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description: Review of Invoca Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: Invoca | Reviews, Pricing & Demos - SoftwareAdvice AU
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# Invoca

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> Invoca is a cloud-based, artificial intelligence call tracking and analytics solution, which helps marketers optimize sales conversions by gathering data from inbound phone calls. &#10;&#10;Invoca, through its machine learning algorithms analyzes phone conversations to understand caller viewpoint and provides outcomes. The solution enables marketers to leverage real-time calls, voice analytics, demographic data and conversation analysis to understand the potential outcome.&#10;&#10;&#10;Its primary features include, call tracking, call classification, call profile, caller identification, predictive modelling and data security.&#10;&#10;&#10;The product is aimed to assist advertisers, franchises, publishers, dealers and agencies. Invoca caters to home services, insurance, financial services, healthcare services, general services, and affiliate marketing sectors.&#10;&#10;&#10;Invoca integrates with google apps, social media platforms, Adobe Experience Cloud, Salesforce Marketing Cloud and Salesforce Sales Cloud.
> 
> Verdict: Rated **4.5/5** by 20 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 20 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Invoca
- **Location**: Santa Barbara, US
- **Founded**: 2008

## Commercial Context

- **Starting Price**: USD 1.00
- **Pricing model**:  (Free Trial)
- **Pricing Details**: Invoca pricing is on an annual subscription plus usage basis. Free trials are available.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: English
- **Available Countries**: Canada, United Kingdom, United States

## Features

- API
- Automatic Call Distribution
- Call Monitoring
- Call Recording
- Call Reporting
- Call Routing
- Call Tracking
- Call Tracking Metrics
- Caller ID
- Conversion Tracking
- IVR
- Keyword Tracking
- Prioritization
- ROI Tracking

## Integrations (13 total)

- Adobe Campaign
- CAKE
- Five9
- Google Analytics 360
- HubSpot Marketing Hub
- Kenshoo Infinity Suite
- Marin Software
- Marketo Engage
- Rocket Fuel
- Salesforce Marketing Cloud
- TUNE
- Tealium Customer Data Hub
- Webtrends

## Support Options

- Email/Help Desk
- Phone Support
- Chat

## Category

- [Conversation Intelligence](https://www.softwareadvice.com.au/directory/4847/conversation-intelligence/software)

## Related Categories

- [Conversation Intelligence](https://www.softwareadvice.com.au/directory/4847/conversation-intelligence/software)
- [Call Tracking Software](https://www.softwareadvice.com.au/directory/3509/call-tracking/software)
- [Sales Forecasting Software](https://www.softwareadvice.com.au/directory/4678/sales-forecasting/software)

## Alternatives

1. [800.com](https://www.softwareadvice.com.au/software/120982/800-com) — 4.7/5 (313 reviews)
2. [Nextiva](https://www.softwareadvice.com.au/software/2683/nextiva-business-voip) — 4.6/5 (914 reviews)
3. [CTM](https://www.softwareadvice.com.au/software/112191/calltrackingmetrics) — 4.6/5 (150 reviews)
4. [smrtPhone](https://www.softwareadvice.com.au/software/360490/smrtphone) — 4.7/5 (67 reviews)
5. [Liine](https://www.softwareadvice.com.au/software/429251/liine) — 4.9/5 (161 reviews)

## Reviews

### "Invoca Review" — 5.0/5

> **Sparsh** | *19 July 2021* | Food Production | Recommendation rating: 8.0/10
> 
> **Pros**: It is truly simple to explore through the menus \&amp; filters, with examination and voice calls, you can streamline the whole buy way, snap to call and it is incredibly effective. API, Keyword Tracking, ROI Tracking, IVR etc are best features in this software.
> 
> **Cons**: CRM, Lead Capture, Multi-campaign, Performance Metrics, Website Analysis etc are some features which lacks here but are present in other tools of in same category.
> 
> A very good tool and fun to use. It gives AI-controlled call following and investigation answers for big business advertisers who need information and attribution for crusades that drive inbound calls. A worthy and recommendable tool.

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### "The best experience in telephone connectivity" — 5.0/5

> **Verified Reviewer** | *18 April 2018* | Recommendation rating: 10.0/10
> 
> **Pros**: I have more than 3 years dedicated to Telecommunications, I have had the opportunity to have used several software for call centers. With Invoke they have definitely improved communication with customers. With analysis and voice calls, you can optimize the entire purchase path, click to call. It is amazingly efficient, you can understand why customers are calling, so make the respective improvements and offer better service.
> 
> **Cons**: Invokes offers a unique experience. There is absolutely nothing that you do not like. Makes customer contact ideal before, during and after each phone call.
> 
> With Invoca marketers can get great information about callers and conversations, which can optimize the customer's journey in real time on virtually any channel or device.

-----

### "Great company" — 3.0/5

> **Shaun** | *14 October 2024* | Banking | Recommendation rating: 5.0/10
> 
> **Pros**: People and staff are great and very helpful
> 
> **Cons**: User friendliness, lots of bells and whistles but hard to do some simple things
> 
> Great Team Great product but was too many bells and whistles for what we needed

-----

### "Great way to audit calls and improve in various areas of the company" — 5.0/5

> **Verified Reviewer** | *14 March 2018*
> 
> **Pros**: I really like that we can customize and test phone numbers and lines so that we can appropriately audit calls. Being able to record calls has allowed us to identify issues when auditing and improve where necessary for our team/company. It's a great tracking system for calls to see whats working and what's not for marketing purposes.
> 
> **Cons**: One thing I would change is being able to better organize calls. Maybe there is a way, but it's a busy dashboard. Nonetheless, it works great and makes our team better in many ways.

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### "Senior Account Manager" — 4.0/5

> **Verified Reviewer** | *24 May 2019* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Invoca is really easy to navigate through the menus. For my role digging into publisher data is key, and for someone who is not usually good at these type of things I find myself hardly stuck at all. Good Support team and informative updates on whats fixed or what is going to be addressed.
> 
> **Cons**: Not a whole lot but a small thing would be that I don't like having to dig to figure out what my account allows. but that even seems like im trying to say something bad
> 
> Been at RingPArtner for 5 years and we have always used invoca for tracking network calls. Support team and overall performance are consistent and awesome. There is a reason why we stay

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/76932/invoca)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/voip/invoca-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/76932/invoca> |
| en-GB | <https://www.softwareadvice.co.uk/software/76932/invoca> |
| en-IE | <https://www.softwareadvice.ie/software/76932/invoca> |
| en-NZ | <https://www.softwareadvice.co.nz/software/76932/invoca> |

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