement. It is very easy to setup and has some powerful features, but can be bit tricky for beginners. The UI could be smoother, but overall, it helps in streamlining workflows and marketing efforts. ----- Page: 1 / 104\ Next: [Next page](https://www.softwareadvice.com.au/software/5398/activecampaign?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/5398/activecampaign) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data