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description: Review of Strella Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Strella | Reviews, Pricing & Demos - SoftwareAdvice AU
---

Breadcrumb: [Home](/) > [Market Research Software](/directory/4222/market-research/software) > [Strella](/software/555932/Strella)

# Strella

Canonical: https://www.softwareadvice.com.au/software/555932/Strella

> Strella is an AI-powered customer research platform designed to conduct interviews and generate insights efficiently. It is used by product teams, UX researchers, consumer insights professionals, marketing departments, and strategy teams to understand customer behavior and preferences. The platform supports tasks such as validating product concepts, testing usability, conducting market research, and mapping customer journeys.

The platform features AI-moderated interviews that adjust questions in real time based on participant responses, enabling deeper exploration of customer motivations and behaviors. It automatically generates discussion guides, allowing users to create research studies without requiring advanced expertise. The system synthesizes and analyzes responses in real time, identifying key themes at both individual and group levels. Research can be conducted using a global panel of participants across multiple languages or with an organization’s own customer base. Supported methodologies include concept testing, usability testing, exploratory research, and competitive analysis.

Strella includes a chat feature for querying research data and creating video highlight reels for presentations. It offers flexible moderation options, allowing teams to choose between AI-moderated or self-moderated sessions. Participants can complete interviews at any time across time zones, enabling continuous data collection. The platform is designed to streamline research processes while maintaining depth and quality in customer insights.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: Strella

## Commercial Context

- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile)
- **Supported Languages**: Chinese, Danish, English, French, German, Portuguese, Spanish
- **Available Countries**: Australia, Brazil, Canada, China, Denmark, France, Germany, Spain, United Kingdom, United States

## Features

- AI Copilot
- API
- Activity Tracking
- Alerts/Notifications
- Charting
- Customer Segmentation
- Customizable Questions
- Customizable Templates
- Data Import/Export
- Data Visualization
- Generative AI
- Monitoring
- Multi-Channel Distribution
- Multi-Language
- Multiple User Accounts
- Panel Management
- Question Branching
- Real-Time Analytics
- Real-Time Reporting
- Reporting & Statistics

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Market Research Software](https://www.softwareadvice.com.au/directory/4222/market-research/software)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/555932/Strella)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/555932-Strella/> |
| en-AU | <https://www.softwareadvice.com.au/software/555932/Strella> |
| en-GB | <https://www.softwareadvice.co.uk/software/555932/Strella> |
| en-IE | <https://www.softwareadvice.ie/software/555932/Strella> |
| en-NZ | <https://www.softwareadvice.co.nz/software/555932/Strella> |

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