About SOCi

SOCi is a cloud-based marketing solution that enables businesses to streamline processes related to campaign advertisements, online reputation, content management, customer engagement, and more. Professionals can utilize the platform to store social media content including videos, images, or messages in a centralized repository, create posts and configure workflows to improve team collaboration. SOCi allows organizations to maintain brand listings, create a single source of truth (SSOT) through various application programming interface (API) integrations and manage localized advertising campaigns across multiple locations. Marketers can utilize the machine learning and natural language processing (NLP) - enabled chatbot to interact with website visitors. Additionally, it lets administrators gain visibility into performance metrics through analytical reports. SOCi provides mobile applications for Android and iOS devices, which helps marketing professionals manage online reviews, track social media trends across corporate pages and receive push notifications about new reviews or assigned tasks, even from remote locations. Pricing is available on request and support is extended via live chat and other online measures.
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SOCi Software - SOCi insights - thumbnail
SOCi Software - SOCi queued posts - thumbnail
SOCi Software - SOCi all engagements - thumbnail
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SOCi Software - SOCi reviews - thumbnail

SOCi pricing

SOCi does not have a free version and does not offer a free trial.

Starting Price:
Not provided by vendor
Free Version:
No
Free trial:
No

Alternatives to SOCi

SOCi Reviews

Feature rating

Value for Money
4.3
Functionality
4.3
Ease of Use
4.3
Customer Support
4.5
5 reviews of 249 View all reviews
Felix Daniel
Felix Daniel
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Weekly for Free Trial
  • Review Source
Value for Money
5
Functionality
4
Ease of Use
5
Customer Support
4

4
Reviewed on 30/07/2023

The ultimate tool to boost my marketing strategy.

Since I started using this platform, you can experience a noticeable increase in the efficiency and effectiveness of my marketing strategies.

Pros

I really like this platform, I can manage and optimize my search pages, social networks in one place, which is incredibly convenient and saves me a huge amount of time.

Cons

Being a very complete platform with numerous features, it takes me some time to familiarize myself with all its tools and to understand how to get the most out of each of them.

Mary Ann
  • Industry: Real Estate
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 08/05/2019

I LOVE Soci

Their customer service is spectacular. I love working with them! Getting all of our teams online was a breeze.

Pros

I can give my property managers one login to access all of their social media platforms where they can create custom content to post. The best part is that I can review and approve their content before it goes live online.

Cons

Responding to private messages and comments is a little confusing. Each back and forth message is listed as its own "task" so if someone sends two sentences separately in FB messenger, we have two tasks about the same thing that we have to enter and close.

Alternatives Considered

Hootsuite

Reasons for Switching to SOCi

We have a large portfolio that they were able to accommodate without additional charges for user logins., we like the ability to create post graphics with uploaded images, the reporting is great, etc.
Paige
  • Industry: Management Consulting
  • Company size: 501–1,000 Employees
  • Used Monthly for 1-5 months
  • Review Source
Value for Money
0
Functionality
3
Ease of Use
4
Customer Support
3

3
Reviewed on 26/01/2024

Difficult set up experience

Pros

There is a lot you can do on the platform with different add-ons. Listings management seems to be going well.

Cons

We had a lot of problems with set up and poor customer support from the SoCi team.

Michaela
  • Industry: Retail
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Functionality
2
Ease of Use
3
Customer Support
5

4
Reviewed on 14/02/2020

Soci

I've only really had issues with the Mobile App Soci Go; (besides the minor problems on the App) I thoroughly enjoyed using the program. Sometimes it seems a little to complex with the conversation, reputation, and creative features. I like that App is always accessible even if I have some minor issues. Overall, I enjoy Soci.

Pros

I like the Scheduling Feature. I specifically like the ability to schedule all Social Networks at the same time.

Cons

The Mobile App Soci Go is a little too difficult to use everyday. It's set up just like the website so navigation is easy but there seems to have a lot of glitches. I also do not like when a post is scheduled, to adjust the time you have to adjust the time for all the social medias individually vs together.

Response from SOCi, Inc.

Hi Michaela, Thank you for your honest review. We're delighted to hear that our scheduling tool has been a huge help and look forward to continually improving.

Replied 18/02/2020
Jessica
  • Industry: Hospital & Health Care
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Functionality
5
Ease of Use
5
Customer Support
5

5
Reviewed on 09/05/2019

SOCi Solves Social

Pros

The ease of use for our franchisees! We wanted to be able to scale our social strategy but also give franchisees a feeling of local control and SOCi solves for both! Plus there's so many unique features that I didn't find in other platforms like dynamic text insertion, peak time posting, content scoring, etc.

Cons

I'd like to be able to post videos to Instagram but that's part of their product improvements for later this year anyways.

Alternatives Considered

Sprout Social, Sprinklr, Percolate, Brandwatch and Hootsuite

Reasons for Switching to SOCi

SOCi was the most robust platform for managing multi-locations with the ability to control location-specific views. The pricing module was transparent and the support was exceptional from the beginning!

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