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description: Review of Craft.io Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Craft.io | Reviews, Pricing & Demos - SoftwareAdvice AU
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Breadcrumb: [Home](/) > [Agile Project Management Software](/directory/3139/agile/software) > [Craft.io](/software/59798/craft)

# Craft.io

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> Craft.io is an award-winning, AI-powered, end-to-end product management platform that helps product teams connect strategy, planning, and execution in one collaborative workspace. It provides a single source of truth with tools for prioritization, capacity planning, roadmapping, and stakeholder alignment.&#10;The unique Guru layer delivers proven best practices, while Guru AI provides instant insights, automates tasks, and turns complex data into clear, actionable decisions. A dedicated Customer Success team offers free onboarding and continuous support throughout the license period.
> 
> Verdict: Rated **4.4/5** by 32 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 32 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Craft.io
- **Location**: Tel Aviv, Israel
- **Founded**: 2015

## Commercial Context

- **Starting Price**: USD 19.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Starter ($19/month)&#10;Unlimited Contributors For Free, Single workspace, Craft roadmaps, Backlog management \&amp; prioritization, Backlog import, Development tool integration with a 2-way sync, Up to 3 workspace views, Up to 3 personal views, Up to 5 custom fields, Workflow management, Guru templates, Guru views&#10;~~~&#10;Pro ($79/month)&#10;Everything in Starter, Unlimited Contributors For Free, Unlimited workspaces, Unlimited development tools integrations with 2-way-sync, Unlimited custom fields, Unlimited Guru views, Unlimited saved views, Unlimited prioritization frameworks, Manage dependencies, Design tools integrations, LiveShare, Automated progress tracking&#10;~~~&#10;Enterprise (Custom, billed annually) &#10;Everything in Pro, Unlimited Contributors For Free, On-premise jira and Azure DevOps integrations, Product portfolio management, Multi-level OKRs, Portfolio roadmaps, Portfolio custom fields, Cross product line dependencies management, Automation rules, Initiatives planning \&amp; prioritization, Progress Dashboards, Multiple feedback forms, SSO, Enterprise level security and privacy: audit logs, SAML, IP address whitelisting, Public API, Salesforce Integration, Slack Integration, Microsoft Teams Integration, Success \&amp; Support: Personalized onboarding support, Dedicated customer success manager, Bespoke onboarding and training sessions, First priority support
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: English
- **Available Countries**: Australia, Austria, Brazil, Canada, Denmark, France, Germany, Israel, Japan, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Singapore, South Africa, Sweden, Switzerland, Taiwan and 2 more

## Features

- @mentions
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Activity/News Feed
- Agile Methodologies
- Alerts/Notifications
- Application Management
- Archiving & Retention
- Assessment Management
- Assignment Management
- Backlog Management
- Brainstorming
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Configurable Workflow
- Customer Journey Mapping
- Customisable Dashboard

## Integrations (33 total)

- Adobe XD
- Axure
- Azure DevOps
- Azure DevOps Server
- Confluence
- DevOps
- Dropbox Business
- Figma
- GitHub
- GitLab
- Google Docs
- Google Drive
- Google Sheets
- Google Slides
- Google Workspace

... and 18 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [Agile Project Management Software](https://www.softwareadvice.com.au/directory/3139/agile/software)

## Related Categories

- [Agile Project Management Software](https://www.softwareadvice.com.au/directory/3139/agile/software)
- [Kanban Tools](https://www.softwareadvice.com.au/directory/3175/kanban/software)
- [Product Management Software](https://www.softwareadvice.com.au/directory/3493/product-management/software)
- [Innovation Management Software](https://www.softwareadvice.com.au/directory/4164/innovation/software)
- [Idea Management Software](https://www.softwareadvice.com.au/directory/4500/idea-management/software)

## Alternatives

1. [Jira](https://www.softwareadvice.com.au/software/4315/jira) — 4.4/5 (15322 reviews)
2. [Wrike](https://www.softwareadvice.com.au/software/3777/wrike-pm) — 4.4/5 (2888 reviews)
3. [Aha\!](https://www.softwareadvice.com.au/software/24611/aha) — 4.7/5 (561 reviews)
4. [monday.com](https://www.softwareadvice.com.au/software/131008/monday-com) — 4.6/5 (5730 reviews)
5. [ClickUp](https://www.softwareadvice.com.au/software/123064/clickup) — 4.6/5 (4565 reviews)

## Reviews

### "Craft.io - A product management tool definitely worth your attention\!" — 4.0/5

> **Peter** | *16 February 2023* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: It feels like a product tool created by product people. The product is easy to use and no problems to integrate with Jira. Setting things up to how I want was simple enough and the broad range of features. Road mapping is pretty dynamic and easy to switch views subject to audience. It's great value for money in relation to others.
> 
> **Cons**: Whilst the road mapping part is very good, cosmetically it is weaker than others (like Productboard or Airfocus). OKR management is a bit limited currently. Setting them up and connecting them is totally fine but I'd like to see better visibility on how well (or not) they are being achieved.
> 
> It's been really good for the main...it's easy to label this as something of a jack of all (product) things but the master of none part of the saying doesn't do it justice\! I like the way new features come readily and they are listening to their users. Even the handful of times of needed their support the answers have been always helpful. I'd used Aha\! in the past and is way less of a cumbersome beast in comparison.

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### "Good process sharing" — 5.0/5

> **Verified Reviewer** | *30 October 2019* | Computer Software | Recommendation rating: 7.0/10
> 
> **Pros**: The way it allows us to share the Product Development process with ease along with the team.&#10;Coming from a similar product (Product Board) the learning curve has been short.&#10;I would recommend to small remote teams in their early stages of development.
> 
> **Cons**: Not always easy to browse through, requires more effort than necessary to find items that haven't been properly tagged.
> 
> The benefit is to keep everybody on the same page with a clear sprint backlog and clear milestone.

-----

### "Buggy software" — 3.0/5

> **Verified Reviewer** | *29 December 2020* | Internet | Recommendation rating: 5.0/10
> 
> **Pros**: In overall it's still a usable product. The developer needs to focus on fixing the bugs to improve overall usability. Also, you need to have a fast computer to run it. Running this thing on an old mac is a nightmare.
> 
> **Cons**: Plenty of bugs and poor usability features.&#10;&#10;1. Assigning a story to somebody will move the current swimlane to the first swimlane.&#10;2. Assigning a story to somebody will move the ticket to the top of the swimlane.&#10;3. A “Command+click” (on Mac) on a ticket in a swimlane does not open the ticket in a new tab.&#10;4. Unable to post links with ampersands in the URL in comments.&#10;5. Permalinks stop randomly working and bring to a different view.
> 
> Helps with agile software development using Scrum approach.

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### "A product persons product tool." — 5.0/5

> **Alexander** | *24 June 2019* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: - RAPID data entry - if you have an idea of your first stories the views used allow you to rapidly write, press enter create a new story, and create another. This is actually massively time saving.&#10;- One stop shop - you can go from ideation to planning to delivery using Craft. It's what actually drew me to the product itself.&#10;- Picture support - pictures are supported in card view, so people at a glance can see what you're actually working on.&#10;- Idea Dump - you can quickly go from random thoughts to actual user stories in seconds&#10;- Fields - you can even add story points, effort, custom fields to help plan and prioritise.
> 
> **Cons**: - Sometimes it's not accurate when it comes to who edited a story/item. This can cause quite the problem for paper trails.&#10;- Zappier support is flaky at best.
> 
> I've been able to mostly live inside of one tool when working with my team. That pays for itself.

-----

### "Craft Review" — 5.0/5

> **Adnan** | *8 May 2019* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: I really like the way craft is structured, and the different views it gives me to organise and work on my backlog items. &#10;&#10;Craft has made life so much easier and more organised for me and my team. Starting with the roadmap where it forces me to thin in terms of goals and initiatives, and moving on to the backlog where it gives me a very helpful workflow view to take stories through a proper process, and finally the list view which I use the most to work on my stories.
> 
> **Cons**: JIRA integration is painful and prone to introduce confusion since it needs to be manually pushed to JIRA from craft, but works live the other way round. &#10;&#10;Also while I find it quite intuitive, new users find it particularly difficult to navigate round craft unless given some training. &#10;&#10;Also the strategy section in editor could be better designed, so that goals etc are not just floating text fields but had more of a concrete hierarchy. Otherwise they get difficult to manage beyond a point.
> 
> I think craft is a wonderful, all in one solution for product teams. I love it and wouldn't go back to any other software for this purpose.

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## Links

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## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/59798/craft> |
| en | <https://www.softwareadvice.com/project-management/craft-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/59798/craft> |
| en-GB | <https://www.softwareadvice.co.uk/software/59798/craft> |
| en-IE | <https://www.softwareadvice.ie/software/59798/craft> |
| en-NZ | <https://www.softwareadvice.co.nz/software/59798/craft> |
| fr | <https://www.softwareadvice.fr/software/59798/craft> |

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