--- description: Review of HubSpot CRM Software: system overview, features, price and cost information. Get free demos and compare to similar programs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: HubSpot CRM | Reviews, Pricing & Demos - SoftwareAdvice AU --- Breadcrumb: [Home](/) > [CRM Software](/directory/4153/crm/software) > [HubSpot CRM](/software/1854/hubspot) # HubSpot CRM Canonical: https://www.softwareadvice.com.au/software/1854/hubspot Page: 1 / 181\ Next: [Next page](https://www.softwareadvice.com.au/software/1854/hubspot?page=2) > HubSpot Smart CRM helps teams win more deals by keeping customer records current. It unifies your customer data, teams, and tech stack in one source of truth, so your team has the context they need to focus on making meaningful connections with customers. Smart CRM captures calls, meetings, and emails, creates and fills in records, and surfaces important changes. Built-in contact and company enrichment adds details from the web and is included with Smart CRM. Rep follow-up is more personalized and effective,leaders plan with a pipeline they can trust, and marketing, sales, and service work from the same customer data. Trust and governance are built in. Updates are visible and editable, and admins can review, edit, or approve changes before they're saved, with the ability to restore them. Permissions, 2FA, and SOC 2 compliance help IT and security teams stay aligned, with SSO available on Enterprise. Start free with contacts, companies, deals, and pipeline management on a Smart CRM that grows with your team. HubSpot Marketplace offers 2,000+ apps, from accounting software to communication platforms, to help connect your tech stack. > > Verdict: Rated **4.5/5** by 4493 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 4493 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.4/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: HubSpot - **Location**: Cambridge, US - **Founded**: 2012 ## Commercial Context - **Starting Price**: USD 20.00 - **Pricing model**: Per User (Free version available) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, French, German, Japanese, Portuguese, Spanish - **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines and 6 more ## Features - AI Copilot - AI Text Generation - API - Activity Dashboard - Activity Tracking - Adaptive Learning - Alerts/Notifications - Audience Targeting - Autonomous Task Execution - Batch Processing - Brand Tracking - Breadth of Partner Applications - Business Card/Badge Scanning - CRM - Calendar Management - Calendar Sync - Calendar/Reminder System - Call Center Features - Campaign Management - Case Management ## Integrations (188 total) - 123FormBuilder - AWeber - Accelo - Act\! - ActiveCampaign - ActiveDEMAND - AdRoll - Aircall - AllClients - AnyMeeting - Apollo.io - Asana - AskNicely - Atomic AI - Attribution ... and 173 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [CRM Software](https://www.softwareadvice.com.au/directory/4153/crm/software) ## Related Categories - [Healthcare CRM Software](https://www.softwareadvice.com.au/directory/393/healthcare-crm/software) - [Live Chat Software](https://www.softwareadvice.com.au/directory/4569/live-chat/software) - [Online CRM Software](https://www.softwareadvice.com.au/directory/387/online-crm/software) - [Account Management Software](https://www.softwareadvice.com.au/directory/3606/account-management/software) - [CRM Software](https://www.softwareadvice.com.au/directory/4153/crm/software) ## Alternatives 1. [Salesforce Sales Cloud](https://www.softwareadvice.com.au/software/2764/salesforce-sales-cloud) — 4.4/5 (19024 reviews) 2. [Zoho CRM](https://www.softwareadvice.com.au/software/392464/zoho-crm) — 4.3/5 (7010 reviews) 3. [Kylas Sales CRM](https://www.softwareadvice.com.au/software/216694/kylas) — 4.8/5 (630 reviews) 4. [Bigin by Zoho CRM](https://www.softwareadvice.com.au/software/392397/bigin-by-zoho-crm) — 4.7/5 (745 reviews) 5. [eWay-CRM](https://www.softwareadvice.com.au/software/31005/eway) — 4.5/5 (830 reviews) ## Reviews ### "HubSpot - The GOAT of CRM's" — 5.0/5 > **Micah** | *12 August 2026* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: It is literally the epitome of "the best CRM". It has everything you need in order to manage a healthy and growing pipeline. > > **Cons**: I still wish their pricing was easier to understand and easier to scale with. It has always been hard and its still not easy. I hope they simplify soon. ----- ### "A great CRM for growing teams" — 4.0/5 > **Emma** | *14 September 2026* | Nonprofit Organization Management | Recommendation rating: 8.0/10 > > **Pros**: The feature I like most about HubSpot CRM is the ability to create to bespoke dashboards based on who the user is and what information they need to view. It also allows for dashboards to be filtered and offer real-time data. Another feature I like is HubSpot's strong reporting and analytics capabilities. Users can create custom reports to analyse contacts, companies, deals, activities and other CRM data, allowing businesses to identify trends and make more informed decisions. Also HubSpot workflows can automate repetitive tasks and processes, reducing the amount of manual administration required by sales and marketing teams. > > **Cons**: HubSpot CRM took a lot of training to get the team confident in using the new software. Some team members picked this up very quickly and others did not. The basic CRM functionality is relatively accessible, but more advanced sales, marketing, automation and reporting features can become expensive as you add users and contacts. We were able to negotiate prices to suit our needs, including a charity discount. > > My overall experience with HubSpot CRM is a positive one, it has increased team capacity and efficiency, and is vital in monitoring our customers' journey's. Having all the information, including emails, on a customer allows for us to ensure we are communication and billing the customer correctly, whilst building their profile. It has also helped us know when to recruit and what resource we have available to deliver our services. It gives team members clear ownership of their deals and upsales. ----- ### "Best CRM plans for small teams\!" — 5.0/5 > **Avery** | *4 August 2026* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Compared to the other similar CRMs, HubSpot offers the best plan and pricing structure for small teams (1-5) people. I find the other CRMs too expensive for what is needed. > > **Cons**: HubSpot could have a better email/sms blasting system for larger groups of contacts. I find the current system clunky and with a very high risk for domain backlist. > > I enjoy HubSpot for multiple of my projects and will continue to use it for any projects I feel for into the HubSpot ecosystem. ----- ### "Pipeline Tracking at Breeze for 24x7 : SAM 3+ Years Experience" — 5.0/5 > **Samantha** | *21 September 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: HubSpot CRM enhances deals and pipeline management through visual drag-and-drop functionality that automatically track deals. > > **Cons**: So far, everything from team collaboration, live chat, reporting, workflow automation and email tracking is up and running without issues. ----- ### "Love it, gotta learn it" — 5.0/5 > **Daniel** | *30 September 2026* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: Workflows generally, its so customisable - from sales through tickets through email sends through custom webhooks to external third parties. Combine this with private apps and the world is your oyster > > **Cons**: The learning curve. The hubspot nuances. Workflows are low code builders - great, but they are limited and need specific "hubspot says this is the only way" work arounds > > Generally outstanding - once you learn the ecosystem you realise how much this can handle day to day ----- Page: 1 / 181\ Next: [Next page](https://www.softwareadvice.com.au/software/1854/hubspot?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.com.au/software/1854/hubspot) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data